Redbook Knows What It Means to “Keep It Real”

Editor-in-chief Meredith Rollins describes how the magazine’s Real Women Style Awards struck the right chord with its readers. The post Redbook Knows What It Means to “Keep It Real” appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-09-17 00:00:00 UTC ]

Other news stories related to: "Redbook Knows What It Means to “Keep It Real”"


Does Your News Media Company Really Know What “Audience” Means?

As we know in the publishing business, audience is key. We sell more advertising because of it, we beat our chests when we reach a certain number, and we believe what we are doing is ultimately for “our audience.”   Looking a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-23 00:00:00 UTC ]
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Facebook’s Instant Articles Could Mean Less Traffic For Websites

Facebook officially rolled out Instant Articles to all iPhone users last Tuesday, allowing media companies to publish content directly to the social network instead of driving users back to their own properties.   The launch raises questions abo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #iphone users


Rupert Murdoch tweets Obama isn't 'real black president'

The founder of the global News Corp. media empire, Rupert Murdoch, is suggesting that President Obama isn't a "real black president." Murdoch was praising Republican presidential candidate Ben Carson and his wife on Twitter on Wednesday evening when he wrote: "Ben and Candy Carson terrific. What... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wednesday evening #media empire #rupert murdoch


Microsoft's insane Surface Book price means it will be left on the shelf

At today's event in New York, Microsoft put on an impressive show. We were -- ironically -- expecting some surprises, and the announcement of the Surface Book meant we weren't disappointed; this is, after all, "the ultimate laptop". The looks are striking. The specs are impressive. The price tag... Continue reading at Betanews

[ Betanews | 2015-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ultimate laptop #starting price #price tag #revealed today


What Twitter's New 'Moments' Feature Means to Viewers, Media Companies and Brands

Twitter today unveiled Moments, the long-rumored content-curation feature that industry observers believed for the last several weeks would be called Project Lightning. It's got something for everyone—viewers, media companies and brands.  Moments is designed to make it easier to use the... Continue reading at AdWeek

[ AdWeek | 2015-10-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video capabilities #prominent placement


iOS9 and the iPad Pro: what the latest Apple event means for marketing

Apple drives changes in behaviour like nobody else. What might the key announcements from the event mean for the ad industry?Like many Apple events before it, September’s event didn’t introduce any new technologies or products, but that’s not to say what was announced isn’t worth... Continue reading at The Guardian

[ The Guardian | 2015-09-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile adblocking #innovative companies #worth investigating #ad industry #ipad pro #apple doesn


The Rise of the Engagement Editor and What It Means

Will Federman figured his first job out of journalism school would be at a digital media startup. Instead, he ended up at a legacy magazine that last year launched a standalone website.   But nothing about Federman’s job responsibiliti ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #standalone website #journalism school


News Corp sees strong growth in digital real estate services and book publishing

The company’s quarterly earnings call beats analysts’ expectations despite a fall in total revenue from the previous quarter and a net loss of $379mNews Corp, owner of the Wall Street Journal and the Times, reported a better-than-expected quarterly results as strong growth in its digital real... Continue reading at The Guardian

[ The Guardian | 2015-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #rupert murdoch #print business #strong growth #net loss #total revenue #book publishing


Libraries: the real task

Public library authorities face cuts of up to 40% in their funding by 2020 and most are already struggling to provide an adequate service to their communities. Some such as Herefordshire are considering closing or transferring to volunteer groups all their libraries except the central library.... Continue reading at The Bookseller

[ The Bookseller | 2015-08-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #central library #volunteer groups


Brands Start Hosting Real-Time Video Chats on Facebook

Media brands were quick to adopt video apps Periscope and Meerkat to broadcast live streams, and now Facebook marketers want in on that action. Social platform BumeBox started hosting live Facebook chats for brands like VH1 and Discovery Channel back in October, as an alternative to the Twitter... Continue reading at AdWeek

[ AdWeek | 2015-07-17 00:00:00 UTC ]
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What Scribd’s Growing Pains Mean for the Future of Digital Content Subscription Models

Netflix earned more than $5 billion in 2014. No wonder companies want to be “the Netflix of” other kinds of digital media — ebooks, magazines, music.   That’s not easy to pull off when you don’t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #$5 billion #growing pains


Newsonomics: Could a Small Google Tech Change Mean Tens of Millions to News Publishers?

The late April news was impressive and divisive: Google would spend €150 million on a new Digital News Initiative (DNI) partnership with European news publishers (“Google to launch $150 million partnership with publishers&rdquo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-19 00:00:00 UTC ]
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Why YA fiction is a dark mirror reflecting our own real lives

Did you know every two days, humans generate as much data as we did from the dawn of history up until 2003? AJ Steiger on how the internet means teenagers are more connected and empowered than ever before… but more vulnerable too – and how our books reflect this dualityThink about this for a... Continue reading at The Guardian

[ The Guardian | 2015-06-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #books site #guardian children #liz kessler #seismic shift #dizzying pace


Publishers Love to Talk About "Trust," But What Do They Mean?

Trust is currency when it comes to media. Facing the specter of a tough ad market, many top publishers fall back on “trust” as a differentiator — and excuse for higher ad rates.   “We consider ourselves mo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-20 00:00:00 UTC ]
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Does bigger mean better for UE's popular 'Boom' speakers?

It's taken me years to overcome my vinyl-based anachronistic tendencies. I've been particularly reluctant to buy digital music files; to me it's right up there with ebooks -- spending good money on "virtual" products. Still, the accessibility of dig... Continue reading at Engadget

[ Engadget | 2015-04-02 00:00:00 UTC ]
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Publishers' Move Could Mean 'Whole New Trial' in GSU Copyright Case

With the case now back at the district court, the three publisher plaintiffs are seeking to introduce new evidence to determine whether the university’s e-reserve policies are infringing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publisher plaintiffs #district court


E-Readers for Real Readers

Dedicated devices for reading ebooks have been a hot category for nearly a decade, with tech firms from Amazon, Samsung and Barnes & Noble releasing a dizzying number of options in recent years. Yet while most of the new devices being introduced for reading ebooks... Continue reading at ABC News

[ ABC News | 2015-03-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tech firms #hot category #reading ebooks #real readers


Religion Update Spring 2015: Is Heaven for Real?

The mysteries of the afterlife continue to fascinate readers eager to know how they or their loved ones might fare after death, and publishers are just as eager to help them answer these age-old questions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-27 00:00:00 UTC ]
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Go digital by all means, but don't bring the venture capitalists in to do it

For centuries we the taxpayers have paid to maintain the nation’s treasures and institutions. It would be madness to hand over our archives nowIt’s brutal out there for public service institutions. They are under relentless pressure to conform to a bizarre form of market logic that requires them... Continue reading at The Guardian

[ The Guardian | 2015-02-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #reading habits


Books and Digital Real Estate Assets Lift News Corp Results

News Corp reported quarterly revenue and a profit just above analysts’ consensus forecast as its book publishing and real estate businesses offset dwindling print revenue. Continue reading at The New York Times

[ The New York Times | 2015-02-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book publishing