Programmatic is one element of an ever-changing advertising landscape, but its impact can't be overstated. At its core are data-driven efficiencies and audience activation and it has captured brand interest as a key marketing strategy while both publishers and agencies overhaul their own operations to accommodate it. The post Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-07-29 00:00:00 UTC ]
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The Raven Bookstore in Lawrence, Kans., was named 'PW' Bookstore of the Year in a virtual awards ceremony held during the U.S. Book Show. Commission rep Kurtis Lowe of Book Travelers West is 'PW' Sales Rep of the Year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
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The surge in challenges to books is nothing new, says Chris Finan, executive director of the National Coalition Against Censorship. What's new, he argues, is are First Amendment challenges from the left. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
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The actor and producer spoke with Heidi MacDonald about the graphic novel 'Head Wounds: Sparrow,' out from Legendary in June, which he codeveloped with a team of writers, artists, and friends. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
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With the growing interest in the U.S., this year’s U.S. Book Show will feature a panel discussion entitled “Bringing the world to your door: A spotlight on Arabic literature and culture.” For centuries, Arabic literature and culture has influenced some of the West's most revered authors and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-19 04:00:00 UTC ]
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Humorist David Sedaris will open the U.S. Book Show on May 23, livestreaming from the 'Publishers Weekly' office in Manhattan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-19 04:00:00 UTC ]
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Isaac will discuss the neo-noir graphic novel 'Head Wounds: Sparrow,' co-developed by Isaac and published by Legendary Comics, with the 'Beat' editor and 'PW' podcast host Heidi MacDonald. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-18 04:00:00 UTC ]
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McLachlan disputes allegations he disparaged female cast members, calling one ‘a bitch’ and claiming another was ‘ruining the show’, defamation trial hears Follow our Australia news live blog for the latest updatesGet our free news app; get our morning email briefingCraig McLachlan denies he... Continue reading at The Guardian
[ The Guardian | 2022-05-16 06:54:19 UTC ]
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From her early career as a jack-of-all-marketing-trades to her present position representing adult titles for Penguin and for PRH distribution clients, Bay Area sales rep Wendy Pearl has had a front-row seat to the book trade. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-13 04:00:00 UTC ]
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Clarion Books editorial director Anne Hoppe wasn’t exaggerating when she observed that HarperCollins rep Katie McGarry’s “idea of a vacation is to go work at her local library, putting books directly into the hands of readers.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-13 04:00:00 UTC ]
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Welcome, and welcome back! Here’s an overview of this year’s virtual panels and presentations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-13 04:00:00 UTC ]
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ITA is proud to showcase 16 Italian publishing companies in its Italian Pavilion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-13 04:00:00 UTC ]
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David Mallmann, who describes his territory as the “Greater Midwest,” is an indefatigable road warrior. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-13 04:00:00 UTC ]
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Meet authors, talk with publishers from around the world, grab galleys, and get swag at more than 70 virtual booths Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-13 04:00:00 UTC ]
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Our reviews editors put together eight virtual panels, each featuring the editors of several big fall titles in a given category or age range. Here, those editors tell us why their books stand out. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-13 04:00:00 UTC ]
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ANA and 4A's join CIMM to foster transition to 'multi-currency' market for TV and video. Continue reading at Advertising Age
[ Advertising Age | 2022-05-05 20:04:57 UTC ]
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Book fairs in the U.S. evolve alongside the industry, and while some have declined in the digital age, others have thrived through embracing regionality and technology, writes ‘PW’ Midwest correspondent Claire Kirch. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-19 04:00:00 UTC ]
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A pandemic might close a library, but it can’t stop librarians. They were still finding new ways to remind us that libraries are about connections and experiences, writes Heidi LM Jacobs. Continue reading at CBC
[ CBC | 2022-04-17 08:00:00 UTC ]
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Random House Children's Books is the new master publishing licensee for 'The Cuphead Show!' from Netflix Animation; the TV series debuted in February 2018 and is based on Studio MDHR’s video game 'Cuphead,' which has sold more than eight million units since its debut in 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-07 04:00:00 UTC ]
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Two programming events at London Book Fair will have particular bearing on Russia's aggression in Ukraine. The post London Book Fair: Ukraine’s Presence at the Trade Show appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-03-30 18:35:17 UTC ]
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