The display-ad business model is reaching its saturation point, spurring a need for digital publishers to come up with a new approach. Continue reading at 'Knowledge@Wharton'
[ Knowledge@Wharton | 2016-11-18 00:00:00 UTC ]
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Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine
[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
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With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
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Even as the publishing industry staggers through its geologic shift, one genre remains impervious to change or threat: the self-help book. These advice-packed tomes generally come in two distinct flavors: either a get-tough pep talk about discipline and self-control, the sort of thing one might... Continue reading at Slate
[ Slate | 2012-03-28 00:00:00 UTC ]
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Comic-book nerds are about to have it all. Beginning this month, all new Marvel releases are available digitally the same day they hit shelves. But the real feat is this: Comic-book stores will be on board with the change, too. That's because Marvel has spent years developing its strategy,... Continue reading at Fast Company
[ Fast Company | 2012-03-27 00:00:00 UTC ]
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#digital purchases
#augmented reality
Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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Next month, Marvel Comics will release a new application to add content enhanced with augmented reality to some of its comic books. Continue reading at PC World
[ PC World | 2012-03-26 00:00:00 UTC ]
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The chief executive of Johnston Press (JP) has signalled that the local newspaper publisher will adopt a digital-first strategy. Speaking at the Guardian Changing Media Summit, Ashley Highfield, who took over as CEO in November, said "we will fl ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-22 00:00:00 UTC ]
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Imagine bundling your publication's content with that of your competitor's. That was one interesting theory explored at the MPA Digital: Swipe conference on tablets, e-readers and smartphones. Panelists speaking on the digital newsstand debated several best practices that publishers should be... Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-22 00:00:00 UTC ]
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NEW YORK - Today’s MPA Digital: Swipe event brought the consumer magazine industry together to focus on what’s next in tablet editions. Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
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NEW YORK – Today’s MPA Digital: Swipe Conference closed with the National Magazine Awards for Digital Media 2012, presented by the American Society of Magazine Editors [ASME]. People managing editor and ASME president Larry Hackett and Lucy Danziger, editor-in-chief of SELF and ASME secretary,... Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
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Encyclopaedia Britannica, the 244-year-old company, recently announced it would stop printing encyclopedias. Of course this triggered a flurry of talk about the end of printed books, magazines, and newspapers and a once-great company humbled by shifts in technology. But to fall into that... Continue reading at Fast Company
[ Fast Company | 2012-03-20 00:00:00 UTC ]
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French publisher eToiles Editions, with an app that "breaks away from the page by page way... Continue reading at The Bookseller
[ The Bookseller | 2012-03-19 00:00:00 UTC ]
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Vintage has acquired the licence to publish Ian Fleming's James Bond titles across all... Continue reading at The Bookseller
[ The Bookseller | 2012-03-16 00:00:00 UTC ]
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HarperCollins has launched an ebook imprint, called Mischief, which will focus on erotica and... Continue reading at The Bookseller
[ The Bookseller | 2012-03-14 00:00:00 UTC ]
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#ebook imprint
Justin Moodie is leaving DK to start up his own digital consultancy, moving from his role as... Continue reading at The Bookseller
[ The Bookseller | 2012-03-13 00:00:00 UTC ]
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Not content with simply doling out free digital comics to fans who favor the tangible page, Marvel is now giving readers a new reason to reach for their tablets: augmented reality. Android and iOS devices will be able to look beyond the page using Marvel AR, an Aurasma-powered app slated to... Continue reading at Engadget
[ Engadget | 2012-03-12 00:00:00 UTC ]
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Cosmopolitan topped 115,000 digital subscribers last month, making it the first Hearst title to break 100,000 and perhaps marking renewed reason for hope among magazine publishers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-08 00:00:00 UTC ]
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Hearst Magazines UK has appointed News International's Lee Wilkinson to the newly created role of product director for its digital division. Continue reading at Media Week
[ Media Week | 2012-03-07 00:00:00 UTC ]
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The Publishers Association has said it is looking forward to working with internet service... Continue reading at The Bookseller
[ The Bookseller | 2012-03-06 00:00:00 UTC ]
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It's a case of having one's cake and eating it, too. Or, in this instance, digitizing the works of others and reselling them online for a 40 percent cut. According to Le Temps, a controversial new law recently passed by the French government will see out-of-print books from the 20th century... Continue reading at Engadget
[ Engadget | 2012-03-06 00:00:00 UTC ]
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