Social Presence Goes Beyond the Screen

It's not enough for brands to run online and offline campaigns. With offline conversions and conversations playing a much larger role in marketing than one might expect, brands also need to develop integrated multi-channel campaigns that take online engagement offline and vice versa. A new ebook from Engagement Labs explores how certain brands are excelling... Continue reading at 'AdWeek'

[ AdWeek | 2017-03-02 00:00:00 UTC ]
News tagged with: #vice versa

Other Publishing stories related to: 'Social Presence Goes Beyond the Screen'


Social media pages for Dominican Republic resort vanish after woman claims violent attack

The pages were flooded with angry comments from users wondering why the resort hasn’t responded to the woman’s claims. The social media accounts for an all-inclusive resort chain in the Dominican Republic have vanished after a woman’s Facebook post about an alleged attack in January at one of... Continue reading at Fast Company

[ Fast Company | 2019-05-31 08:15:10 UTC ]
More news stories like this | News stories tagged with: #angry comments #dominican republic #facebook post


BookExpo 2019: Little Hippo Bridges Screen and Page

Every day a new headline admonishes us to minimize our children’s screen time and encourage them to play with a real toy or, more importantly, read a real book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #screen time #real book


'Call their bluff': Shut down social media platforms, ex-Facebook adviser urges

A former Facebook adviser is urging governments around the world to shut down social media platforms until they can be reformed. Continue reading at CBC

[ CBC | 2019-05-28 14:17:44 UTC ]
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Doctored video of US House Speaker Nancy Pelosi shows social media giants ill-prepared for 2020

A doctored video showing the US House Speaker "slurring" her words doesn't violate Facebook standards. Continue reading at Stuff

[ Stuff | 2019-05-25 05:42:55 UTC ]
More news stories like this | News stories tagged with: #doctored video #house speaker


A doctored video of Nancy Pelosi shows social media giants ill-prepared for 2020

Hours after House Speaker Nancy Pelosi addressed a conference Wednesday, a distorted video of the California Democrat’s conversation began spreading across the internet. The manipulated clip, slowed to make Pelosi sound as if she were slurring her words, racked up millions of views on... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-25 00:10:00 UTC ]
More news stories like this | News stories tagged with: #doctored video #conference wednesday #distorted video #california democrat #manipulated clip


A doctored video of Nancy Pelosi shows social media giants ill-prepared for 2020

Hours after House Speaker Nancy Pelosi addressed a conference Wednesday, a distorted video of the California Democrat’s conversation began spreading across the internet. The manipulated clip, slowed to make Pelosi sound as if she were slurring her words, racked up millions of views on... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-25 00:10:00 UTC ]
More news stories like this | News stories tagged with: #doctored video #conference wednesday #distorted video #california democrat #manipulated clip


Banned from social media? Feeling persecuted and censored? Report it to Donald Trump!

The White House has launched a new tool that enables people to report the fact that they have been kicked off the likes of Twitter, Facebook, Instagram and YouTube. The tool is aimed at people who have had their social media presence curtailed and "suspect political bias" is involved. Anyone who... Continue reading at Betanews

[ Betanews | 2019-05-17 10:05:05 UTC ]
More news stories like this | News stories tagged with: #enables people #white house #president trump


Issa Rae adapting Tayari Jones’ ‘Silver Sparrow’ for the big screen

"Insecure" creator Issa Rae is producing a film adaptation of "Silver Sparrow," the 2011 novel by acclaimed author Tayari Jones. Jones, whose latest novel, "An American Marriage," was shortlisted for a Los Angeles Times Book Prize, confirmed the news to Oprah Magazine. "Issa Rae is an artist... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-05-16 18:20:00 UTC ]
More news stories like this | News stories tagged with: #big screen #film adaptation #american marriage #oprah magazine


R.L. Stine’s ‘Little Shop of Monsters’ and ‘Rotten School’ headed to the screen

More books by R.L. Stine, whose "Goosebumps" and "Fear Street" series inspired the nightmares of a whole generation, are headed to the screen. Stine's picture book "The Little Shop of Monsters" and his book series"Rotten School" are set to be adapted into animated on-screen content. It's not... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-05-08 17:25:00 UTC ]
More news stories like this | News stories tagged with: #series inspired #picture book #book series


