The rise of the micro influencer

Caroline Duong thinks publishers should be looking to collaborate with micro—not macro—influencers online. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-04-11 00:00:00 UTC ]

Other news stories related to: "The rise of the micro influencer"


What’s an Influencer Worth to Books?

Two editors turned ghostwriters ask what social media stars bring to publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-11 04:00:00 UTC ]
More news stories like this |


What recession? Holiday sales expected to rise amid boost in ad spend

Shoppers appear unfazed by a potential recession, tariff uncertainty and an impeachment inquiry in Washington. The National Retail Federation, which released its annual holiday sales forecast Thursday, says retail sales will increase between 3.8 percent and 4.2 percent during the last two months... Continue reading at Advertising Age

[ Advertising Age | 2019-10-03 19:49:51 UTC ]
More news stories like this | All news stories tagged with: #digital media #physical stores #consumer confidence #direct impact #cyber monday


Cassell bags influencer Given's 'accessible leap into feminism'

Cassell has bagged the debut book from Cosmopolitan Influencer of the Year 2019, Florence Given, billed as "the only book for young women trying to determine feminism on their terms". Continue reading at The Bookseller

[ The Bookseller | 2019-09-26 00:17:22 UTC ]
More news stories like this | All news stories tagged with: #debut book #young women


Kensal Rise Library to reopen after epic community battle

Kensal Rise Library will be reopened this weekend with a guest appearance from long-time supporter Tamsin Greig following an epic eight-year battle over its future. Continue reading at The Bookseller

[ The Bookseller | 2019-09-23 12:42:53 UTC ]
More news stories like this |


Scholastic reports 7% rise in revenue for 2020 first quarter

Scholastic has reported a 7% rise in revenue for its first quarter results to $232.6m (£185m) due partly to its YA titles and graphic novels imprint Graphix. Continue reading at The Bookseller

[ The Bookseller | 2019-09-19 16:16:17 UTC ]
More news stories like this | All news stories tagged with: #scholastic #ya titles #7% rise #quarter results


Oneworld to publish book on China's European influence

Oneworld has scooped a book on the “warning signs” behind China’s influence in Europe and North America from once-censored author Clive Hamilton.   Continue reading at The Bookseller

[ The Bookseller | 2019-09-17 14:05:59 UTC ]
More news stories like this | All news stories tagged with: #publish book #warning signs


The rise, fall and resurgence of Brooklyn

“Brooklyn: The Once and Future City” looks at the history of a place Walt Whitman, Spike Lee, Bernie Sanders and Barbra Streisand called home. Continue reading at The Washington Post

[ The Washington Post | 2019-09-17 14:00:00 UTC ]
More news stories like this | All news stories tagged with: #bernie sanders


BookNet Canada’s First ‘State of Independent Bookselling’ Report Cites a Rise in Print Revenue

Citing 37 percent of revenue from frontlist titles, 63 bookstore companies with 80 locations respond to BookNet Canada’s new report. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Non-Book Merchandise: 16 Percent of Revenue or partisans of print and brick-and-mortar bookstores, the... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-09-09 20:54:40 UTC ]
More news stories like this | All news stories tagged with: #bookstore #brick-and-mortar bookstores #porter anderson #frontlist titles #independent bookselling #booknet canada


How Susan Sontag Influenced Patti Smith’s Reading Life

“She advised me to read more German authors,” says the writer and singer, whose latest memoir is “Year of the Monkey.” Continue reading at The New York Times

[ The New York Times | 2019-09-05 09:00:00 UTC ]
More news stories like this | All news stories tagged with: #memoir #latest memoir #german authors #reading life


Introducing the 2019 Folio: 100 and Rising Stars Honorees

Throughout the year, we report on the good and bad things happening in and around the print and digital publishing world. Sometimes the stories offer true inspiration, while other times they make us and our readers cringe. But that’s business. What’s always consistent in what we report is... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-13 19:29:59 UTC ]
More news stories like this | All news stories tagged with: #digital publishing #published ahead #full bios #thought leaders #future leaders #rising stars #significant impact #post introducing


