Unlike his buttoned-up peers in the executive suite at Hearst, Troy Young doesn't keep an office, nor does he wear designer suits to work. Rumors have even spread that he insisted on a contract provision saying he didn't need to wear a necktie. He says there's nothing about ties in the contract -- though he claims to not own any.But that's not the only reason Mr. Young, hired in May by the privately held owner of Cosmopolitan and Esquire, is alien to the opulent Hearst Tower. His charge as president of Hearst Digital is to infuse a 126-year-old print brand founded on afternoon newspapers with the mentality and nimbleness of a digital startup. Redesigns of the magazine sites are on the way, as is an entirely new editorial mission for some of its online properties. "There's never been more pressure for Hearst to be good at digital," said Mr. Young.But he could just as well been talking about the entire magazine industry, which is struggling to reinvent in the face of intense challenges online. Media empires like Hearst and Cond Nast are seeing their titles' websites draw fewer visitors than upstarts such as BuzzFeed and Gawker. The industry as a whole is still laboring to recover ground lost during the recession, when ad pages plummeted 26% from 2008 to 2009, according to the Publishers Information Bureau. Through the first half of 2013, pages have declined 4.9%. Digital revenue hasn't proved to be the savior. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-09-24 00:00:00 UTC ]
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Hearst Magazines plans to publish two test issues of a new lifestyle magazine with celebrity physician Dr. Mehmet Oz in the first quarter of 2014, the company said today.The company plans to distribute about 350,000 copies of the first issue to newsstands and another 450,000 to certain... Continue reading at Crains New York
[ Crains New York | 2013-06-25 00:00:00 UTC ]
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A visit to the Seoul Book Fair reveals publishers are still wary of ebooks and blame smart devices for the decline in reading, even as Korean culture has become hip abroad. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-24 00:00:00 UTC ]
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This Kickstarter tries to answer the question of why--in a world of digital media--kids in the developing world don’t have access to books. When Rebecca McDonald moved to Haiti after the 2010 earthquake, she wasn’t a career humanitarian. Her most recent job was overseeing construction... Continue reading at Fast Company
[ Fast Company | 2013-06-20 00:00:00 UTC ]
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Michele Young is to join Macmillan Children's Books as International Rights Director... Continue reading at The Bookseller
[ The Bookseller | 2013-06-18 00:00:00 UTC ]
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Joshua Tallent, well-known ebook expert and founder of Ebook Architects, shares his views on current issues in digital publishing and ebook development. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-17 00:00:00 UTC ]
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Richard Mollet, chief executive of The Publishers Association, has welcomed the "clarity... Continue reading at The Bookseller
[ The Bookseller | 2013-06-14 00:00:00 UTC ]
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In the UK, authors are paid by the government when their physical books are borrowed (around 6p per loan), but digital titles are not yet a part of that agreement. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-14 00:00:00 UTC ]
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The Daily Mail's consultant literary editor Jane Mays has predicted that reviewing... Continue reading at The Bookseller
[ The Bookseller | 2013-06-14 00:00:00 UTC ]
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Lauded for its digital content recently, National Geographic is taking steps to sync that award-winning multimedia content across all channels. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
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Have a well-defined set of expectations for customers based on platform and device. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
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HarperCollins is challenging developers to create new digital products that reimagine... Continue reading at The Bookseller
[ The Bookseller | 2013-06-06 00:00:00 UTC ]
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Mexico's digital publishing industry has been hampered by low internet penetration, yet the government and publishers are fighting to move ahead and innovate. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-06 00:00:00 UTC ]
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Microsoft’s SkyDrive will host the latest digital issue of Complex magazine, in what might be an effective cost-saving solution for niche publications. Microsoft representatives also indicated that a similar partnership would be revealed on Thursday, with more of a pop-culture bent. The Complex... Continue reading at PC World
[ PC World | 2013-06-04 00:00:00 UTC ]
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Steve Swartz is a veteran of Hearst’s print business, but as he takes over as CEO this week, he underscored ways the leading magazine company is adapting its products to digital formats. Swartz, the former head of Hearst’s newspaper business and for the past two years, its chief operating... Continue reading at AdWeek
[ AdWeek | 2013-06-03 00:00:00 UTC ]
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Book Expo America, BEA, used to be the place to go to get your hands dirty with printer's ink--all the books were hot off the presses. Now the annual industry gathering at New York City's Javitz Center has been increasingly invaded by geeks. I'm one of these geeks, despite the fact that I've... Continue reading at Fast Company
[ Fast Company | 2013-05-31 00:00:00 UTC ]
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Dwell Media has brought on former Yahoo VP of Commerce Brandon Huff to head its growing digital operations, including e-commerce efforts the company has been pursuing Continue reading at Folio Magazine
[ Folio Magazine | 2013-05-29 00:00:00 UTC ]
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Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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For the first time in a long time some optimism is returning to the publishing industry. Circulation numbers and revenues were decimated by the rise of the internet and while the future for print still looks shaky, the companies behind newspapers and ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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In this week's PublishNews Brazil, we look at Brasilia's debate on future of digital publishing, FNLIJ's awards for kid's lit, and Brazil's turn as the focus of the Gothenburg Book Fair in 2014. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-25 00:00:00 UTC ]
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Despite his early support for ebooks, Stephen King latest novel, Joyland will be published in print only, with no digital version anticipated. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
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