When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of examples that contradict this idea. So perhaps a more sound model is one that marries fresh thinking with practical, proven experience. Bustle Digital Group certainty believes in this formula. The digital publishing company has become a recent success story as it continues to grow its portfolio—both from acquisitions and in-house launches. Still, like many other digital publishers, it, too, has had to right-size its company over the past eight months, including a recent round of layoffs in April, when it also shuttered The Outline. But unlike some of its contemporaries, the company is confident in its path forward and believes that its startup sensibility can benefit from industry vets with proven track records in legacy media. Take for example its hiring of Elizabeth Webbe Lunny in September of 2019 as EVP of revenue. Webbe Lunny’s career highlights include a 13-year run at Condé Nast, where she served on brand and corporate levels. She then headed up digital and integrated sales at Rodale, and before joining BDG, she was a VP and publisher at the New York Times’ T magazine. Webbe Lunny joined BDG as it was building out its portfolio further and was tasked to ensure that initiative... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
News tagged with: #reality starts #accepting reality #hardest hit #down-and-dirty offering #teachable moments #difficult time #size fits #market conditions #short term #biggest wins #signed samsung #operational excellence #care deeply #unusual time #media landscape #digital publishing

Other Publishing stories related to: 'When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business'


Consumer Group: E-book Price Fixing Costs Big Bucks

E-book price fixing will cost consumers more than US$200 million this year, and U.S. antitrust authorities should take action against Apple and a group of... Continue reading at PC World

[ PC World | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$200 million #antitrust authorities


Fairfax Media in talks to buy Business Spectator: Reuters

Fairfax Media is in exclusive talks to acquire the publisher of independent news and opinion website Business Spectator, Reuters says. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exclusive talks #fairfax media #independent news


Harvill Secker acquires The Mouse-Proof Kitchen

Harvill Secker has acquired a debut novel from Anglo-Afghan documentary-maker and writer, Saira... Continue reading at The Bookseller

[ The Bookseller | 2012-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harvill secker


Lonely Planet offers ebook "experience" guides

Lonely Planet is launching two new ebook series, one offering guidance to the enjoyable... Continue reading at The Bookseller

[ The Bookseller | 2012-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lonely planet #ebook series


BA slams government for business rate inaction

The Booksellers Association has criticised the government for failing to tackle business rates... Continue reading at The Bookseller

[ The Bookseller | 2012-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association


How Marvel's Digital Superpowers Won Over Brick-And-Mortar Retailers

Comic-book nerds are about to have it all. Beginning this month, all new Marvel releases are available digitally the same day they hit shelves. But the real feat is this: Comic-book stores will be on board with the change, too. That's because Marvel has spent years developing its strategy,... Continue reading at Fast Company

[ Fast Company | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels #digital purchases #augmented reality


Oxford study to explore future of retail

An 18-month study into the future of retail in the age of digital technologies has been launched... Continue reading at The Bookseller

[ The Bookseller | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital technologies


AOP: Two Thirds of Online Publishers Plan to Grow Digital Roles

Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
More news stories like this |


Marvel Offers Digital Extras for Comic Book Fans

Next month, Marvel Comics will release a new application to add content enhanced with augmented reality to some of its comic books. Continue reading at PC World

[ PC World | 2012-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marvel comics #augmented reality #comic books


Schnittman leaves Bloomsbury for Hachette Book Group

Hachette Book Group has appointed Evan Schnittman to the role of executive vice  president,... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
More news stories like this |


MPA Event Panelists: Innovation on the Digital Newsstand Is Key

Imagine bundling your publication's content with that of your competitor's. That was one interesting theory explored at the MPA Digital: Swipe conference on tablets, e-readers and smartphones. Panelists speaking on the digital newsstand debated several best practices that publishers should be... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital newsstand #mpa digital


Johnston Press CEO Signals Move to 'Digital First'

The chief executive of Johnston Press (JP) has signalled that the local newspaper publisher will adopt a digital-first strategy. Speaking at the Guardian Changing Media Summit, Ashley Highfield, who took over as CEO in November, said "we will fl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ashley highfield


New York Magazine Takes Home Digital Ellie for General Excellence

NEW YORK – Today’s MPA Digital: Swipe Conference closed with the National Magazine Awards for Digital Media 2012, presented by the American Society of Magazine Editors [ASME]. People managing editor and ASME president Larry Hackett and Lucy Danziger, editor-in-chief of SELF and ASME secretary,... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #general excellence #mpa digital #american society #lucy danziger


At MPA Digital: Swipe, Publishers See Gains From Tablet Efforts

NEW YORK - Today’s MPA Digital: Swipe event brought the consumer magazine industry together to focus on what’s next in tablet editions. Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mpa digital #tablet editions


American Business Media's 2012 Neal Award Winners

This story first appears on FOLIO: sister site, minonline. Business-to-business media were in the forefront on March 16 as American Business Media presented its 58th annual Jesse H. Neal Awards at a New York luncheon. Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sister site #neal awards


First BolognaRagazzi digital prize awarded

French publisher eToiles Editions, with an app that "breaks away from the page by page way... Continue reading at The Bookseller

[ The Bookseller | 2012-03-19 00:00:00 UTC ]
More news stories like this |


Vintage acquires Bond licence, including digital rights

Vintage has acquired the licence to publish Ian Fleming's James Bond titles across all... Continue reading at The Bookseller

[ The Bookseller | 2012-03-16 00:00:00 UTC ]
More news stories like this |


HC launches digital erotica imprint

HarperCollins has launched an ebook imprint, called Mischief, which will focus on erotica and... Continue reading at The Bookseller

[ The Bookseller | 2012-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook imprint


Moodie leaves DK to start digital consultancy

Justin Moodie is leaving DK to start up his own digital consultancy, moving from his role as... Continue reading at The Bookseller

[ The Bookseller | 2012-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leaving dk


Marvel announces augmented reality app, exclusive digital comics at SXSW

Not content with simply doling out free digital comics to fans who favor the tangible page, Marvel is now giving readers a new reason to reach for their tablets: augmented reality. Android and iOS devices will be able to look beyond the page using Marvel AR, an Aurasma-powered app slated to... Continue reading at Engadget

[ Engadget | 2012-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ios devices #official announcement