Publishers' own websites could be mightier than the almighty news feed when it comes to impact for advertisers, according to new neuroscience research comparing social platforms and premium sites. Neuro-Insight, a neuro-marketing company, examined content from four major publishers--Cond? Nast, Forbes, Time Inc., and The Atlantic--and found that test subjects were 16 percent more likely... Continue reading at 'AdWeek'
[ AdWeek | 2017-02-22 00:00:00 UTC ]
News tagged with:
#test subjects
Apple has been noticeably missing in the list of companies with their own generative AI product, but based on a new report by The New York Times, it's looking to change that real soon. In recent weeks, Apple has reportedly started negotiating with major publishers and news organizations to ask... Continue reading at Engadget
[ Engadget | 2023-12-23 07:43:48 UTC ]
More news stories like this | News stories tagged with:
#news articles
#legal issues
#generative ais
#rights holders
#john grisham
#novelists
The Mexican book chamber's commission on sustainability and issues in diversity has gained traction, according to officials at a session at the Guadalajara Book Fair. The post At Guadalajara: Mexico’s Publishers Promote Sustainability, Social Responsibility appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-12-04 14:25:42 UTC ]
More news stories like this | News stories tagged with:
#social responsibility
#gained traction
#guadalajara book
Sub-Saharan Africa Publishing and Literature Sector Study The British Council wishes to engage a researcher to conduct in-depth research into the trade publishing and literature sectors in six countries in Sub-Saharan Africa which provides market insights and focuses on innovative practice and... Continue reading at British Council global
[ British Council global | 2023-10-06 14:19:45 UTC ]
More news stories like this | News stories tagged with:
#professional development
#proposal rfp
#trade publishing
Novelist Cindy Fazzi says authors interested in addressing the great issues of the day should avoid preaching and focus on telling a good story. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-10-06 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#genre fiction
Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek
[ AdWeek | 2023-09-29 06:00:00 UTC ]
More news stories like this | News stories tagged with:
#canadian publisher
Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek
[ AdWeek | 2023-06-28 09:22:55 UTC ]
More news stories like this | News stories tagged with:
#ad spend
#broader effort
#news outlet
#content licensing
#news publisher
BuzzFeed News' closure represents the struggles of news media, but larger, the mismanagement of digital media properties in a world of consolidation. Continue reading at Digiday
[ Digiday | 2023-04-24 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#social traffic
#gave life
#buzzfeed news
#news media
#digital media
Company denies breaking the law but agrees to pay $210,000 penalty imposed by Liquor & Gaming NSWFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe News Corp-backed wagering company Betr has been fined a... Continue reading at The Guardian
[ The Guardian | 2023-04-14 02:39:52 UTC ]
More news stories like this | News stories tagged with:
#free morning
#latest updatesget
#free app
#guardian australia
#news corp
Are publishers acquiring fewer LGBTQ+ and diverse books in the wake of rising censorship? This week's book censorship news. Continue reading at Book Riot
[ Book Riot | 2023-03-24 10:40:00 UTC ]
More news stories like this | News stories tagged with:
#diverse books
#literary agents
The index is a research framework that analyzes and ranks a set of publications across digital threshold experience, member benefits and pricing and plans dimensions. Continue reading at Digiday
[ Digiday | 2022-12-20 05:01:00 UTC ]
More news stories like this | News stories tagged with:
#digiday+ research
#news publisher
Facebook's parent company Meta is telling its U.S. publishing partners that the company will no longer pay for news content that aggregates on Facebook's news tab. Facebook's News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in AI-based video... Continue reading at AdWeek
[ AdWeek | 2022-07-29 17:11:09 UTC ]
More news stories like this | News stories tagged with:
#news publishers
#news content
#publishing partners
Study is a vital part of any scholastic journey. But not all methods are the same. Some, indeed, are far more effective than others. Want to put yourself in a better position to excel? Then the 2022 Perfect Score Academic Success Master Class Bundle is a must-buy, especially as it’s on sale... Continue reading at PC World
[ PC World | 2022-06-01 23:38:22 UTC ]
More news stories like this | News stories tagged with:
#highly rated
#prices subject
#training software
#scholastic
Google has inked agreements with over 300 news publications in Germany, Hungary, France, Austria, the Netherlands and Ireland that would allow it to publish snippets of their stories on Search. The tech giant has announced the development in a blog post, where it has also launched new tool that... Continue reading at Engadget
[ Engadget | 2022-05-11 10:25:45 UTC ]
More news stories like this | News stories tagged with:
#news publishers
#pay publishers
#tech giant
#provide feedback
#full control
#individual words
#eu law
#copyright law
Newspaper publisher Lee Enterprises is facing renewed pressure from a hedge fund to speed up its transition to digital publishing and consider adding new digital-savvy leaders to its board Continue reading at ABC News
[ ABC News | 2022-04-14 21:27:45 UTC ]
More news stories like this | News stories tagged with:
#hedge funds
#hedge fund
#digital publishing
#news publisher
The HarperCollins imprint has four straight bestsellers, thanks in large part to the cable news channel's promotional pop. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-04-13 15:00:58 UTC ]
More news stories like this | News stories tagged with:
#shannon bream
#harpercollins imprint
#large part
#harpercollins
Digital news publisher Grid debuted Wednesday with a series of stories, such as its intersectional report on the misinformation surrounding Covid vaccines and pregnancy, that reflect the multidisciplinary approach that it hopes to make its signature. Its launch comes amidst an explosion of new... Continue reading at AdWeek
[ AdWeek | 2022-01-13 15:27:57 UTC ]
More news stories like this | News stories tagged with:
#media companies
#news publisher
Alden Global Capital hedge fund, owner of the Chicago Tribune, stepped up its attempts to buy Lee Enterprises this week, filing a lawsuit that accuses its board of denying shareholders of the newspaper publisher a voice in the matter. Continue reading at Baltimore Sun
[ Baltimore Sun | 2021-12-16 17:02:32 UTC ]
More news stories like this | News stories tagged with:
#takeover bid
#chicago tribune
#news publisher
Nearly a week after Lee Enterprises rejected Alden Global Capital’s attempt to buy the newspaper publisher, the hedge fund responded Wednesday with a lawsuit accusing Lee’s board of improperly denying shareholders the chance to have a say on the offer Continue reading at ABC News
[ ABC News | 2021-12-15 23:34:05 UTC ]
More news stories like this | News stories tagged with:
#takeover bid
#news publisher
The board of Lee Enterprises voted 8-0 against an unsolicited offer by the hedge fund that valued the newspaper chain at $141 million. Continue reading at The New York Times
[ The New York Times | 2021-12-09 20:44:02 UTC ]
More news stories like this | News stories tagged with:
#takeover bid
#hedge fund
#newspaper chain
#$141 million
#news publisher