The Best Branded Content Partnerships of 2015

To say native content has grown since last year would be an understatement. In 2014, Pressboard combed through 1,500 pieces of content for our "best of" list -- this year it was closer to 7,000. To give you an idea of how far the space has come, we had to buy VR headsets just to review a couple of the entries.2015 was the year that native content moved from experimental to fundamental and nearly every major publisher and brand discovered the power of stories, instead of ads. Here are some of the best from the last 12 months:1. NetFlix + The Wall Street Journal: Cocainenomics Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-12-10 00:00:00 UTC ]
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[ Advertising Age | 2019-06-17 10:00:00 UTC ]
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With Tasty as Centerpiece, BuzzFeed Aims for $260M in Branded Product Sales

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[ Editor & Publisher | 2019-06-14 19:25:07 UTC ]
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[ Digiday | 2019-06-13 04:03:22 UTC ]
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[ Digiday | 2019-06-11 04:03:29 UTC ]
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New Study Finds Google Receives an Estimated $4.7 Billion in Revenue from News Publishers’ Content

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[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
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[ Advertising Age | 2019-06-10 10:26:30 UTC ]
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[ Digiday | 2019-06-10 04:02:14 UTC ]
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[ Advertising Age | 2019-06-07 18:05:34 UTC ]
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[ Digiday | 2019-06-07 04:01:57 UTC ]
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[ Publishing Perspectives | 2019-06-05 05:30:38 UTC ]
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[ Advertising Age | 2019-05-31 19:53:32 UTC ]
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[ AdWeek | 2019-05-31 19:45:16 UTC ]
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[ The Bookseller | 2019-05-31 17:35:51 UTC ]
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[ Media Week | 2019-05-29 15:49:28 UTC ]
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[ Digiday | 2019-05-29 04:01:04 UTC ]
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[ PC World | 2019-05-27 07:30:00 UTC ]
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[ Digiday | 2019-05-24 04:01:40 UTC ]
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[ Silicon Valley Business Journal | 2019-05-23 21:53:49 UTC ]
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[ Engadget | 2019-05-23 18:11:00 UTC ]
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