Agency Brief: WPP revenue rises but profits dip in first half; MediaMonks ramps up production

WPP reports its second-quarter earnings on Friday,with some better-than-expected surprises. The company sees its revenue return to growth, up 1.6 percent in the first half of the year and 2.3 percent in the second quarter. In North America, revenue rises 0.4 percent in the second quarter but... Continue reading at Advertising Age

[ Advertising Age | 2019-08-09 19:31:00 UTC ]
More news stories like this | All news stories tagged with: #digital content #digital media #cannes lions #executive producer #wieden kennedy


S&S sees second quarter rise in revenue and profit

Worldwide revenues at Simon & Schuster hit $218m in the second quarter, up $11m compared to the same period last year, a new earnings statement by parent firm CBS shows. Continue reading at The Bookseller

[ The Bookseller | 2019-08-08 16:46:19 UTC ]
More news stories like this | All news stories tagged with: #worldwide revenues


The Bookseller Names 2019 Rising Stars; Pan Mac’s Laura Ricchetti is the ‘Shooting Star’

A new class of 40 'Rising Stars' in the UK publishing industry is named by The Bookseller, in association with sponsor Frankfurter Buchmesse. The post The Bookseller Names 2019 Rising Stars; Pan Mac’s Laura Ricchetti is the ‘Shooting Star’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-07-09 05:35:30 UTC ]
More news stories like this | All news stories tagged with: #bookseller #publishing industry #rising stars #shooting star #laura ricchetti #pan mac


Children’s Institute Rises to New Heights

At the American Booksellers Association’s seventh Children’s Institute, one thing was clear: the annual conference has become the most important event of its kind in America today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-01 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #america today #important event #annual conference


Amazon’s influence felt larger in small cities

In just a quarter-century of existence, Amazon has grown from an online bookseller to a company valued at $1 trillion and sells pretty much anything that can be imagined. With such a hefty inventory, Amazon has had to grow beyond Jeff Bezos' garage in Bellevue to a huge headquarters in... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-06-25 11:18:10 UTC ]
More news stories like this | All news stories tagged with: #online book #jeff bezos #online bookseller


YouTube rolls out augmented reality, virtual try-ons for makeup brands, influencers

YouTube has introduced augmented reality into videos, providing a canvas for beauty bloggers to play with virtual makeup while also opening a new route for brands to hawk their products. On Tuesday, Google, which owns YouTube, announced the new augmented-reality feature, which enables “virtual... Continue reading at Advertising Age

[ Advertising Age | 2019-06-19 21:35:54 UTC ]
More news stories like this | All news stories tagged with: #nielsen #video stars


‘Africa Rising’ Day Two: Indigenous Languages, Copyright, Youth, Education and Action

As the International Publishers Association’s Africa Seminar in Nairobi moves into its second day, priority issues come into focus, and the trends appear. The post ‘Africa Rising’ Day Two: Indigenous Languages, Copyright, Youth, Education and Action appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-15 05:30:25 UTC ]
More news stories like this | All news stories tagged with: #international publisher #africa seminar #indigenous languages #africa rising


The volatile era that gave rise to Jane Austen and Lord Byron

In “The Regency Years,” Robert Morrison looks at a dramatic era of 19th-century Britain. Continue reading at The Washington Post

[ The Washington Post | 2019-05-29 16:53:00 UTC ]
More news stories like this | All news stories tagged with: #lord byron #jane austen


Instagram: Facebook probes breach of millions of influencer accounts

An Indian company had stored the data of 49 million Instagram users in an unguarded online database. Continue reading at BBC News

[ BBC News | 2019-05-21 07:38:44 UTC ]
More news stories like this |


The rise and fall of a small American fortune

Wealth didn’t make her family immune from insecurity and heartbreak, Janny Scott writes. Continue reading at The Washington Post

[ The Washington Post | 2019-05-17 11:47:32 UTC ]
More news stories like this |