Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. Snapchat infiltrates Instagram Snapchat is running its first global paid-media campaign, and it’s using the occasion to subtly throw shade at rival Instagram. As Ad Age’s Garett Sloane writes, the campaign is called “Real Friends,” and it focuses on friendships between people who use the messaging app to bond in fun ways. Snapchat is hoping to build on the strong user growth it’s seen recently. And it’s getting its message out on billboards, digital, broadcast, print—and on Instagram, which is less about building "real" relationships and more about presenting an idealized, carefully curated vision of your life. As Sloane reports, Snapchat paid Instagram influencers to post inspirational quotes about friendship that are part of its ad campaign. Such as this one from singer-songwriter Joan Jett: “You don’t lose when you lose fake friends.” Touché. Edelman drops a client that runs border detention centers Ogilvy has reportedly faced an internal backlash from employees upset about its work for U.S. Customs and Border Protection. Now The New York Times reports Edelman has been caught up in a similar controversy, and it says it has resigned the client. The client was GEO Group, a private, Florida-based company that has contracts to run U.S. detention centers for immigrants. The PR giant had... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-31 10:11:28 UTC ]
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The World Association of Newspapers and News Publishers (WAN-IFRA) and the World Editors Forum have appealed to the British government to rethink statutory regulation that threatens more than 300 years of press freedom in the UK. In a letter to Prim ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-04-16 00:00:00 UTC ]
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Printed book sales in the UK fell by more than 15% last week, as the established post-Easter... Continue reading at The Bookseller
[ The Bookseller | 2013-04-09 00:00:00 UTC ]
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#uk fell
Faber Factory Plus now handle sales representation for the Osprey Group’s fiction imprints... Continue reading at The Bookseller
[ The Bookseller | 2013-03-27 00:00:00 UTC ]
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Bookstores may be closing right and left under the ebook onslaught, but a sort of traveling bookstore came back to life earlier this month with the launch of Books on Call NYC.The company, which sells books at author readings and other events, is the successor to Mobile Libris, which shut down... Continue reading at Crains New York
[ Crains New York | 2013-03-24 00:00:00 UTC ]
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#ebook onslaught
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#—matthew flamm
BBC is selling Lonely Planet, to NC2 Media, a Nashville-based digital media company, for $77.8 million — a $120 million less than what BBC bought it for in 2007. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-03-24 00:00:00 UTC ]
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Pippa Middleton and David Goodwin have parted ways. Pippa Middleton's first book was a flop. But you haven't seen the last of Pippa Middleton and her writing. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-03-23 00:00:00 UTC ]
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Random House US has adjusted its proposed terms for authors with Random House's new digital... Continue reading at The Bookseller
[ The Bookseller | 2013-03-12 00:00:00 UTC ]
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Basic book contracts should grant a fixed-term licence in a book rather than rights for the... Continue reading at The Bookseller
[ The Bookseller | 2013-03-08 00:00:00 UTC ]
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British writer Terry Deary, author of the 'Horrible Histories' children's series, says that libraries have 'had their day' and that there is no 'entitlement to read books for free.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-02-15 00:00:00 UTC ]
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Preliminary estimates from the Census Bureau show that US bookstores as a whole experienced a 0.5 percent decrease in sales for the year of 2012. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-02-14 00:00:00 UTC ]
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The Tibor Jones Pageturner Prize 2013 is calling for entries. The winner of the biennial prize... Continue reading at The Bookseller
[ The Bookseller | 2013-02-01 00:00:00 UTC ]
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#biennial prize
When Audiobooks.com launched a year ago, the service’s distinguishing factor was that it provided unlimited audiobook listening for a flat $25 monthly fee. On Monday, the company changed course and switched to a two-tier pricing model for a specific number of books. Audiobooks.com now charges... Continue reading at PC World
[ PC World | 2013-01-15 00:00:00 UTC ]
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#book catalog
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HarperCollins saw a rise in turnover but a fall in profits last year, according to its results... Continue reading at The Bookseller
[ The Bookseller | 2013-01-14 00:00:00 UTC ]
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Scholastic Corporation has reported a 10% year-on-year drop in revenue in the second... Continue reading at The Bookseller
[ The Bookseller | 2012-12-21 00:00:00 UTC ]
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Un-psyched by the photo-sharing service's new TOS, National Geographic is one of the first big names considering dropping the app. Instagram's revamped terms and conditions, which seemed to say Instagram and/or its parent company, Facebook, could sell your images for profit and not give you a... Continue reading at Fast Company
[ Fast Company | 2012-12-19 00:00:00 UTC ]
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Transworld has acquired a "powerful wartime novel", Wake by Anna Hope, with plans to... Continue reading at The Bookseller
[ The Bookseller | 2012-12-12 00:00:00 UTC ]
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The University of Chicago Press has signed two new distribution clients: the American Alliance of Museums Press and the Missouri History Museum. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-11-07 00:00:00 UTC ]
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While many predicted Hurricane Sandy could follow in the footsteps of "Geronimo" and the Arab Spring--a shining moment for social media and citizen-journalism--Time turned to Instagram ahead of the storm. Continue reading at Folio Magazine
[ Folio Magazine | 2012-11-01 00:00:00 UTC ]
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Random House and Penguin chiefs have moved to reassure staff, authors and agents as news of the... Continue reading at The Bookseller
[ The Bookseller | 2012-10-29 00:00:00 UTC ]
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Amazon is to launch its controversial Kindle Owners' Lending Library in the UK from the end... Continue reading at The Bookseller
[ The Bookseller | 2012-10-11 00:00:00 UTC ]
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