Take-Two is acquiring mobile game giant Zynga for $12.7 billion

PC gaming Giant Take-Two has announced that it's making a big move into mobile gaming with the acquisition of Zynga for a total price of approximately $12.7 billion. Take-Two already owns Rockstar Games, Codemasters and 2K, producing games like Grand Theft Auto, Red Dead Redemption, Bioshock and others. Zynga, meanwhile, produces well-known mobile titles like CSR Racing, FarmVille, and Words with Friends. Take-Two said that the deal will result in $6.1 billion worth of 12-month pro-forma net bookings, meaning it will become one of the largest gaming companies in the world. "This strategic combination brings together our best-in-class console and PC franchises, with a market-leading, diversified mobile publishing platform that has a rich history of innovation and creativity," said Take-Two Chairman and CEO Strauss Zelnick. The deal will also help Take-Two save about $100 million annually after two years. Zynga itself was on an acquisition streak of late, having acquired the studio behind Torchlight 3early last year. Zynga has sometimes relied on acquisitions to find the hottest games in the notoriously fickle mobile gaming market. Still, Take-Two said that the mobile industry booked $136 billion 2021 and is currently growing at over 8 percent, so the money is there to be had. Mobile will now account for half of its net bookings (net amount of products and services sold digitally or sold-in physically), the company said.  Continue reading at 'Engadget'

[ Engadget | 2022-01-10 13:17:58 UTC ]
News tagged with: #big move #rich history #publishing platform

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Bloomsbury acquires independent I B Tauris

Bloomsbury has acquired independent non-fiction publisher I B Tauris, a specialist in Middle Eastern and political publishing, for £5.8m. Continue reading at The Bookseller

[ The Bookseller | 2018-05-02 00:00:00 UTC ]
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Industry Notes: Amazon Prime Boxes Books for Children, Unicorn Acquires Ronquillo’s ‘Spellbound’

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[ Publishing Perspectives | 2018-05-02 00:00:00 UTC ]
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Prima Games Takes Travel Publishing to Virtual Worlds

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[ Publishers Weekly | 2018-04-27 00:00:00 UTC ]
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George R.R. Martin announces a 'Game of Thrones' prequel — actually, two

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[ Los Angeles Times | 2018-04-26 00:00:00 UTC ]
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Adaptive Studios Acquires the Zane Grey Literary Estate

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[ Publishers Weekly | 2018-04-20 00:00:00 UTC ]
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HQ's Williamson to go freelance after 12 years

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[ The Bookseller | 2018-04-19 00:00:00 UTC ]
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In leaked memo, Apple says 12 employees were arrested last year for leaking information

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[ Silicon Valley Business Journal | 2018-04-14 00:00:00 UTC ]
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Book sales down 7% for WHS in first half

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[ The Bookseller | 2018-04-13 00:00:00 UTC ]
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London Book and Screen Week CAMEO Awards Include Film, Stage, Gaming Adaptations

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[ Publishing Perspectives | 2018-04-10 00:00:00 UTC ]
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International Publishing Group Future Acquires NewBay Media

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[ AdWeek | 2018-04-05 00:00:00 UTC ]
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IPG Acquires ISBS

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Dare YOU face the orcs? 80s game books Fighting Fantasy return

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[ The Guardian | 2018-04-04 00:00:00 UTC ]
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Blackwell's sees sales soar 12%

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[ The Bookseller | 2018-03-27 00:00:00 UTC ]
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Facebook stock drops 7% over Cambridge Analytica controversy linked to Trump campaign

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Open Road Acquires US Graham Greene Ebook Rights; Unicorn Announces Ali Cavanaugh Book

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Industry Notes: Open Road Acquires US Graham Green Ebook Rights; Unicorn Announces Ali Cavanaugh Book

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