Take-Two is acquiring mobile game giant Zynga for $12.7 billion

PC gaming Giant Take-Two has announced that it's making a big move into mobile gaming with the acquisition of Zynga for a total price of approximately $12.7 billion. Take-Two already owns Rockstar Games, Codemasters and 2K, producing games like Grand Theft Auto, Red Dead Redemption, Bioshock and others. Zynga, meanwhile, produces well-known mobile titles like CSR Racing, FarmVille, and Words with Friends. Take-Two said that the deal will result in $6.1 billion worth of 12-month pro-forma net bookings, meaning it will become one of the largest gaming companies in the world. "This strategic combination brings together our best-in-class console and PC franchises, with a market-leading, diversified mobile publishing platform that has a rich history of innovation and creativity," said Take-Two Chairman and CEO Strauss Zelnick. The deal will also help Take-Two save about $100 million annually after two years. Zynga itself was on an acquisition streak of late, having acquired the studio behind Torchlight 3early last year. Zynga has sometimes relied on acquisitions to find the hottest games in the notoriously fickle mobile gaming market. Still, Take-Two said that the mobile industry booked $136 billion 2021 and is currently growing at over 8 percent, so the money is there to be had. Mobile will now account for half of its net bookings (net amount of products and services sold digitally or sold-in physically), the company said.  Continue reading at 'Engadget'

[ Engadget | 2022-01-10 13:17:58 UTC ]
News tagged with: #big move #rich history #publishing platform

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Hachette announced on Monday that it is acquiring the backlist of Meadowbrook Press, best known for titles for both parents and expectant parents; the list will be refreshed and reissued as Da Capo or Running Press releases. Continue reading at Publishers Weekly

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Piatkus acquires guide to ageing well

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Hodder acquires WW2 family history in five-way auction

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W&N acquires Portland Spy Ring detective story

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Meredith Sues the IRS, Alleging $12 Million Overpayment

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Templar Books acquires new picture books from Sebastien Braun

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[ The Bookseller | 2017-10-28 00:00:00 UTC ]
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Whole Foods Adds Nearly $1.3 Billion to Amazon

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Clayton Kershaw's dominance leads Dodgers to 3-1 victory over Astros in Game 1

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Lion Forge Acquires Comics Site The BEAT

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The tech giants operate like cars without brakes. They must be reined in | Simon Jenkins

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