Why Mashable centers its video strategy on YouTube

Every digital publisher wants more site visitors. But Mashable seems to care even at least as much about acquiring YouTube viewers -- if not more. The post Why Mashable centers its video strategy on YouTube appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-08-28 00:00:00 UTC ]
News tagged with: #youtube appeared #video strategy #digital publisher

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Friday Wake-Up Call: Trump's 2016 ad strategy reportedly impressed Facebook

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Chance the Rapper is also a... Continue reading at Advertising Age

[ Advertising Age | 2018-07-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #report adds #news release #alexa app


YouTube star Bright's guide to freelance life to HQ

"Lifestyle influencer" Patricia Bright is writing a book about career flexibility, freelancing and financial freedom for HQ. Continue reading at The Bookseller

[ The Bookseller | 2018-07-18 00:00:00 UTC ]
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USA Today finds there’s still money to be made from feel-good videos on Facebook

The publisher has found success with its "HumanKind" and related video series that tell uplifting stories about people and animals. The post USA Today finds there’s still money to be made from feel-good videos on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #found success #facebook appeared


Digiday Research: Publishers are lukewarm on market for short-form video

Half of U.S. and European publishers are neutral over the potential market for selling and licensing short-form video content. The post Digiday Research: Publishers are lukewarm on market for short-form video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digiday research #european publishers


Digiday Research: European publishers’ top video platforms

European publishers rated their owned-sites, YouTube, and Facebook as the best platforms for video distribution and monetization. The post Digiday Research: European publishers’ top video platforms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video distribution #european publishers #digiday research


YouTube and Facebook escape billions in copyright payouts after EU vote

Controversial new law that critics claimed threatened internet freedom is rejectedGoogle, YouTube and Facebook could escape having to make billions in payouts to press publishers, record labels and artists after EU lawmakers voted to reject proposed changes to copyright rules that aimed to make... Continue reading at The Guardian

[ The Guardian | 2018-07-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #internet giants #european parliament #record labels #press publishers #copyright rules


Soon you may pay Apple by the month for video, music, and news

Such a service could go toe-to-toe against Amazon, Netflix, YouTube, and Spotify. Apple has been thinking about bundling together its growing menu of digital content and selling it in a single bundle for a competitive price. The subscription package, according to a new report from the... Continue reading at Fast Company

[ Fast Company | 2018-06-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #unnamed sources #magazine articles #digital content #include music


VIDEO: Messi anota un GOLAZO y respira Argentina contra Nigeria

Homeland Security Secretary Kirstjen Nielsen and Vice President Mike Pence stand behind President Trump after he signed an executive order in the Oval Office on Wednesday to end the separation of migrant families at the border. Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #oval office #president trump


Married YouTube couple sign 'taboo-busting' first book

Trapeze is publishing a "taboo-busting" book from married YouTubers Rose Ellen Dix and Rosie Spaughton. Continue reading at The Bookseller

[ The Bookseller | 2018-06-07 00:00:00 UTC ]
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Facebook Users Will Be Able to Add Licensed Music to Their Videos

Sing along with Facebook? The social network announced Tuesday that it is testing the ability for people to include music in the personal videos they create, and it introduced a new feature, Lip Sync Live. Facebook now has licenses through millions of songs through deals with music publishers... Continue reading at AdWeek

[ AdWeek | 2018-06-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #include music #facebook users


Facebook is losing its cool as teens pick YouTube and Snapchat

Three years ago, Facebook was the dominant social media site among U.S. teens, visited by 71 percent of people in that magic, trendsetting demographic. Not anymore.Now only 51 percent of kids ages 13 to 17 use Facebook, according to Pew Research Center. The world's largest social network has... Continue reading at Advertising Age

[ Advertising Age | 2018-06-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #survey published #single platform #facebook-owned instagram


‘A fun adventure, not a business’: The Weather Channel stopped publishing video on Facebook

The Weather Channel is no longer actively publishing videos to Facebook due to a lack of meaningful revenue and Facebook's tendency to routinely shift its priorities. The post ‘A fun adventure, not a business’: The Weather Channel stopped publishing video on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #meaningful revenue #weather channel #facebook appeared #facebook due


How Publishers Are Keeping Their Social Strategies As Fresh As Their Feeds

Esquire, This Old House and Roast illustrate how they stay on brand and relevant in spite of constant change. The post How Publishers Are Keeping Their Social Strategies As Fresh As Their Feeds appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social strategies


Publishers’ candid thoughts on video: ‘We’re a bunch of sheep’

At the Digiday Video Summit, publishers discussed the merits (and lack thereof) of Facebook, YouTube, Amazon, Netflix and Twitter. The post Publishers’ candid thoughts on video: ‘We’re a bunch of sheep’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lack thereof #candid thoughts #post publishers #publishers discussed


Get 'Hybrid Cloud Strategy for Dummies' FREE

Cloud computing is proliferating and taking over the world of IT as we know it. Cloud computing also grows more complex and multi-faceted daily. Getting onto the cloud is easy. Getting it right is trickier. You can probably see why a carefully thought-out and detailed approach to cloud computing... Continue reading at Betanews

[ Betanews | 2018-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #red hat #cloud computing


Center for Fiction Heads to Brooklyn

After almost 200 years in Manhattan, The Center for Fiction is heading to the borough next door, where it will open a bookstore and café on its new premises. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-08 00:00:00 UTC ]
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Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter

Apple paid BuzzFeed to release a show first on Apple News, and the publisher was also able to make money through an ad-revenue split. The post Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make money #apple news #twitter appeared


Google is revamping Google News with more video and higher speed

Google is revamping Google News with a new design that will incorporate elements of the Newsstand app and YouTube, according to people familiar with the plans.The search giant is expected to unveil the new digital media destination next week at its developer conference, and it has been talking... Continue reading at Advertising Age

[ Advertising Age | 2018-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing executive #recent weeks #developer conference #search giant #newsstand app #find news #people familiar


Terminally ill British toddler at center of legal battle dies

The parents of a terminally ill British toddler whose case drew attention from Pope Francis and others around the world say they are “heartbroken” that their son has died. Kate James and Tom Evans said on Facebook that 23-month-old Alfie Evans, who had an incurable degenerative brain condition... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-04-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pope francis


Abu Dhabi International Book Fair Opens, a Professional Program at Its Center

The spaciousness and energy at Abu Dhabi's National Exhibition Center make the just opened book fair there a sprawling, energetic event with a professional program at its heart. The post Abu Dhabi International Book Fair Opens, a Professional Program at Its Center appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-04-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #abu dhabi #professional program