Snapchat's got a brand-new look today. The red-hot messaging app is revamping its feed with a new design that mashes up Discover with Live Stories—the strings of photos and videos that users collect at events—with subscribe buttons, creative headlines and new placements geared at helping publishers amass big audiences. Roughly 20 publishers—including CNN, Hearst, IGN and Vox Media—produce daily custom content for Discover with Snapchat-exclusive resources and teams. IGN, for example, has a dedicated team of four staffers that put together the video game publishers' content, while MTV has an 11-person Snapchat crew. In exchange for reaching millions of daily views, Snapchat requires media brands to sell ads against their content as part of a revenue-sharing program. But some publishers have complained that they only receive a fraction of Snapchat's traffic from 100 million users since people primarily use the app to communicate. The goal of the redesign, of course, is to get people to view more content from publishers alongside user-generated content from their friends. Discover and Live Story content now sits at the top of the page in a scrollable section (see how it works below). While publishers are unclear if the changes will boost their viewers, some say switching up the user experience is a step in the right direction. "With the product change, it takes things to the next level in really allowing us to showcase a little bit of a teaser of the look and feel of... Continue reading at 'AdWeek'
[ AdWeek | 2016-06-07 00:00:00 UTC ]
News tagged with:
#media partners
#ad inventory
#recent months
More traditional publishers will likely merge over the next decade, further consolidating power. but as self-publishers continue to organize, they offer a viable alternative. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#traditional publishers
#viable alternative
The modern book industry is a multiverse that requires increasingly complex and specialized skill sets, said several publishers at the London Book Fair. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-17 00:00:00 UTC ]
More news stories like this |
The publisher of the Daily Press has been elected as president of the Southern Newspaper Publishers Association. Digby A. Solomon - president, publisher and CEO of the Daily Press Media Group since 2007 - was chosen to lead the industry association, ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-03 00:00:00 UTC ]
More news stories like this |
While big-name magazines have held a presence on Apple’s Newsstand since its inception, small to medium-sized publishers have had a harder time breaking through. Continue reading at Folio Magazine
[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#niche publishers
#medium-sized publishers
Ball Publishing Company founded in 1968 by John and Carol Ball in Southwestern Ohio has been acquired by Brothers’ Publishing Company LLC, a media company owned by Fred and Keith Foutz, two long time newspaper executives. Their first acqu ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-06-04 00:00:00 UTC ]
More news stories like this |
Despite the economic gloom, the number of titles produced annually in Russia continues to grow. The country is now #3 in terms of book production (approximately 125,000 new titles per year), after the U.S. and China. It also saw more than 20 million ebook downloads and some one million reading... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#changing industry
Almost two-thirds of industry leaders from the publishing industry foresee that newspapers and other print publishers will end up as digital-only enterprises by 2020, according to a survey conducted by MPP Global Solutions. Conducted during two web ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#survey conducted
#publishers agree
#print publishing
#industry leaders
#print publishers
Self-publishing an essay through Amazon is a reminder of the benefits of a traditional publishing house. Continue reading at The Atlantic
[ The Atlantic | 2012-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital self-publishing
As traditional revenue channels for newspapers collapse, publishers are seeking new and innovative ways to make a profit without expending a lot of resources. Finding the appropriate niche is the key to survival, and newspapers that recognize this ar ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#niche publishing
#publishers seek
#innovative ways
Publishers need to look to how self-published authors price their ebooks, improve the quality of... Continue reading at The Bookseller
[ The Bookseller | 2012-01-25 00:00:00 UTC ]
More news stories like this |
Apple has announced a new multimedia app called iBooks Author, allowing writers to create their... Continue reading at The Bookseller
[ The Bookseller | 2012-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#textbook publishers
#allowing writers
In order to automate the workflow and offer solutions for publishers who have to do more with less, email service provider Contactology and content management system creator Metro Publisher have partnered to offer publishers a simpler solution for e-newsletter management. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#offer publishers
Written By: Charlotte Williams Publication Date: Thu, 09/06/2011 - 15:17 Publishing Scotland has launched its Company Development Project, calling for applications from small- and medium-sized publishing companies. The initiative, hosted by Publishing Scotland and partly funded by Creative... Continue reading at The Bookseller
[ The Bookseller | 2011-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing scotland
#creative scotland
Written By: Charlotte Williams Publication Date: Tue, 22/02/2011 - 09:00 Publishing Scotland chief executive Marion Sinclair has urged Scottish publishers to look abroad for opportunities, likening the current situation in digital publishing to "the Wild West". Speaking yesterday [21st... Continue reading at The Bookseller
[ The Bookseller | 2011-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#current situation
#digital publishing
#wild west
#foreign markets
Publishers for Palestine, a coalition of more than 500 publishers in 50 countries, issued an open letter demanding that organizers of the Frankfurt Book Fair, slated for October 16-20, "refuse collaboration with complicit Israel book publishers." Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-26 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#cut ties
Attention, bookworms and fellow travelers! Verso, the beloved left wing publishing house and hub for radical thought, is in big financial trouble. The company’s UK distributor, Marston Book Publishing, filed for bankruptcy this July—and left behind some unsettled debts. Verso explained how those... Continue reading at Literrary Hub
[ Literrary Hub | 2024-09-25 18:14:54 UTC ]
More news stories like this | News stories tagged with:
#publishing house
#verso
Publishers for Palestine, a global solidarity collective of more than 500 publishers in 50 countries, has issued an open letter to the Frankfurt Book Fair (the world’s largest trade fair for books, which this year takes place from October 16 – 20 and is expected to bring in over 200,000... Continue reading at Literrary Hub
[ Literrary Hub | 2024-09-25 16:37:53 UTC ]
More news stories like this | News stories tagged with:
#frankfurt book fair
#open letter
Through this new partnership, authors submitting manuscripts to Springer Nature can share code and data through Code Ocean. The post Academic Publishing: Springer Nature and Code Ocean Extend a Partnership appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-09-23 18:31:45 UTC ]
More news stories like this | News stories tagged with:
#springer nature
#academic publishing
Government data indicates that, in 1997, there were 91,100 traditional publishing jobs in the United States. As of last year, there were 54,822. Have those jobs moved to new parts of the industry—or vanished altogether? Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-20 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#traditional publishing
The International Publishers Association will name the winner of its second Innovation in Publishing Award at its 34th congress. The post IPA Announces Its 2024 Publishing Innovation Award Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-09-19 19:47:02 UTC ]
More news stories like this | News stories tagged with:
#publishers association
#publishing award