Self-publishing sees traditional publishing as in denial about what readers want. But the problem isn't self-abnegation, it's capacity and mission. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2014-01-13 00:00:00 UTC ]
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The £580,000 Arts Council England funding will support new initiative to find and develop black and minority ethnic, disabled and LGBTQ writersA new literary agency, which aims to discover “the next generation of diverse writers” and “blow open the pipeline” for them, is being launched by the... Continue reading at The Guardian
[ The Guardian | 2017-12-21 00:00:00 UTC ]
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Facebook is increasingly seeking to buy publishers' shows outright for its Watch video tab, which would limit the money publishers could make from the platform. The post Facebook is changing licensing terms for Watch shows, creating a dilemma for publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-20 00:00:00 UTC ]
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Counterfeit advertising is an issue on the rise, affecting both brands and publishers alike with serious consequences. Even big name publishers have fallen victim to this fraud — but fortunately, there are measures you can take to protect your business. Sponsored by OpenX. The post Major... Continue reading at Digiday
[ Digiday | 2017-12-08 00:00:00 UTC ]
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The development never stops at Cambridge Core, Cambridge University Press’ joint platform combining books and journals content, as Benedicte Page finds out. Continue reading at The Bookseller
[ The Bookseller | 2017-11-07 00:00:00 UTC ]
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Putting customer needs at the heart of your thinking, and letting that drive the change, and pace of change, in your business is the number one lesson for an academic publisher as it navigates the digital transition, according to Brian A Napack, the newly appointed president and c.e.o. of John... Continue reading at The Bookseller
[ The Bookseller | 2017-10-26 00:00:00 UTC ]
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According to the 2016 China Statistical Yearbook, China has about 110 university presses and 3,650 research and development institutions, including the Chinese Academy of Sciences, Chinese Academy of Engineering, Chinese Academy of Geological Sciences, and China Academy of Aerospace Aerodynamics. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-22 00:00:00 UTC ]
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A look into the original shows populating Facebook's newest video platform. The post Major Magazine Publishers Flock to Facebook Watch appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-09-12 00:00:00 UTC ]
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Advertising has traditionally been one of two types: interruptive, like TV and radio, and in-content, like newspaper or most digital. Digital has been driven by in-content, but because of voice search, much of digital's paradigm may be forced to become interruptive. This could mean a massive... Continue reading at Advertising Age
[ Advertising Age | 2017-08-30 00:00:00 UTC ]
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Stripes Publishing's Ruth Bennett and Aa’Ishah Z Hawton share their experiences of publishing A Change is Gonna Come, an anthology of YA short stories about change by authors from BAME backgrounds. Continue reading at The Bookseller
[ The Bookseller | 2017-08-11 00:00:00 UTC ]
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In the 37 years since Adweek first honored standout magazines in its annual Hot List, the publishing industry has undergone a massive transformation (to put it mildly), which we've been helping our readers navigate in our pages and online. As such, we felt that the Hot List itself was due for a... Continue reading at AdWeek
[ AdWeek | 2017-07-26 00:00:00 UTC ]
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Firms including Penguin Random House and HarperCollins have spoken out about timber company’s ‘dangerous’ moves to quash campaigners’ claims The world’s biggest book publishers have been dragged into a bitter dispute between a US logging company and environmental campaigners Greenpeace. It... Continue reading at The Guardian
[ The Guardian | 2017-06-21 00:00:00 UTC ]
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MediaRadar is a cloud-based intelligence platform which uses data science to give ad sales advice on millions of brands. The company published a trend report on Tuesday, Vertical Video Market Snapshot: Q1 2017, which analyzed the use of vertical video advertising by media properties in the first... Continue reading at AdWeek
[ AdWeek | 2017-06-21 00:00:00 UTC ]
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The Google-Facebook duopoly has proved to be less than perfect. Google's video platform, YouTube, has struggled to provide brand safety, and Facebook is still recovering--PR-wise, at least--from its late 2016 measurement woes. TrustX, a programmatic platform announced last September that... Continue reading at AdWeek
[ AdWeek | 2017-06-15 00:00:00 UTC ]
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Creating a standardized platform in book metadata for retailers and publishers, Metabooks Brasil is off to a fast start, based on Germany's Books in Print. The post Metabooks Brasil Opens to Rapid Adoption by Major Booksellers and Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-06-13 00:00:00 UTC ]
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Warning that new regulations will give Google, Apple and Facebook too much control of advertising and personal dataAn alliance of news publishers has called on European regulators to rethink proposed changes to online privacy laws, arguing that they will potentially kill their digital businesses... Continue reading at The Guardian
[ The Guardian | 2017-05-29 00:00:00 UTC ]
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In the wake of a flood of recent changes to Facebook's News Feed algorithm aimed at drowning out fake news and clickbait, the social network threw a lifeline to potentially overwhelmed publishers. Vice president of News Feed Adam Mosseri shared some "basic guideposts" for publishers looking to... Continue reading at AdWeek
[ AdWeek | 2017-05-20 00:00:00 UTC ]
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Tbilisi's textbook industry is in crisis because of what the International Publishers Association calls Georgia's 'self-defeating' government policy. The post IPA Prepares a Mission to Georgia, Where Publishers Are ‘Heading to Annihilation’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-03-24 00:00:00 UTC ]
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'Comics are one of the few things that kids get to choose themselves,' says one panelist at London Book Fair, as British comics publishers talk transition. The post British Comics Publishers in a Changing Marketplace: ‘We Want To Do More Comics’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-03-22 00:00:00 UTC ]
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Facebook and Google have stepped up their efforts to make nice with media companies, with new hires, journalism initiatives and expanded ways to monetize content. But publishers remain skeptical, saying they need to see a substantial change in their ability to make money from all the content... Continue reading at Digiday
[ Digiday | 2017-01-30 00:00:00 UTC ]
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The title of "publisher" is no more at Condé Nast. Today, the legendary company unveiled a major reorganization of its advertising sales team that has single-title publishers giving way to multibrand "chief business officers" and category-specific "chief industry officers." In an email to... Continue reading at AdWeek
[ AdWeek | 2017-01-27 00:00:00 UTC ]
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