Plans to hype David Lagercrantz’s Girl With the Dragon Tattoo sequel by tattooing a volunteer reader, now mercifully cancelled, took branding a little too literallyWith Go Set a Watchman finally out, it’s time to move on to thinking about the summer’s next most-anticipated/hyped novel, which has got to be David Lagercrantz’s new Lisbeth Salander novel, The Girl in the Spider’s Web. The late Stieg Larsson’s trilogy of thrillers, starting with The Girl With the Dragon Tattoo, have sold 75m copies around the world, after all – so this is going to be big, and like Harper Lee’s second novel, is tightly embargoed until its 27 August launch.The Australian publisher of the Lagercrantz follow-up, however, has already run into a spot of bother, after deciding that the best way to promote the book would be to launch a hunt for a female fan prepared to “donate” her back for three months. This would have involved being adorned with her very own Dragon Tattoo for advertising purposes. Hachette Australia, reported the Sydney Morning Herald last week, was calling it a “tatvertising campaign”, and asking for applications from those who could “handle the pain, just like Lisbeth Salander”. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-07-14 00:00:00 UTC ]
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The Hachette Book Group is partnering with native commerce platform Gumroad in a special promotion to sell print books by Amanda Palmer, Chris Hadfield and The Onion via Twitter beginning December 11. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-08 00:00:00 UTC ]
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Viking and Little, Brown are both to publish books about the former leader of the Liberal Party Jeremy Thorpe, who died yesterday (4th December). Little, Brown will be first, releasing Jeremy Thorpe by Michael Bloch on 16th December, less than two weeks after Thorpe’s death. Continue reading at The Bookseller
[ The Bookseller | 2014-12-06 00:00:00 UTC ]
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A crowd of mourners gather as pallbearers carry in a black coffin and shroud it with a Canadian flag. Eulogies flow for James "Logan" Howlett, taken too soon. Continue reading at Stuff
[ Stuff | 2014-12-06 00:00:00 UTC ]
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The High Court has deemed the government’s ban on sending books to prisoners unlawful. Mr Justice Collins today (5th December) declared the ban unlawful saying he could see “no good reason” for the rule, “in the light of the importance of books for prisoners.” New measures were brought in in... Continue reading at The Bookseller
[ The Bookseller | 2014-12-06 00:00:00 UTC ]
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To listen to the Audio Book Club discussion of We Are All Completely Beside Ourselves, click the arrow on the player below. Continue reading at Slate
[ Slate | 2014-12-06 00:00:00 UTC ]
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Ten titles are in the running for The Bookseller's inaugural YA Book Prize, with two Hot Key books featuring on the shortlist. Continue reading at The Bookseller
[ The Bookseller | 2014-12-05 00:00:00 UTC ]
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Book sales in the US jumped 23% week on week in the seven days ending 30th November as 15.8 million print books registered through Nielsen BookScan. It follows two consecutive weeks of volume growth above 5%. Continue reading at The Bookseller
[ The Bookseller | 2014-12-05 00:00:00 UTC ]
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Mexico’s arts and culture council (Conaculta) launched librosmexico.mx, a book sales platform designed to solve production and distribution challenges. The post Mexico’s Conaculta Launches Book Sales Website appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-12-05 00:00:00 UTC ]
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Author CJ Daugherty discusses the release Night School the Web Series based on her bestselling YA novels — the first of its kind in the UK. The post Author C.J. Daugherty on Adapting Book-to-Web Series appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-12-05 00:00:00 UTC ]
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This week, the masterpiece "The Wall," new Murakami, and "The Mammoth Book of SF Stories by Women." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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Love- and Disney-themed titles in the series by Diane Muldrow, which offers life lessons based on the Little Golden Book series, will be published. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-12-04 00:00:00 UTC ]
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'The Kindle is trying to reduce friction for reading a whole book, and it’s working,' Amazon CEO Jeff Bezos said at a conference yesterday. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-12-04 00:00:00 UTC ]
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The latest statistics show an increase in U.S. consumer borrowing. While more spending can indicate increased confidence in the economy, new books from Christian publishers address the risks of too much debt, which can cause both emotional and spiritual stress. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-04 00:00:00 UTC ]
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Booksellers are usually tasked with selling books but, in a twist this holiday season, they’ve been invited to write the ending to one. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-04 00:00:00 UTC ]
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Rowling's 2008 speech will be adapted as a book titled 'Very Good Lives: The Fringe Benefits of Failure and the Importance of Imagination.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-12-04 00:00:00 UTC ]
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Evan Schnittman, e.v.p, chief marketing and sales officer at Hachette Book Group (HBG) in the US, is to leave the company. Scnittman joined HBG in 2012, from Bloomsbury UK, where he was m.d., group sales and marketing, print and digital. Continue reading at The Bookseller
[ The Bookseller | 2014-12-04 00:00:00 UTC ]
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Everything about this is perfect—even the weird new lightsaber.There are a huge number of things that make Star Wars unique in terms of how movies are marketed—but one that doesn't get discussed much is the fact that the series' posters and one-sheets, rather than being photoshopped assemblages... Continue reading at Fast Company
[ Fast Company | 2014-12-04 00:00:00 UTC ]
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The latest statistics show an increase in U.S. consumer borrowing—much of it credit card debt and auto loans.While more spending can indicate increased confidence the economy is growing, it can also lead to long-term financial problems for those not quite out from under the Great Recession. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-04 00:00:00 UTC ]
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YouTube vlogger Zoella is "blown away" after Girl Online becomes the fastest-selling debut novel since records began. Continue reading at BBC News
[ BBC News | 2014-12-03 00:00:00 UTC ]
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YouTube star Zoella’s first book sells 78,000 copies in its first week, the highest first week’s sales of a new author ever! Girl Online, the first novel by Zoe Sugg AKA “Zoella” has pushed Jeff Kinney’s newest Diary of a Wimpy Kid: The Long Haul off the top of the chart as the fastest selling... Continue reading at The Guardian
[ The Guardian | 2014-12-03 00:00:00 UTC ]
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