Twitter Rolling Out Analytics Tool

On Tuesday Twitter announced that it's launching a new analytics tool that will initially be available to a select group of partners as a pilot program, but will be made available to everyone in the "next few weeks." Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-09-15 00:00:00 UTC ]
News tagged with: #select group #pilot program

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Steven Soderbergh's Twitter Novella Is Now a Hardcover Book (But You Can Read It Online)

Retirement means a lot of different things to a lot of different people. For Steven Soderbergh, it has meant, turning his attention away from directing theatrical releases at a breakneck pace, and working on any number of other projects instead. One such project involved writing a novella on... Continue reading at Fast Company

[ Fast Company | 2013-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hardcover book #breakneck pace


R.I.P. @Horse_Ebooks, The Human–Run Twitter Bot That Fooled Us All

@Horse_ebooks is the Twitter account that, until today, spewed frequent bouts of eerily poetic nonsense to more than 213,000 followers: @Horse_ebooks was widely believed to be a Twitter bot whose tweets were sent out by a robot that scraped text from obscure parts of the Internet. That is, until... Continue reading at Fast Company

[ Fast Company | 2013-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter account #fast company #performance art


Slate Rolls Out Responsive Design Website

Slate has rolled out its most expansive redesign in the pure-play publication's 17-year history. The new Slate.com leverages responsive design and several new content features for its 17-plus million unique monthly visitors. Some of the new content features Slate is introducing include: Continue reading at Folio Magazine

[ Folio Magazine | 2013-09-24 00:00:00 UTC ]
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The Horse is a Lie: 'horse_ebooks' Twitter spam is performance art

Twitter is quite the medium. An endless source of looping GIFs, "viral" videos, and, sadly, bad advertising. Most of the latter category is quickly dismissed by the block and report spam features of Twitter, but the occasional spambot elevates its "craft" to a level of surreal bliss which begs... Continue reading at Engadget

[ Engadget | 2013-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #giving users #phone number #sell ebooks


Brands Are Discovering Crowdfunding as a Marketing Tool

Since launching in 2008, crowdfunding platform Indiegogo has become known as the provenance of creative types, scrappy startups and charitable campaigns. But now, big brands are seizing on it as a way to align themselves with popular causes. DC Entertainment’s We Can Be Heroes campaign raised... Continue reading at AdWeek

[ AdWeek | 2013-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #funding goals #working alongside #customer feedback


National Book Award Roll-Out Part Three: Nonfiction

The National Book Award for nonfiction longlist screams "USA, USA..." with 8 of the 10 titles covering American history, biography, cultural analysis, music, and religion. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-19 00:00:00 UTC ]
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National Book Award Rolls Out Award Longlists This Week

The National Book Awards is announcing expanded lists of ten finalists for four categories: fiction, nonfiction, poetry, and young adult fiction. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ten finalists


Twitter Acquires Mobile Ad Exchange MoPub

Google's got an ad exchange. So does Facebook. Twitter is said to be working on one too. But in the meantime, the company has just purchased MoPub, a burgeoning mobile ad exchange business.  Terms of the deal were not disclosed. MoPub has built an ad exchange through which mobile publishers... Continue reading at AdWeek

[ AdWeek | 2013-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic buying #ad business #automated fashion #native advertising


Google+ rolls out features to help publishers build Web audience

SAN FRANCISCO — As part of its increasingly aggressive moves to get more people to use Google+ and to keep Facebook and Twitter from dominating the social networking business, Google is rolling out two new tools that it says will help authors and publishers build a bigger audience on the Web.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bigger audience


JCDecaux launches Twitter book club on digital screens

JCDecaux has launched a Twitter-driven book club to connect with commuters and use its digital screens in stations to enhance commuters' journeys. Continue reading at Media Week

[ Media Week | 2013-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital screens


Tumblr Went Toe to Toe With Twitter During VMAs, Per Data Firm

Tumblr was nearly as busy as Twitter during MTV's Video Music Awards on Sunday when it came to the sheer number of content contributors, per Union Metrics, a company that offers analytics for both platforms. The San Francisco tech firm says 1.1 million Tumblr users posted content with... Continue reading at AdWeek

[ AdWeek | 2013-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social site #monthly visitors #miley cyrus #justin timberlake


Elle rolls out Chinese shopping guide

Hearst Magazines UK has published a shopping guide in Mandarin Chinese, which is being handed out with 10,000 copies of the latest Elle Collections luxury fashion biannual. Continue reading at Media Week

[ Media Week | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shopping guide


Rolling Stone slammed for Boston bomber cover

Rolling Stone magazine is getting slammed for a cover featuring accused Boston bomber Jahar Tsarnaev.The magazine's cover subjects have drawn their share of controversy over the years, whether it was Charles Manson or Britney Spears. But Mr. Tsarnaev seems to have drawn a far stronger reaction,... Continue reading at Crains New York

[ Crains New York | 2013-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #deep roots #strong presence #radical islam #front page #dark side


Zimmerman Jury Member’s Book Deal Killed by Twitter

Upset by the 'not guilty' verdict in George Zimmerman's murder trial, one Twitter user started the online campaign that ended Martin Literary Agency's representation of Juror B37, who announced plans to write a book about the trial. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #murder trial #george zimmerman #online campaign #juror b37 #announced plans


Power up your PDFs with these five free tools

There's no point to drowning in PDF features you don't want (and really, really don't want to pay for) when you can stock your toolbox with exactly what you require. These five freebies push the boundaries of what you can do with a PDF file. Whether you long to edit, watermark, or otherwise... Continue reading at PC World

[ PC World | 2013-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cropped area #single-column pages #unnecessary margins #page numbers #chapter headings #epub converter


ALM Rolls Out 14 Dedicated iOS Apps

  ALM has introduced iOS apps for 14 of its publications. This is another step in a series of ambitious digital moves the company has made in the last few months. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-27 00:00:00 UTC ]
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How to Prevent a Twitter Hack

Recent Twitter hacks done this spring by a group called the Syrian Electronic Army (SEA) on the Associated Press and The Onion have brought attention to the vulnerability of a media organization’s social media account. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #group called


O’Reilly Announces Closure of Tools of Change Conference and Blog

O'Reilly Media will close down its popular digital publishing conference, Tools of Change, but Tim O'Reilly promises to continue innovating the publishing process. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #change conference #reilly media #continue innovating #publishing process


New analytics role for Pan Mac's Long

James Long, editorial director for digital at Pan Macmillan, is moving to the newly created role... Continue reading at The Bookseller

[ The Bookseller | 2013-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james long #pan mac #pan macmillan


Ganxy Adds Tools for Selling & Promoting Content Online

The New York-based start-up Ganxy, which was founded in 2009 to sell music, is rolling out more tools at the London Book Fair to help small and medium-sized publishers sell and promote DRM-free digital content online. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york-based start-