The Markets 2018: Frankfurt’s Agenda-Setting Conference Follows the Money

The Frankfurt Book Fair's international publishing conference, The Markets, will focus this year on publishing revenue models. Charlie Redmayne will deliver the keynote. The post The Markets 2018: Frankfurt’s Agenda-Setting Conference Follows the Money appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2018-09-20 00:00:00 UTC ]
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Italian children’s sector defies market fall

The children’s sector outperformed the overall market in Italy in 2014, and has been “the saviour of the Italian book market”, according to Associazione Italiana Editori (AIE), the Italian publishers association.  While the Italian book market declined in 2014 (–3.8% in value terms, to €2.56bn)... Continue reading at The Bookseller

[ The Bookseller | 2015-04-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book production #italian children


'Go Set a Watchman': Here's the book cover

Harper Lee's book 'Watchman' reportedly centers on an adult version of the 'Mockingbird' character Scout and will be released this July. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #harper lee #book cover


Go Set a Watchman book jackets: a designer reads the artwork

The newly revealed covers of Harper Lee’s To Kill a Mockingbird sequel are a graphic illustration of their publishers’ ambition to ensnare her fansCover for Harper Lee’s Mockingbird sequel revealedArguably the most hotly-anticipated novel in the world in 2015, Harper Lee’s Go Set a Watchman, had... Continue reading at The Guardian

[ The Guardian | 2015-03-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ve heard #graphic illustration #mockingbird sequel #harper lee


Key Executives Mega-Conference 2015 Coverage

More than 700 newspaper executives gathered in Atlanta Feb. 22 to 25 for the annual Key Executives Mega-Conference, sponsored by the Inland Press Association, Local Media Association and Southern Newspaper Publishers Association. Program coordinat ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #atlanta feb


Best Marketing Campaign award to James Patterson is Missing

Marketing campaigns for books by James Patterson, David O’Doherty and Chris Judge, and Helen Walsh were named as the winners of the Best Marketing Campaign of the Year Awards today (25th March). The Book Marketing Society (BMS), which is now part of Nielsen Book, gave its annual awards at the... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #annual awards #marketing campaign #chris judge #marketing campaigns


ESPN, Outbrain Partnership Lets Other Marketers Get Native Placement on the Sports Site

One of the biggest names in sports is letting other publications tap into its digital audience.  ESPN and content recommendation platform Outbrain announced Thursday that the two signed a multi-year, global deal. And, because Outbrain is being integrated into ESPN's in-house sales platform, it... Continue reading at AdWeek

[ AdWeek | 2015-03-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #trending topics #larger reach #press release #sales team


Go Set A Watchman jacket revealed

Cornerstone has released the jacket of the forthcoming Harper Lee novel Go Set a Watchman. A set of dedicated online channels have also been launched for the novel, set for release in the UK on 14th July. Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #14th july


What brands and publishers need to know about Facebook’s developer conference

Facebook is positioning itself to become the data, media-consumption and content-sharing backbone for the entire digital media industry. Between making user data available in its video ad network LiveRail, making its video player embeddable on publishers' websites, growing its number of... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #messenger app #developer conference #convincing brands


Cover Reveal: Harper Lee's 'Go Set a Watchman'

HarperCollins unveiled the jacket of the hotly anticipated novel, with president and publisher of general books Michael Morrison noting that the design "draws on the style of the decade the book was written, but with a modern twist." Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #modern twist #harper lee #cover reveal


Debut author organises own £200k marketing campaign

A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man... Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #first-time author #publicity campaign #debut author


5 Tips for Online Book Marketing Today

Testing first, remaining flexible, and hanging out on Twitter are all best practices for to online book marketing today, says Derrick Schultz of Atavist. The post 5 Tips for Online Book Marketing Today appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-19 00:00:00 UTC ]
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McKearney to be chair of Book Marketing Society

The Book Marketing Society (BMS) has appointed Miranda McKearney as its new chair. McKearney, founder and former c.e.o. of charity The Reading Agency, takes on the role from previous chair Martin Neild, who has stepped down after five years. McKearney stepped down from her role at The Reading... Continue reading at The Bookseller

[ The Bookseller | 2015-03-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sue wilkinson #reading agency


Tapping Into the Minecraft Audience to Market Books

Hybrid German author Karl Olsberg describes how he leveraged the huge audience of Minecraft fans to sell a series of novels based on the game. […] The post Tapping Into the Minecraft Audience to Market Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #novels based #huge audience #market books


Should Greece Should Deregulate Its Book Market?

Among the suggestions to improve Greece's economy has been the prescription that it deregulate the book market, yet several people oppose this view. The post Should Greece Should Deregulate Its Book Market? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book market


OUP sponsors African literacy conference

Oxford University Press (OUP) is sponsoring an African literacy conference in South Africa this September. The conference is organised by the Reading Association of South Africa (RASA), a literacy group, in association with the International Literacy Association (ILA) and the International... Continue reading at The Bookseller

[ The Bookseller | 2015-03-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #south africa


BEA Sets 2015 Buzz Panels

There will be three three separate buzz panels for adult, young adult, and middle grade titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #young adult


In Germany: Ebooks Less Than 10% of Market, Tolino Grows

Ronald Schild, CEO at Germany's MVB, discusses developments in German ebook sales — which still command just a single digit market share — and the Tolino ebook platform. The post In Germany: Ebooks Less Than 10% of Market, Tolino Grows appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ronald schild


Puffin, Pan Mac and PRH win Marketing Society prizes

Campaigns promoting humorous safety tips for children, a book by astronaut Chris Hadfield and a guide to getting the style and attitude of Parisian women won big at the Book Marketing Society’s Best Campaign meeting for the Christmas season. The meeting was held at Simon & Schuster’s... Continue reading at The Bookseller

[ The Bookseller | 2015-02-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #simon schuster #christmas season #pan mac


Money, mobile and maturing brands: What else is keeping publishers up at night?

As part of Digiday's Publishing Summit Europe, held in February in Monaco, Taboola hosted a town hall for publishers. At once excited and nervous about the industry's digital-first future, several dozen industry veterans weighed in on the challenges they face. Chief among them? How to manage... Continue reading at Digiday

[ Digiday | 2015-02-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sponsor content #longer apply #digital world #town hall


Coates: 'Too much library money going on council overheads'

Library services are being hit by failure to spend on book stock and the growing cost of council overheads, according to new analysis from former Waterstones boss and library campaigner Tim Coates. Continue reading at The Bookseller

[ The Bookseller | 2015-02-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #waterstones boss #book stock #library services