Philip Jones believes the big groups dominating the publishing landscape today are the same as those that dominated it 20 years ago. Continue reading at 'The Bookseller'
[ The Bookseller | 2018-07-30 00:00:00 UTC ]
VAB announces new group dedicated to forwarding video measurement, with NBCUniversal signing on as a partner. Continue reading at Advertising Age
[ Advertising Age | 2021-09-09 17:20:46 UTC ]
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David Rooney explores how ideas about time have shaped cultures and consciousness. Continue reading at The Washington Post
[ The Washington Post | 2021-09-03 12:00:00 UTC ]
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Nielsen seems to be betting the industry will shrug off its loss of accreditation. Continue reading at Advertising Age
[ Advertising Age | 2021-08-30 09:00:00 UTC ]
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The media company is reviewing more than 70 responses, expected to conclude in September. Continue reading at Media Week
[ Media Week | 2021-08-27 17:39:39 UTC ]
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Like the big trade publishers, many independent publishers had surprisingly good years last year—and they were particularly well-poised to quickly adapt to market conditions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-20 04:00:00 UTC ]
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The new feature helps podcast publishers better understand who their listeners are — and sell those audiences to advertisers. Continue reading at Media Week
[ Media Week | 2021-08-06 14:45:38 UTC ]
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The e-cigarette-maker promised a safer product but got teens hooked, Jamie Ducharme writes. Continue reading at The Washington Post
[ The Washington Post | 2021-07-23 12:00:00 UTC ]
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“Congress is getting the message that libraries of all kinds are key to the vitality of communities,” said ALA president Patty Wong in a statement. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Booksellers and publishers should not assume that the growth in the book industry seen throughout the pandemic will continue, the London Book Fair has heard. Continue reading at The Bookseller
[ The Bookseller | 2021-07-01 14:45:12 UTC ]
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The Borough Press has pre-empted The Measure by Nikki Erlick, a "riveting" novel set in a world where people can find out how much time they have left to live. Continue reading at The Bookseller
[ The Bookseller | 2021-05-11 05:39:44 UTC ]
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Mensah Demary, who worked alongside Yuka Igarashi at Catapult since its early days, vows to broaden Soft Skull Press's reach after being promoted to editor-in-chief. He replaces Igarashi, who moved on to Graywolf Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-22 04:00:00 UTC ]
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Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday
[ Digiday | 2021-02-17 02:00:00 UTC ]
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Nielsen put out a list of the Super Bowl’s TV audience going back to 1967. You were not alone in not watching Super Bowl LV last Sunday. The uneven matchup, in which the Tampa Bay Buccaneers trounced the Kansas City Chiefs, was among the least-watched Super Bowls in recent memory, even as more... Continue reading at Fast Company
[ Fast Company | 2021-02-09 13:39:34 UTC ]
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Bestselling author and mindset expert Debbie King explains how these questions can help reprogram your subconscious to set you up for success. Our subconscious is filled with rules, do’s, don’ts, and “truths” we’ve been collecting since childhood.Read Full Story Continue reading at Fast Company
[ Fast Company | 2021-02-04 05:00:34 UTC ]
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The chart of the top children’s illustrators of 2020 has a familiar feel at the top, however some new faces made inroads further down the ranking. Continue reading at The Bookseller
[ The Bookseller | 2021-01-22 00:39:32 UTC ]
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We’re closing out this difficult year with indie books that embody the principles of kindness, beauty, and gratitude. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-18 05:00:00 UTC ]
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Farewell, Total Audience Measurement. Hello, Nielsen One. In a major overhaul of its video measurement, Nielsen said today it is preparing to offer a new cross-media solution, called Nielsen One. The new video analytics tool will enable publishers and marketers to transact on a single metric... Continue reading at AdWeek
[ AdWeek | 2020-12-08 11:00:33 UTC ]
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A survey of library services shows 1.4% of staff have tested positive for Covid-19 since reopening in July, suggesting safety measures have worked, according to Libraries Connected. Continue reading at The Bookseller
[ The Bookseller | 2020-12-07 11:43:42 UTC ]
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Quercus has pre-empted a “seminal” debut memoir from award-winning actor and “Succession” star Brian Cox. Continue reading at The Bookseller
[ The Bookseller | 2020-11-19 17:45:26 UTC ]
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In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-11-17 05:01:32 UTC ]
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