When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of examples that contradict this idea. So perhaps a more sound model is one that marries fresh thinking with practical, proven experience. Bustle Digital Group certainty believes in this formula. The digital publishing company has become a recent success story as it continues to grow its portfolio—both from acquisitions and in-house launches. Still, like many other digital publishers, it, too, has had to right-size its company over the past eight months, including a recent round of layoffs in April, when it also shuttered The Outline. But unlike some of its contemporaries, the company is confident in its path forward and believes that its startup sensibility can benefit from industry vets with proven track records in legacy media. Take for example its hiring of Elizabeth Webbe Lunny in September of 2019 as EVP of revenue. Webbe Lunny’s career highlights include a 13-year run at Condé Nast, where she served on brand and corporate levels. She then headed up digital and integrated sales at Rodale, and before joining BDG, she was a VP and publisher at the New York Times’ T magazine. Webbe Lunny joined BDG as it was building out its portfolio further and was tasked to ensure that initiative... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
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Study Shows Only 38.4 Percent of Digital Media Users Engage with Mag Content

As publishers prep for the next big tablet hope (Amazon is set to release its much-awaited tablet device on Wednesday), a new survey released from global business advisory firm FTI Consulting, Inc. details how digital media users (including tablet users and non-tablet users) are engaging with... Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
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Summit Business Media Sells Off Highline Data

Summit Business Media has sold Highline Data--its insurance information services unit--to SNL Financial LC. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
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Future sets aside £4.9m for job cuts and unused property

Magazine publisher Future expects to pay out up to £4.9m to cover redundancies and unused property, according to a trading update released today. Continue reading at Media Week

[ Media Week | 2011-09-28 00:00:00 UTC ]
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Forbes new IPG business development manager

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[ The Bookseller | 2011-09-27 00:00:00 UTC ]
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OUP creates group strategy post

Written By: Charlotte Williams Publication Date: Mon, 26/09/2011 - 08:50 Oxford University Press has appointed Casper Grathwohl to the newly-created role of senior vice-president, group strategy. Grathwohl, who is currently vice president of reference and digital publishing within OUP's... Continue reading at The Bookseller

[ The Bookseller | 2011-09-26 00:00:00 UTC ]
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Digital to drive Bookseller kids conference

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[ The Bookseller | 2011-09-21 00:00:00 UTC ]
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BISG discusses WBN US and digital changes

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[ The Bookseller | 2011-09-21 00:00:00 UTC ]
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Amazon opens digital lending across US

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[ The Bookseller | 2011-09-21 00:00:00 UTC ]
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BISG discuss WBN US and digital changes

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[ The Bookseller | 2011-09-21 00:00:00 UTC ]
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[ Publishers Weekly | 2011-09-16 00:00:00 UTC ]
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‘Business as usual’ for Frankfurt Book Fair

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[ The Bookseller | 2011-09-16 00:00:00 UTC ]
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Six on "stimulating" business book shortlist

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[ The Bookseller | 2011-09-15 00:00:00 UTC ]
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Six Ways Amazon Book Streaming Could Help Small Business

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[ PC World | 2011-09-13 00:00:00 UTC ]
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Random House teams restructure for digital

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[ The Bookseller | 2011-09-13 00:00:00 UTC ]
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Amazon in Talks to Launch Digital-Book Library

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[ AllThingsD | 2011-09-12 00:00:00 UTC ]
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[ Publishers Weekly | 2011-09-09 00:00:00 UTC ]
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Adobe's Digital Publishing Suite Will Support IOS 5 Newsstand Feature

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[ PC World | 2011-09-08 00:00:00 UTC ]
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[ Publishers Weekly | 2011-09-08 00:00:00 UTC ]
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Is 2D Barcoding in Your Future?

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[ Folio Magazine | 2011-09-07 00:00:00 UTC ]
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Ebury launches digital first romance list

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[ The Bookseller | 2011-09-07 00:00:00 UTC ]
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