Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show

Programmatic is one element of an ever-changing advertising landscape, but its impact can't be overstated. At its core are data-driven efficiencies and audience activation and it has captured brand interest as a key marketing strategy while both publishers and agencies overhaul their own operations to accommodate it. The post Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-07-29 00:00:00 UTC ]
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Media Decoder Blog: Survey Shows Growing Strength of E-Books

The ebook format became the most popular one for adult fiction in 2011, surpassing hardcover books and paperbacks, according to an annual survey. Net revenue from ebook sales over all more than doubled from 2010. Continue reading at The New York Times

[ The New York Times | 2012-07-18 00:00:00 UTC ]
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Mollet to chair IP campaign group

Publishers Association c.e.o. Richard Mollet has been elected as chairman of the Alliance Against... Continue reading at The Bookseller

[ The Bookseller | 2012-07-10 00:00:00 UTC ]
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Fifty Shades could sell 10m, sales curve shows

Random House has reprinted its record-busting Fifty Shades trilogy a further three times... Continue reading at The Bookseller

[ The Bookseller | 2012-07-06 00:00:00 UTC ]
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Tablet Adoption Lowers Reading of Physical Books, Newspapers, Survey Shows

More than half of tablet adopters are reading books and other media on their tablet screens instead of relying on paper. Continue reading at PC World

[ PC World | 2012-07-04 00:00:00 UTC ]
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Global role for McAleer at Walker Books Group

Helen McAleer has been appointed to the newly created position of chief global development... Continue reading at The Bookseller

[ The Bookseller | 2012-07-04 00:00:00 UTC ]
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Erotic retelling of Jane Eyre for Pan Mac

Pan Macmillan is adding a further twist to the erotica trend, acquiring a racy re-telling of... Continue reading at The Bookseller

[ The Bookseller | 2012-06-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pan macmillan #pan mac #jane eyre

Pan Mac launches search for readers panel

Pan Macmillan is searching for a panel of readers to help create reading group content for... Continue reading at The Bookseller

[ The Bookseller | 2012-06-07 00:00:00 UTC ]
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Media Decoder Blog: Attacking Amazon, Authors Group Urges Opposition to E-Book Settlement

The Authors Guild is encouraging its 8,500 members to submit comments against the proposed settlement between the Department of Justice and three large publishers. The settlement, the guild argues, will only benefit Amazon. Continue reading at The New York Times

[ The New York Times | 2012-06-05 00:00:00 UTC ]
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New roles across senior team in Pan Mac restructure

Pan Macmillan has restructured its senior management team, appointing Jeremy Trevathan (pictured... Continue reading at The Bookseller

[ The Bookseller | 2012-05-30 00:00:00 UTC ]
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Maurice Sendak showed us 'Where The Wild Things Are'

Maurice Sendak wrote and illustrated the acclaimed 'Where The Wild Things Are,' along with other children's books. He passed away early Tuesday in Connecticut. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-05-08 00:00:00 UTC ]
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Google wants authors group out of library case

Google Inc. urged a judge Thursday to toss The Authors Guild and an organization representing photographers out of 6-year-old litigation over the future of the world's largest digital library, a move that would force authors and photographers to individually fight the online search-engine... Continue reading at Crains New York

[ Crains New York | 2012-05-04 00:00:00 UTC ]
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Nature Publishing Group Launches Linked Data Platform

Nature Publishing Group is trying to break into the future of scientific publishing with its new linked data platform—launched earlier this month; the new platform is designed to enrich search functions. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-19 00:00:00 UTC ]
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Consumer Group: E-book Price Fixing Costs Big Bucks

E-book price fixing will cost consumers more than US$200 million this year, and U.S. antitrust authorities should take action against Apple and a group of... Continue reading at PC World

[ PC World | 2012-04-10 00:00:00 UTC ]
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Freak show tale bags six-figure deal

Hot pre-Fair debut The Palace of Curiosities by poet and performance artist Rosie Garland has... Continue reading at The Bookseller

[ The Bookseller | 2012-04-10 00:00:00 UTC ]
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Second instalment of Welch for Pan Mac

Pan Macmillan has acquired a second instalment in the autobiography of "Loose Women"... Continue reading at The Bookseller

[ The Bookseller | 2012-03-29 00:00:00 UTC ]
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Schnittman leaves Bloomsbury for Hachette Book Group

Hachette Book Group has appointed Evan Schnittman to the role of executive vice president,... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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Guide to wine for Pan Mac

Pan Macmillan has acquired a new "engaging and accessible guide to wine" based on the... Continue reading at The Bookseller

[ The Bookseller | 2012-03-15 00:00:00 UTC ]
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BCA could be rescued from failed Webb Group

The former owners of Book Club Associates (BCA) have said they would like to see the business... Continue reading at The Bookseller

[ The Bookseller | 2012-03-07 00:00:00 UTC ]
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Group Commerce Adds CBS to Its Offer Roster

Group Commerce, the year-old start-up that operates "white label" e-commerce services for big media companies, has another notch in its belt. The New York-based company is now powering offers for 29 CBS radio stations, bringing its roster total to 15 clients, including the New York Times and... Continue reading at AllThingsD

[ AllThingsD | 2012-03-07 00:00:00 UTC ]
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