Young people who engage less with reading prefer screens, says NLT report

Print is still the preferred medium for young people but digital formats are growing in popularity amongst those who engage less with reading, according to a new report. Continue reading at The Bookseller

[ The Bookseller | 2019-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #preferred medium #digital formats


France’s Lagardère Studios Announces a Book-to-Screen Deal With Wattpad

Wattpad Studios' screen development portfolio adds France's Lagardère Studios, a sister company to Hachette Livre. The post France’s Lagardère Studios Announces a Book-to-Screen Deal With Wattpad appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post france #wattpad studios #wattpad appeared #sister company #hachette livre


Privacy Scandals Haven’t Dented Social Media Use, According to New Pew Report

News about rampant misinformation, dubious data practices and censorship accusations haven't done much to turn Americans off social media over the past few years, according to a Pew Research report published today. The survey found that the share of U.S. adults on Facebook, LinkedIn, Twitter and... Continue reading at AdWeek

[ AdWeek | 2019-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pew report #survey found


Britain joins social media crackdown after livestreamed New Zealand attack

The United Kingdom joined a growing global backlash against technology companies such as Facebook Inc. and Twitter Inc., proposing fines and bans if social-media platforms fail to curb illegal activity. The government outlined plans for an industry-funded regulator that would police the... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-08 14:25:00 UTC ]
More news stories like this | News stories tagged with: #technology companies #zealand attack #proposing fines #industry-funded regulator


Britain joins social media crackdown after livestreamed New Zealand attack

The United Kingdom joined a growing global backlash against technology companies such as Facebook Inc. and Twitter Inc., proposing fines and bans if social-media platforms fail to curb illegal activity. The government outlined plans for an industry-funded regulator that would police the... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-08 14:25:00 UTC ]
More news stories like this | News stories tagged with: #technology companies #zealand attack #proposing fines #industry-funded regulator


Candlish's Our House snapped up for screen

Red Planet Pictures has optioned property thriller Our House by Louise Candlish (Simon & Schuster UK) following an auction. Continue reading at The Bookseller

[ The Bookseller | 2019-03-26 00:00:00 UTC ]
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London Book and Screen Week Names 2019 CAMEO Award Winners

The London Book Fair's public-facing festival, London Book and Screen Week, opens with its annual CAMEO Awards program for adaptations from the publishing world. The post London Book and Screen Week Names 2019 CAMEO Award Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #screen week #publishing world


W H Smith marks entry into Netherlands and expands Spanish presence

W H Smith has marked its entry into the Dutch market with its first store opening at Amsterdam Airport Schiphol as the retailer expands its presence in Spain with two new shops.  Continue reading at The Bookseller

[ The Bookseller | 2019-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #store opening


London Book and Screen Week Names 2019 CAMEO Award Shortlists

'Books remain an extraordinarily rich source of material for some of this year’s most celebrated films, TV programs, theater productions and audio downloads,' says London Book Fair's director, Jacks Thomas. The post London Book and Screen Week Names 2019 CAMEO Award Shortlists appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv programs #audio downloads #jacks thomas


Amazon Prime to screen Good Omens in May

Amazon Prime will screen its original TV adaptation of Good Omens by Terry Pratchett and Neil Gaiman on 31st May with a tie-in edition of the book due to be published to coincide with the show.  Continue reading at The Bookseller

[ The Bookseller | 2019-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon prime #neil gaiman #book due


Trump’s Social Media Photos Reportedly Altered to Make Him Look Thinner and His Hands Bigger

President Donald Trump purports to hate “fake news” but he seems to have no problem with fake photos. At least that’s what Gizmodo discovered when it started carefully looking at the images on Trump’s official Facebook and Instagram accounts and discovered photos of the president that make him... Continue reading at Slate

[ Slate | 2019-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #instagram accounts