Bloomberg Media wants marketers to capitalize on consumer mood swings.The publishing tycoon plans to use its NewFronts presentation on Monday to promote a new offering, dubbed Trigr, that allows marketers to serve a custom tailored creative or branded content after specific market conditions are met.Take for example the French election. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-05-01 00:00:00 UTC ]
News tagged with:
#bloomberg media
#newfronts presentation
#branded content
When some books, including best sellers, were conspicuously absent from the science fiction Hugo Awards last year, writers and fans became suspicious. Continue reading at The New York Times
[ The New York Times | 2024-02-17 13:11:43 UTC ]
More news stories like this | News stories tagged with:
#science fiction
Newsroom director decries The Australian’s ‘constant’ swipes at individual ABC employees. Plus: a mushroom misstepFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastWhen the ABC Indigenous affairs editor, Bridget... Continue reading at The Guardian
[ The Guardian | 2024-02-16 02:50:06 UTC ]
More news stories like this | News stories tagged with:
#weekly beast
#latest updatesget
#free app
#news corp
Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday
[ Digiday | 2024-02-06 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#$7 million
#media landscape
#digital media
The Kobo Libra 2 ereader has dropped to its lowest price of the year so far. You can grab one via Amazon for $170, which is a discount of $20. This matches pricing from the holiday season for the water-resistant reading tablet. Kobo’s Libra 2 easily made our list of the best ereaders for a... Continue reading at Engadget
[ Engadget | 2024-01-30 19:50:25 UTC ]
More news stories like this | News stories tagged with:
#turning pages
#kindle scribe
#buying advice
#follow @engadgetdeals
#kindle
A market boosted by the elimination of sales tax on books, Taiwan is ready for a strong year at its upcoming international book exhibition. The post Taipei International Book Exhibition 2024: A Market Profile appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-01-30 19:49:02 UTC ]
More news stories like this | News stories tagged with:
#sales tax
#strong year
#international book
Apple just dropped a trailer for its forthcoming sci-fi mystery series Constellation. The series follows an astronaut, played by Noomi Rapace, after an emergency return to Earth. However, the homecoming is fraught with mysterious occurrences and plain-old sci-fi weirdness, leaving audiences... Continue reading at Engadget
[ Engadget | 2024-01-22 16:42:45 UTC ]
More news stories like this | News stories tagged with:
#breaking bad
#disposable income
#isaac asimov
#real world
#science fiction
Ahead of a new stage revival, the creators and cast of Channel 4’s classic 90s newsroom sitcom remember close encounters with future Bond stars, writing episodes at the last minute and the meaning between that mysterious titleWhen Drop the Dead Donkey debuted on Channel 4 on 9 August 1990, it... Continue reading at The Guardian
[ The Guardian | 2024-01-20 11:55:00 UTC ]
More news stories like this | News stories tagged with:
#daniel craig
#pearson
Bandai Namco’s Sand Land finally has a release date of April 26. This is a video game adaptation of a classic manga by artist Akira Toriyama. That’s the same Akira Toriyama who created Dragon Ball, and also created the character designs for Chrono Trigger and many entries in the Dragon Quest... Continue reading at Engadget
[ Engadget | 2024-01-12 18:40:08 UTC ]
More news stories like this | News stories tagged with:
#bandai namco
#release date
#chrono trigger
#improve performance
#source material
#manga
In his last annual letter to authors as Hachettte Book Group CEO, Michael Pietsch hit on a number of topics, including the publisher’s steps to improve its marketing efforts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-26 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#annual letter
#marketing efforts
#book group
How the digital media industry had to come to grips with growing privacy requirements. Continue reading at Digiday
[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#privacy reckoning
#digital media
The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management... Continue reading at Digiday
[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#final episode
#oral history
#privacy reckoning
#blurred lines
#digital media
In talking about my debut story collection, House Gone Quiet, with friends and family, I’ve often found myself pitching the merits of the short story form itself. Due to habit or book marketing or a lack of exposure, it’s simply the case that most fiction readers who enter a bookstore are... Continue reading at Electric Literature
[ Electric Literature | 2023-12-19 12:00:00 UTC ]
More news stories like this | News stories tagged with:
#love appeared
#tv shows
#book marketing
#electric literature
#bookstore
US trade revenue was down 0.1 percent year-to-date, and down 0.4 percent for the month of September YTD, in the AAP's StatShot report. The post AAP’s September StatShot: US Book Market Up 0.8 Percent YTD appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-12-12 16:24:19 UTC ]
More news stories like this | News stories tagged with:
#post aap
#statshot report
#book market
There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at Digiday
[ Digiday | 2023-12-11 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#oral history
#ad tech
#digital media
At the 2023 Guadalajara International Book Fair, three Mexican children’s publishers discuss what they describe the sector’s boom. The post Children’s Books: Publishers Discuss the Mexican Market’s Evolution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-12-08 19:37:01 UTC ]
More news stories like this | News stories tagged with:
#mexican children
#post children
#publishers discuss
#mexican market