Bayer is on its second year of in-housing programmatic. At Digiday's Media Buyer Summit this week, the company shared how it set up its team. The post ‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020 appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-10-18 04:01:51 UTC ]
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Announced earlier this month and officially on sale today, Melville House's edition of the document known as the Senate Torture Report, is going back to press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-30 00:00:00 UTC ]
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Barnes & Noble is to buy back the stake Pearson acquired in its Nook Media business for $27.7m in cash and stock, ahead of a split of the business in 2015, the Wall Street Journal has reported. The split follows that of B&N and Microsoft earlier this month. Continue reading at The Bookseller
[ The Bookseller | 2014-12-25 00:00:00 UTC ]
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Relive the year in reading with the Fast Company staff.As the year wraps up, the Fast Company staff remembers our year in reading with our favorite books of the year. The list above is by no means comprehensive, or even the best new titles, but just some of the works we spent the last 12 months... Continue reading at Fast Company
[ Fast Company | 2014-12-24 00:00:00 UTC ]
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More top publishers are opting into programmatic ad networks to sell premium advertising. Varick Media Management recently signed exclusive deals with Time Inc., News Corp., American Media Inc. and Wenner Media and will help them sell ad units that feature photography, videos and other types of... Continue reading at AdWeek
[ AdWeek | 2014-12-24 00:00:00 UTC ]
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'Pleasant' is a graphic novel by Roz Chast that explores caring for aging parents. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-12-23 00:00:00 UTC ]
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Barnes & Noble has reached an agreement with Pearson to buy out the publisher’s stake in Nook Media for $13.7 million in cash plus 602,927 shares of B&N common stock. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-23 00:00:00 UTC ]
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Bloomsbury has acquired Osprey Publishing Ltd from private equity company Alcuin Capital Partners for £4.6m. Bloomsbury paid £3.2m in cash, and issued shares to the value of £1.4m to make the purchase, and will situate the business within Bloomsbury’s Special Interest Publishing, a part of the... Continue reading at The Bookseller
[ The Bookseller | 2014-12-23 00:00:00 UTC ]
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Jessie Burton's The Miniaturist (Pan Macmillan) has been crowned the Specsavers Book of the Year for 2014 after a public vote. Continue reading at The Bookseller
[ The Bookseller | 2014-12-23 00:00:00 UTC ]
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Jessie Burton's debut novel The Miniaturist comes top of a public vote to be named Specsavers Book of the Year. Continue reading at BBC News
[ BBC News | 2014-12-22 00:00:00 UTC ]
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Here are this week's 10 most intriguing numbers from the digital marketing space, including data about what's currently on the minds of brand marketers and a few eyebrow-raising social media stats. 1. Facebook's video spigot has apparently opened dramatically in recent weeks. In September, the... Continue reading at AdWeek
[ AdWeek | 2014-12-20 00:00:00 UTC ]
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When Toronto-based Second Story Press celebrated its 25th anniversary this month, the room at a community center in downtown Toronto was filled with authors and illustrators who have helped the press pursue its goal of publishing important feminist and social justice books for young readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
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Which books took off and which failed to sell? Publishers choose their books of the year, and the ones that slipped through the netThe book that made my year: The commercial publication of Picador’s year was The Miniaturist by Jessie Burton, which has just been crowned Waterstones book of the... Continue reading at The Guardian
[ The Guardian | 2014-12-19 00:00:00 UTC ]
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The Sieghart review into public libraries, to be published today (18th December), calls on central government to give local authorities the funding to create a national digital resource for libraries, with free Wi-fi as standard, and workforce training for all public libraries in England. Continue reading at The Bookseller
[ The Bookseller | 2014-12-19 00:00:00 UTC ]
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2015 will be a “year of implementation” for Penguin Random House, with the work ahead allowing PRH to “fully realise the potential of our new company”, c.e.o. Markus Dohle has told employees. In a letter to PRH staff worldwide, Dohle said that it was “incredible what our company has been able... Continue reading at The Bookseller
[ The Bookseller | 2014-12-19 00:00:00 UTC ]
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Peter James’ Want You Dead (Pan Macmillan) has been named eBooks by Sainsbury’s eBook of the Year 2014. The award, which aims to let readers decide their stand-out “screen turner” of the year, is in its second year. Want You Dead was chosen from a longlist of more than 150 titles from a range... Continue reading at The Bookseller
[ The Bookseller | 2014-12-19 00:00:00 UTC ]
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ALM, formerly known as American Lawyer Media, is the largest B2B publisher in the legal market, but it's branching out with its latest acquisition. Continue reading at Folio Magazine
[ Folio Magazine | 2014-12-19 00:00:00 UTC ]
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In his annual year-end letter, Penguin Random House CEO Markus Dohle cited the merger and thanked the PRH staff for the “impressive feat” of “combining two great legacies.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-18 00:00:00 UTC ]
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Bleak results for Rupert Murdoch’s British newspapers and book publisher Rupert Murdoch’s British newspaper and publishing division suffered an operating loss of £3.5m in the year up to June 2014 compared to a £51m profit the year before.The loss by News Corp UK & Ireland, which owns the... Continue reading at The Guardian
[ The Guardian | 2014-12-17 00:00:00 UTC ]
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Trinity University Press has acquired the assets of Maverick Publishing. The purchase includes over 40 titles which will form the basis of a new Trinity imprint, Maverick Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-17 00:00:00 UTC ]
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Google is looking to experiment with a "buy now" button that would allow browsers to shop directly through the search engine, without having to visit a retailer's own website. According to a report in the Wall Street Journal, the search giant is seeking to compete directly with Amazon, which... Continue reading at The Bookseller
[ The Bookseller | 2014-12-17 00:00:00 UTC ]
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