Why Mashable centers its video strategy on YouTube

Every digital publisher wants more site visitors. But Mashable seems to care even at least as much about acquiring YouTube viewers -- if not more. The post Why Mashable centers its video strategy on YouTube appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-08-28 00:00:00 UTC ]
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How brands are driving better outcomes with attention-focused strategies

Sarah Martinez, senior vice president, Americas Revenue, IAS The digital media landscape is a revolving door of content that vies for consumer attention. Between social feeds that scroll to infinity with the swipe of a finger and the state of television undergoing a digital revolution, content... Continue reading at Digiday

[ Digiday | 2022-12-08 16:10:20 UTC ]
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Conference Centers

92ND STREET Y Give your special event the extraordinary and versatile venue it deserves at 92nd Street Y. Year after year, people in the know come to 92nd Street Y to host corporate conferences, meetings, film screenings, award shows, private parties, graduations, photo shoots and more. After... Continue reading at Crains New York

[ Crains New York | 2022-12-05 10:00:00 UTC ]
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Today’s Google Doodle celebrates Jerry Lawson, the ‘father of the video game cartridge’

Google’s interactive Doodle today celebrates the life and accomplishments of video game pioneer Gerald “Jerry” Lawson on what would have been his 82nd birthday. The Doodle lets you play five retro pixel-art platformers in your browser — with two even letting you play as Lawson. The Doodles’... Continue reading at Engadget

[ Engadget | 2022-12-01 18:15:43 UTC ]
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Publishers are adapting advertising strategies for a privacy-first world

Tina Iannacchino, senior publisher director, Seedtag So much of the attention around the death of third-party cookies and its impact on the digital advertising industry is focused on the implications for brands and consumers, which is far from the complete picture. The digital publishing... Continue reading at Digiday

[ Digiday | 2022-11-29 15:18:30 UTC ]
More news stories like this | All news stories tagged with: #digital publishing #complete picture #third-party cookies


Traci Lester to Leave the Center for Fiction

Lester will step down as executive director of the Center for Fiction on January 1, and an interim director will be appointed until a permanent replacement can be found. Lester joined the Center in March 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-16 05:00:00 UTC ]
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Indie Bookstores Adopt New Strategies for Growth

As the pandemic recedes, booksellers adopt new strategies to keep sales growing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-11 05:00:00 UTC ]
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Penguin Random House's Kim Shariff Discusses the Company's DEI Strategy

PRH's third annual demographics report shows that diversity among its leadership and executive teams continues to be a work in progress. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-09 05:00:00 UTC ]
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Centering LGBTQ Voices on Faith

Religion publishers are highlighting the stories of LGBTQ people and their faith journeys in a number of new books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-04 05:00:00 UTC ]
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Amazon Prime Video will stream NFL Black Friday games starting in 2023

Amazon doesn't want to limit itself to streaming football games on Thursday nights. The internet giant has struck a deal with the NFL for Prime Video to livestream a yearly match on Black Friday, the day after American Thanksgiving. The first game airs November 24th, 2023 at about 3PM Eastern,... Continue reading at Engadget

[ Engadget | 2022-10-19 21:10:50 UTC ]
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PFLAG Adapts Picture Book to Video, Celebrating LGBTQ+ History Month

In celebration of LGBTQ+ History month in October, nonprofit organization Parents, Families, & Friends of LGBT National has brought together a slew of celebrities to voice characters in a video adaptation of picture book 'The Mother of a Movement: Jeanne Manford—Ally, Activist, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-13 04:00:00 UTC ]
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The best video streaming services in 2022

The number of video streaming services available has increased dramatically over the past few years as everyone decides they want a piece of the pie. The days when Netflix was your only option are long gone now, and while that’s great for all of us itching to discover our next favorite TV show,... Continue reading at Engadget

[ Engadget | 2022-10-06 13:15:17 UTC ]
More news stories like this | All news stories tagged with: #libraries #news corp #zoom call #takes place #modern society #global pandemic


'Black Hollywood' photo book stars Black actors at the center of film's golden ages

Photographer Carell Augustus' book recasts classic Hollywood films with Black actors. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-10-04 21:56:02 UTC ]
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Amitav Ghosh on the Importance of Re-Centering Stories of the Land

Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-03 08:59:18 UTC ]
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Indie Presses and Bookstores Discuss Strategies for Success at PNBA

New marketing approaches and sustainable publishing were two of the main topics on the final day of the PNBA fall meeting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-22 04:00:00 UTC ]
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Rights Edition: Bologna Opens Its Agents’ Center to Adult Trade

Bologna Children's Book Fair at 60 makes a major rights-trading change, opening its Agents' Center to adult as well as children's content. The post Rights Edition: Bologna Opens Its Agents’ Center to Adult Trade appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-09-09 18:33:47 UTC ]
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YouTube’s Nerdwriter, Evan Puschak, takes his essays to the page

A pioneer of the “video essay” format, Evan Puschak's YouTube videos, in which he critiques fine art, film, literature and more, have over 223 million views. Continue reading at The Washington Post

[ The Washington Post | 2022-08-23 13:00:29 UTC ]
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DOJ v. PRH: Agents, Publishers Move Center Stage

As attorneys for Penguin Random House and Simon & Schuster took their turn to defend PRH's purchase of S&S, William Morris Endeavor's Jennifer Rudolph Walsh, Gallery publisher Jennifer Bergstrom, and Norton's John Glusman found themselves in the witness chair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-11 04:00:00 UTC ]
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Review: Emmanuel Carrère's new meditation memoir has an NDA-sized hole at its center

'Yoga' charts true-crime master Emmanuel Carrère's journey from intensive meditation to mental breakdown — but leaves out the divorce that derailed him. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-07-26 13:00:18 UTC ]
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Nielsen Expands YouTube Measurement With Four-Screen Ad Deduplication

Measurement company Nielsen has launched four-screen ad deduplication, adding connected TV to its existing computer, mobile and linear TV deduplication measurement of YouTube. Top line The move will allow buyers to compare YouTube reach on linear TV, computer, mobile and connected TV devices,... Continue reading at AdWeek

[ AdWeek | 2022-07-21 14:50:01 UTC ]
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In Gabrielle Zevin’s novel, two video game designers chase love IRL

"Tomorrow, and Tomorrow, and Tomorrow," by Gabrielle Zevin, is a novel about video game makers who came of age with Donkey Kong and fell in love. Continue reading at The Washington Post

[ The Washington Post | 2022-06-28 16:07:16 UTC ]
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