Among the twenty- and thirtysomething women who populate the New York publishing world, there's a near-universal love for Sassy, the offbeat 1990s-era teen magazine, which they excitedly read along with their Plath and Didion as precocious adolescents. So it's no surprise that Rookie magazine, billed as the new Sassy, got so much press in places like the New York Times Magazine and nymag.com when it launched last week. Sassy was unlike its contemporaries, prissy Seventeen or lascivious YM: It made fun of celebrities, talked to its readers in teen-speak, and assured them that getting into a good college was as important as getting a date. Fifteen-year-old Tavi Gevinson, the founder and editor of Rookie, is known for a similar brand of down-to-earth quirkiness. A smart, stylish girl from Chicago who charmed magazine editors with her fashion blog, Style Rookie, Gevinson is what those who work at teen mags refer to as a "real girl." This is the kind of girl that Sassy was known for portraying and the kind of girl whom adult magazine editors believe Rookie could speak to now that Sassy is long gone. (Gevinson charmed me as well; I met her this summer when we were part of a Sassy-related event.)[more ...] Continue reading at 'Slate'
[ Slate | 2011-09-14 00:00:00 UTC ]
Among the twenty- and thirtysomething women who populate the New York publishing world, there's a near-universal love for Sassy, the offbeat 1990s-era teen magazine, which they excitedly read along with their Plath and Didion as precocious adolescents. So it's no surprise that Rookie magazine,... Continue reading at Slate
[ Slate | 2011-09-14 00:00:00 UTC ]
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When Tavi Gevinson announced, in late November, that her beloved online teen magazine Rookie would end, she did it in an unusual editor’s note: more than 5,000 words detailing her efforts to keep the ship afloat, and the inner conflict the decision had sparked in her. It’s a remarkable document... Continue reading at Slate
[ Slate | 2018-12-19 00:00:00 UTC ]
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Jefferson Hack, who co-founded the influential 90s journal, has empowered raft of new designers, says industry“I don’t think there’s been a tougher time in fashion since I’ve been doing this,” says the tastemaker and independent publisher Jefferson Hack, who co-founded Dazed & Confused... Continue reading at The Guardian
[ The Guardian | 2022-07-16 17:05:13 UTC ]
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The story of shrinking magazines and fewer ad pages is anything but new. However, the lack of transparency in data reporting for print magazines leaves a lot of unanswered questions about how thin things really are. Given that we are no longer able to track and accurately report on ad buys in... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-10 17:08:30 UTC ]
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Footwear Plus and 103-year-old Earnshaw's magazines join Wainscot's growing roster of titles. The post Wainscot Media Acquires Pair of Fashion Industry B2B Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-28 20:57:54 UTC ]
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Here we are in the third year of our September weigh in, and to probably nobody’s surprise, the news is not good. For those of you who are unfamiliar with this feature, we began weighing and measuring some of the top fashion magazines to see how they stack up (literally and figuratively) against... Continue reading at Folio Magazine
[ Folio Magazine | 2018-08-28 00:00:00 UTC ]
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Events, interactive features and videos enhance reader and advertiser experience. The post Beyond the Page: How Magazines are Extending Their Fall Fashion Issues appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-08-25 00:00:00 UTC ]
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Persona is one of the latest fashion magazines in Tokyo. It’s printed on heavy stock paper and is full of photos of models and clothing. The only thing missing is text.You “read” Persona with a smartphone camera.An app recognizes the images, queries a cloud database and then downloads related... Continue reading at PC World
[ PC World | 2014-11-19 00:00:00 UTC ]
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Silvio Berlusconi's publishing house has launched a glossy magazine dedicated to Pope Francis, with photographs and a pull-out centrefold. Here are a few ideas for the next issue …Pope Francis is no ordinary celebrity, but until recently he was lacking one of global fame's most common... Continue reading at The Guardian
[ The Guardian | 2014-03-05 00:00:00 UTC ]
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As new high-end glossy Porter launches, the appetite for digital versions of titles does not seem to have mass appealMagazine publishers see Thursday's ABC figures as a step forward. For the first time they managed to convince the bureau to add the circulation figures for their digital editions... Continue reading at The Guardian
[ The Guardian | 2014-02-16 00:00:00 UTC ]
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The Jörgits, an indie fantasy novel for kids nine and up, uses interactivity as a supplement to the story, not a stand-in for it. If there’s one reading experience that truly has been transformed by the interactive wonders of the tablet, it’s got to be the children’s book. Apps like The... Continue reading at Fast Company
[ Fast Company | 2013-06-03 00:00:00 UTC ]
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Condé Nast's Glamour and Hearst's Good Housekeeping the inaugural rankings of the combined print and digital magazine circulations, compiled by the Professional Publishers Association today. Continue reading at Media Week
[ Media Week | 2013-02-14 00:00:00 UTC ]
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IPC Media has announced a number of proposed changes for monthly fashion title Marie Claire next year, including a larger format, a redesigned website and a new biannual fashion magazine. Continue reading at Media Week
[ Media Week | 2011-09-15 00:00:00 UTC ]
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Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. At a time when newsstands in New York City are either shrinking or shutting down (and turning into garish vape shops when they do), the media capital of the world just got a... Continue reading at Advertising Age
[ Advertising Age | 2019-09-10 17:20:34 UTC ]
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NEW YORK – ESPN The Magazine took home Folio:’s first-ever Magazine of the Year Award. The magazine was selected for it’s consistent coverage of stories and controversies that transcend the sports industry and relate to a much broader audience, as well as for its graphic covers and designs. “We... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-11 00:00:00 UTC ]
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The experiential brand offers plenty of fodder for publishers trying to innovate. The post Pop-Up Magazine Rethinks the Definition of Magazine Media appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-01-24 00:00:00 UTC ]
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Vogue was named magazine of the year at the annual National Magazine Awards ceremony on Monday night, earning the award that honors brands excelling in both print and digital media as well as areas such as events and branded content. But it was Nautilus -- an indie science magazine published... Continue reading at Advertising Age
[ Advertising Age | 2015-02-03 00:00:00 UTC ]
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For most magazine companies, 2014 was a difficult year. Backs against the wall, publishers looked beyond print for growth -- to digital media, live events, consumer products and TV deals.Vice magazine is way ahead of them.The free magazine founded in 1994 as Voice of Montreal has grown into one... Continue reading at Advertising Age
[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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Hearst Magazines announced that both HGTV Magazine and Food Network Magazine will be increasing rate bases in 2015. HGTV Magazine will increase its rate base twice in 2015, from 1.0 million in 1.1 million with the January/February issue, and to 1.2 million with the July/A Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-16 00:00:00 UTC ]
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Every year Ad Age's Magazine A-List honors glossy titles that are doing great in print and intelligently building their brands in digital media or elsewhere, and you can find the new 2013 edition right here.But which brands are the biggest repeat winners?We charted the biggest winners in the... Continue reading at Advertising Age
[ Advertising Age | 2013-10-24 00:00:00 UTC ]
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