There’s No “Magic Pill” When it Comes to Data

Three questions publishers should ask before embarking on a data strategy The post There’s No “Magic Pill” When it Comes to Data appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-02-19 00:00:00 UTC ]
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Facebook is throwing publishers a bone in the form of more performance data on Instant Articles

The move could help quantify the monetary benefits of Facebook's fast-loading articles format, which publishers have been souring on. The post Facebook is throwing publishers a bone in the form of more performance data on Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-20 00:00:00 UTC ]
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Facebook always wins: Data shows publishers are buying far more Facebook traffic

Even with publishers grousing about Facebook's shortcomings as a source of revenue and organic traffic, publishers are putting a lot more resources into dark posts, according to Keywee data. The post Facebook always wins: Data shows publishers are buying far more Facebook traffic appeared first... Continue reading at Digiday

[ Digiday | 2017-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #post facebook #facebook traffic


Neil Patrick Harris writes magical children's series for Egmont

US actor Neil Patrick Harris, star of hit TV series "How I Met Your Mother", is writing “a magical middle grade series” for Egmont. Continue reading at The Bookseller

[ The Bookseller | 2017-07-14 00:00:00 UTC ]
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California politics updates: Brown launches climate data effort with Bloomberg as cap-and-trade vote looms

Los Angeles-area Rep. Brad Sherman has introduced articles of impeachment against President Trump, making good on a promise to move the process forward.Sherman's move has put him at odds with House Democratic leaders, who have tried to quiet talk of impeachment, hoping instead to focus on the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-07-13 00:00:00 UTC ]
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PRH Children's Summer Party celebrates 'magic' and 'wonder'

Penguin Random House Children’s Summer Party boasted a magician, ice cream created with liquid nitrogen and two “magic wonder” trees. Continue reading at The Bookseller

[ The Bookseller | 2017-06-28 00:00:00 UTC ]
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Bookshops weave some magic to mark Harry Potter’s 20th anniversary

Bookshops around the country are unveiling a host of magical events — including Quidditch Pong, Harry Potter Bingo and Horcrux hunts—to celebrate the 20th anniversary of the publication of J K Rowling’s Harry Potter and the Philosopher’s Stone (Bloomsbury). Continue reading at The Bookseller

[ The Bookseller | 2017-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #stone bloomsbury #harry potter #20th anniversary


Amazon mines sales data for Harry Potter trends

Nobody wants to be in the Harry Potter House Hufflepuff, Amazon made it official today, as it released fresh data about the UK’s buying habits of all things Potter. Continue reading at The Bookseller

[ The Bookseller | 2017-06-23 00:00:00 UTC ]
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Kelpies shortlist features magic, dinosaurs and runaway shadows

Three stories showcasing “the finest new Scottish children’s writing” have been revealed on the Kelpies Prize shortlist. Continue reading at The Bookseller

[ The Bookseller | 2017-06-22 00:00:00 UTC ]
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BookExpo 2017: Neil Patrick Harris, Lemony Snicket, and Chris Harris Create Magic

In an event billed as “A Fortunate Stage Talk,” actor Neil Patrick Harris, of "Doogie Howser" and "How I Met Your Mother" fame, who currently stars as Count Olaf in the TV adaptation of "A Series of Unfortunate Events," will reunite with Chris Harris (no relation), who was the executive producer... Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #executive producer #unfortunate events #tv adaptation #lemony snicket


BookExpo Opens With Data for the Industry and a Focus on Consumers

As BookExpo's conference programming looks at the new centricity of consumer data, ReedPOP hits 'reset' on mission priorities and approach. The post BookExpo Opens With Data for the Industry and a Focus on Consumers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-01 00:00:00 UTC ]
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BookExpo 2017: YA Editors Emphasize The Transformative Magic of Books

Five young adult book editors emphasized that the magic of books can change young people’s lives, even save the world, during this year’s YA book buzz panel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-01 00:00:00 UTC ]
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In a Data-Centric Age, Many Publishers Come Up Short [PDF]

Special report: Shortsightedness and organizational inefficiency could herald a major missed opportunity. The post In a Data-Centric Age, Many Publishers Come Up Short [PDF] appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-05-26 00:00:00 UTC ]
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Facebook's New Tool Lets Publishers Use Its Data to Sell Video Ads

Facebook is opening up its data for streaming video publishers to target video ads on their sites and in their apps.A&E Networks, ESPN, Hearst Television and Scripps Networks Interactive are testing an automated system that lets marketers find their intended audience using Facebook data such... Continue reading at Advertising Age

[ Advertising Age | 2017-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #intended audience #hearst television #ae networks #automated system


Publishers must comply with new data laws to avoid €20m fines

Publishers are being urged to reassess how they process personal data ahead of new European regulations set to come into force in May next year regardless of Brexit. Continue reading at The Bookseller

[ The Bookseller | 2017-05-18 00:00:00 UTC ]
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Updated BBC Privacy and Cookies Policy reveals targeted social advertising, and data sharing with TV Licensing

Just a few days ago, the BBC revealed that it was planning to introduce password checks for iPlayer users so it could ensure that a valid TV license is in place. Following on from this, the corporation has updated its Privacy and Cookies Policy. The changes mean that personal information is... Continue reading at Betanews

[ Betanews | 2017-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #personal data #personal information #days ago #data sharing


New report shows the number of requests for user data Facebook receives from global governments

Today Facebook publishes its Global Government Requests Report, revealing just how many data requests the social network has received from governments around the world. This time around, the report covers the second half of 2016, and it shows a mixed-bag of figures. While the number of items... Continue reading at Betanews

[ Betanews | 2017-04-27 00:00:00 UTC ]
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Publishers say Facebook can save Instant Articles with better data, subscription tools

Publishers say that Facebook can save Instant Articles by improving subscription products, letting pubs have more control over their inventory and sharing more user data. The post Publishers say Facebook can save Instant Articles with better data, subscription tools appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-25 00:00:00 UTC ]
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How Thought Catalog Uses Social Media Data To Drive Book Publishing

Chris Lavergne, publisher of Thought Catalog Books, knows what his social data is saying: Create 'an experience that isn't efficient—that's anti-efficient.' The post How Thought Catalog Uses Social Media Data To Drive Book Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-04-12 00:00:00 UTC ]
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Tom Fletcher writes 'darkly magic' middle grade novel

McFly band member Tom Fletcher will publish his second middle grade novel for Penguin Random House in time for the Christmas market this October. Continue reading at The Bookseller

[ The Bookseller | 2017-04-06 00:00:00 UTC ]
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Inside the Magic conjures up a number one

Ian Nathan’s Inside the Magic: The Making of Fantastic Beasts and Where to Find Them (HarperCollins) has soared into the UK Official Top 50 number one spot, displacing Mary Berry Everyday (BBC) atop both the overall and Hardback Non-Fiction charts. Continue reading at The Bookseller

[ The Bookseller | 2017-04-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fantastic beasts