Stanfords Travel Bookshop is partnering with travel agents and other companies in a bid to become... Continue reading at 'The Bookseller'
[ The Bookseller | 2012-04-16 00:00:00 UTC ]
Perceived cultural resistance and inadequate marketing to international audiences can mean that children's picture books lag in translation on the world stage. The post Translation Issues: Why Don’t Children’s Picture Books Travel? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#world stage
Pearson has signed a one-year partnership agreement with Jisc to speed the transition of its school textbooks to digital. Continue reading at The Bookseller
[ The Bookseller | 2016-09-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#school textbooks
#pearson partners
Some of the digital media brands most associated with men are starting to either broaden their focus beyond traditional bro content or clean up their act a bit, all the better to attract readers of all genders and play nice with much-coveted advertisers.It seems that few brands these days really... Continue reading at Advertising Age
[ Advertising Age | 2016-09-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#lenny letter
#attract readers
The recent departure of Arianna Huffington as editor-in-chief at The Huffington Post, the company she co-founded in 2005, left publishing even more bereft of female leaders than before.Then again, The Huffington Post already had a male CEO in place, just like Time Inc., The New York Times Co.,... Continue reading at Advertising Age
[ Advertising Age | 2016-09-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#business insider
#vice media
#vox media
#forbes media
#dow jones
#bloomberg media
#hearst corp
Emma Finnigan, previously William Heinemann and Windmill publicity director at Penguin Random House, has launched her own PR agency: Emma Finnigan PR. Continue reading at The Bookseller
[ The Bookseller | 2016-09-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#pr agency
A conversation with Mark Mulhern, eastern region president at iCrossing and 2016 Folio: Show speaker. The post What Brands Need from Their Magazine Partners appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-09-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#magazine partners
Seventeen years ago, The Blair Witch Project revolutionized movie marketing by turning an indie horror film into a blockbuster with a low-budget viral campaign. Now, just ahead of the third installment of the franchise on Sept. 16, Lionsgate wants to conjure some of the same promotional magic... Continue reading at AdWeek
[ AdWeek | 2016-09-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#adweek magazine
#target audience
#conversion rate
#great creative
The angst was palpable at Digital Media Strategies 2016, an annual industry conference held on Wednesday and Thursday at a hotel in Times Square.While there are myriad challenges facing the media companies of today, combatting the power and market share of the social media giants -- often called... Continue reading at Advertising Age
[ Advertising Age | 2016-09-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#global head
#bloomberg media
#scott havens
#market share
#media companies
#times square
Jane Finigan has been made a partner at agency Lutyens & Rubinstein after 10 years with the business. Continue reading at The Bookseller
[ The Bookseller | 2016-09-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#jane finigan
#lutyens rubinstein
Islands to go digital while Destination Weddings & Honeymoons says goodnight. The post Bonnier to Shutter Print Travel Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-09-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#post bonnier
Nathan Hull has joined Dutch ebook platform Elly’s Choice as chief commercial and content officer. Continue reading at The Bookseller
[ The Bookseller | 2016-09-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#nathan hull
Renowned English language bookshop Shakespeare and Company, situated on Paris's Left Bank, is marking its 65th anniversary by publishing an illustrated history of the shop. Continue reading at The Bookseller
[ The Bookseller | 2016-08-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#illustrated history
#65th anniversary
West Hollywood firm Engage:BDR Inc. uses its technology to place ads in front of half a billion people each month. But none of those ads appear on websites it owns. Though that's common for ad technology companies, Engage Chief Executive Ted Dhanik no longer sees that as a viable strategy. On... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-08-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#viable strategy
#billion people
Martha Stewart is a busy person. When Ad Age spoke with her by phone Monday, she was in Chicago to tape a segment on Steve Harvey's talk show, pegged to her new book about vegetables.Ms. Stewart is the founder of Martha Stewart Living Omnimedia, which publishes brands like Martha Stewart Living... Continue reading at Advertising Age
[ Advertising Age | 2016-08-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#magazine industry
#facebook live
#talk show
NationalBuilder, a software company whose products are popular with political organizations, is starting a publishing business with a focus on stories about "people doing really remarkable things." Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#remarkable things
#publishing business
#political organizations
#software company
#book publishing
The European Commission has been criticised by the US Treasury Department over its investigations into American companies' alleged tax avoidance, it has been reported. Continue reading at The Bookseller
[ The Bookseller | 2016-08-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#european commission
#tax avoidance
#american companies
With more than 1,200 publishers on its list, Vancouver's Shelfie adds Berlin's De Gruyter, making ebook editions of its books available to individual owners of the print copies. The post Canada’s Shelfie Partners with Germany’s De Gruyter in Ebook Bundling appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-08-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#print copies
#ebook bundling
#de gruyter
#post canada
Academic publisher John Wiley & Sons has acquired Silicon Valley-based publishing software company Atypon in a $120m (£91.5m) cash deal. Continue reading at The Bookseller
[ The Bookseller | 2016-08-20 00:00:00 UTC ]
More news stories like this |
Entertainment technology developer Neoglyphic Entertaiment has launched a platform that uses data science, gaming and VR technology to create multimedia experiences around traditional novels. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#data science
#tech company
Three German companies, another from Belgium and one from the UK will pitch video game projects to specialists later this month at GamesCon in Cologne. The post Five Publishing Companies To Pitch Their Content at Germany’s GamesCom appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#publishing companies