Why Forbes sees a platform approach building its brand, not diluting it

For a 97-year-old magazine publisher, Forbes is no shrinking violet. CEO and president Mike Perlis on why the critics have got it wrong.The post Why Forbes sees a platform approach building its brand, not diluting it appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-03-18 00:00:00 UTC ]
News tagged with: #magazine publisher

Other news stories related to: "Why Forbes sees a platform approach building its brand, not diluting it"


YA sees 43% boost post-lockdown as children's market swells

Young Adult books saw a huge 43% rise in post-lockdown sales by value as the children's sector as a whole swelled to 33% of the market once shops reopened. Continue reading at The Bookseller

[ The Bookseller | 2020-09-28 00:01:16 UTC ]
More news stories like this |


Midas launches new brand identity

Communications agency Midas has launched a new brand identity as it expands into fresh business areas under c.e.o. Jason Bartholomew. Continue reading at The Bookseller

[ The Bookseller | 2020-09-22 17:44:05 UTC ]
More news stories like this | All news stories tagged with: #jason bartholomew #brand identity


By Telling New Stories, We Build a New Future

In order to fit more texts into my Asian American literature course, I sometimes assign the play adaptation of Jessica Hagedorn’s novel Dogeaters. The novel is canonized within Asian American literature and features an imagined version of the Philippines made from film and radio tropes, found... Continue reading at Electric Literature

[ Electric Literature | 2020-09-17 11:00:54 UTC ]
More news stories like this | All news stories tagged with: #american literature #electric literature #future appeared


What Brands Can Learn From NASA’s Marketing of the Apollo Missions

The fear of nuclear annihilation during the Cold War was so palpable that a common joke at the time was: "What do you want to be if you grow up?" In the late 1950s, 60% of American children suffered nightmares about it. Hollywood didn't help. During the 1950s, science fiction crossed to the dark... Continue reading at AdWeek

[ AdWeek | 2020-09-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #science fiction #dark side #late 1950s #cold war


Duchess of Cornwall launches NLT platforms for parents and teachers

The Duchess of Cornwall has helped launch two National Literacy Trust digital platforms for parents and teachers to support children affected by the Covid-19 crisis. Continue reading at The Bookseller

[ The Bookseller | 2020-09-13 17:12:24 UTC ]
More news stories like this | All news stories tagged with: #covid-19 crisis


Discovery + Diversity: 8 Moms on Building Personal Libraries for Kids

Eight moms on how they're building personal libraries for their children and building their interest in reading. Continue reading at Book Riot

[ Book Riot | 2020-09-11 10:37:00 UTC ]
More news stories like this | All news stories tagged with: #libraries


What $39M from NIH means for Vibrent Health's business — and the database it’s helping to build

The Fairfax company will continue providing its digital health platform for the All of Us research program, an NIH initiative building a database of more than 1 million patients. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-09-02 11:30:00 UTC ]
More news stories like this | All news stories tagged with: #fairfax


The World’s Biggest Brands Are Spending More in Programmatic

Some of the world's largest brands are spending more on programmatic advertising, just as the practice is set to become much harder. Members of the World Federation of Advertisers (WFA) are directing 41% of their digital media budgets to programmatic channels, up from 16% in 2016. Exact figures... Continue reading at AdWeek

[ AdWeek | 2020-08-20 15:32:30 UTC ]
More news stories like this | All news stories tagged with: #digital media #biggest brands #programmatic advertising


Trade-Published Romance Sees a Coronavirus Boost in the States

Unit sales of romance ebooks 'increased 17 percentage points from January through May 2020' in the US market, NPD Books reports. The post Trade-Published Romance Sees a Coronavirus Boost in the States appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-08-20 14:14:36 UTC ]
More news stories like this | All news stories tagged with: #ebooks #states appeared


Culture Recovery Fund application deadline approaches

Arts Council England has urged businesses to apply for the Culture Recovery Fund before the first round's deadline this Friday (21st August). Continue reading at The Bookseller

[ The Bookseller | 2020-08-18 18:46:24 UTC ]
More news stories like this |


RULER’s Approach to Social Emotional Learning

As students, families, and teachers face the difficulties that have arrived with the pandemic, social and emotional learning has never been more important. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-14 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #emotional learning


US Book Industry: NPD Sees More Gains in July, 16 Percent Over 2019

The book trade continues a run of some 15 weeks of upward lift in the US market, says NPD's Kristen McLean, especially good 'for the dog days of summer.' The post US Book Industry: NPD Sees More Gains in July, 16 Percent Over 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-08-13 13:15:23 UTC ]
More news stories like this | All news stories tagged with: #book trade #dog days #kristen mclean #book industry #npd sees


Ilze Hugo on Writing a Pandemic Novel and Seeing it Come True

Few science fiction writers have their vision of the future tested immediately upon publication. But that’s what happened to Ilze Hugo, whose novel about a mysterious epidemic, The Down Days, debuted in the middle of the Covid-19 pandemic. “To be published right in the middle of all this is the... Continue reading at Literrary Hub

[ Literrary Hub | 2020-08-07 08:48:58 UTC ]
More news stories like this | All news stories tagged with: #science fiction #covid-19 pandemic


See Inside 7 Beautiful Monastic Libraries

Behold the frescoed ceilings, marble floors, and centuries-old majesty of these monastic libraries around the world. Continue reading at Book Riot

[ Book Riot | 2020-08-06 10:37:00 UTC ]
More news stories like this | All news stories tagged with: #libraries #monastic libraries


Amazon sees sales and income soar during lockdown

Amazon has reported a 40% rise in net sales for the second quarter compared to the same time last year, while operating income soared by 87%. Continue reading at The Bookseller

[ The Bookseller | 2020-07-31 11:46:26 UTC ]
More news stories like this | All news stories tagged with: #quarter compared #net sales


Italian Book Industry: Publishers’ Study Sees ‘Signs of Recovery’

Italian publishers see 'encouraging signs of an upturn,' as data from Nielsen and Informazioni Editoriali shows revenue losses were cut in half in July. The post Italian Book Industry: Publishers’ Study Sees ‘Signs of Recovery’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-28 14:58:45 UTC ]
More news stories like this | All news stories tagged with: #nielsen #italian publishers


Booker Prize longlist sees Mantel and Tyler up against seven debut novelists

Two-time Booker Prize winner Hilary Mantel and US novelist Anne Tyler are up against seven debut novelists, including Kiley Reid and Avni Doshi, on this year's longlist for the £50,000 award. Continue reading at The Bookseller

[ The Bookseller | 2020-07-27 17:16:08 UTC ]
More news stories like this | All news stories tagged with: #avni doshi #debut novelists


Wave.tv Secures $32 Million to License, Acquire Sports Media Brands

With most live sports on hold for the past several months, sports media publishers have had to stretch their imaginations to find interesting stories to show and tell. Wave.tv, a digital media company built around working with license holders to repackage archival sports, hopes to invest more in... Continue reading at AdWeek

[ AdWeek | 2020-07-22 14:00:38 UTC ]
More news stories like this | All news stories tagged with: #digital media


Deep Dive: As crisis continues, publishers see some promising green shoots

Digiday’s Deep Dive: European Publishing is a collection of videos, presenter slides and a guide of key takeaways produced by our editors from the Digiday Publishing Summit Europe Live that provides valuable tips and key insights so you’re prepared for what's to come in publishing. The post Deep... Continue reading at Digiday

[ Digiday | 2020-07-22 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #european publishing #publishing summit #deep dive