Reader's Digest is making an unusual move for the magazine industry today: Next year it will increase its annual frequency from 10 to 12 issues. The move undoes a frequency reduction that took effect in 2010 as part of a broader "transformation into an innovative multimedia brand" that also included cutting print circulation to 5.5 million from 8 million. Reader's Digest Association today attributed the increase to demand from digital subscribers. "Our digital issues are garnering unprecedented demand and readers have been vocal about their desire for new content on a more-frequent basis," Robert Guth, president-CEO at Reader's Digest Association, said in a statement. Reader's Digest Association last month reported "disappointing" results for the most recent quarter, including an operating loss of $93.2 million after a $113.4 million write-down partly due to "declines in prevailing market conditions in publishing and direct-marketing industries." Reader's Digest, however, has been running more ad pages this year. Ad pages in the issues from January through September increased 11.2% from the period a year earlier, according to the Media Industry Newsletter. Monthlies as a whole, meanwhile, saw ad pages slip 4.9%. Established magazines are more likely to trim issues from their schedules these days than add them amid soft ad support for print but considerable expenses. Hearst Magazines, for example, cut Woman's Day from 15 times a year to 12 in January. Spin magazine halved... Continue reading at 'Crains New York'
[ Crains New York | 2012-09-15 00:00:00 UTC ]
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Readers feeling duped by HarperCollins' promotion of Harper Lee's new novel are getting refunds for their trouble from at least one bookseller in Michigan. The post Some Disappointed Readers Get Refunds for Harper Lee Novel appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-06 00:00:00 UTC ]
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E-readers and digital publishing continue to foster the market for the hardest forms of erotic fiction, a market traditional publishers fail to serve. The post E-Readers and Erotica Are a Perfect Match appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-06 00:00:00 UTC ]
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On the surface, Dot sounds like a fairly standard smartwatch: It resembles a Fitbit and features a messaging system, navigation functions, Bluetooth 4.0, an alarm and, of course, a timepiece. Dot is remarkable because it's a braille smartwatch -- t... Continue reading at Engadget
[ Engadget | 2015-08-03 00:00:00 UTC ]
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Orbile, a new Mexican ebookselling platform created by Kobo and bookstore chains Gandhi and Libreria Porrúa, will offer 70k ebooks on launch in September. The post Orbile Promises Mexican Readers Ebook Ecstacy appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-01 00:00:00 UTC ]
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The proposed rise in the Minimum Wage announced by chancellor George Osborne in his recent budget will “hit indies hardest”, booksellers have said. Osborne said the Minimum Wage for people aged 25 and over would rise to £7.20 per hour in April 2016 (it is currently £6.50 per hour for those aged... Continue reading at The Bookseller
[ The Bookseller | 2015-07-28 00:00:00 UTC ]
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Its social audience growing, Bloomberg Media Group is selling a product that lets advertisers target its audience that comes from those platforms. It's a counterintuitive move, as social audiences tend to be less engaged than direct ones. For advertisers that want to reach a social audience,... Continue reading at Digiday
[ Digiday | 2015-07-27 00:00:00 UTC ]
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'Circling the Sun' by bestselling author Paula McLain ('The Paris Wife') elaborates on the life of another fascinating woman. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-07-27 00:00:00 UTC ]
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PW compiled a list of noteworthy publications of Pope Francis's second encyclical 'Laudato Si: On Care For Our Common Home.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-27 00:00:00 UTC ]
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'What Pet Should I Get?': New illustrations, books, and exhibits are still to come from Dr. Seuss, 24 years after his death. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-07-23 00:00:00 UTC ]
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'What Pet Should I Get?': New illustrations, books, and exhibits are still to come from Dr. Seuss, 24 years after his death. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-07-23 00:00:00 UTC ]
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Does Germany's love of reading extend to ebooks? The results of the 2015 Allensbach Media Market Analysis reveal just how digital Germany's readers are. The post Do German Readers Prefer Print Books? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-21 00:00:00 UTC ]
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A scheme involving the White House, libraries and publishers will let children from cash-strapped families read free ebooksWhile the UK quibbles over library ebook lending, American publishers are teaming up with charities and libraries to give away thousands of ebooks to low-income students.... Continue reading at The Guardian
[ The Guardian | 2015-07-20 00:00:00 UTC ]
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This week we asked readers whether now is a good time to be in love with fiction--are great new books being written? Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-16 00:00:00 UTC ]
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Harper Lee's second novel isn't set for publication until July 14, but readers are getting a sneak preview of the first chapter Friday. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-07-11 00:00:00 UTC ]
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Amazon says Harper Lee's Go Set a Watchman is the most pre-ordered title since the final Harry Potter book as the first chapter is published online. Continue reading at BBC News
[ BBC News | 2015-07-10 00:00:00 UTC ]
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We asked our readers how the controversy surrounding the publication of Harper Lee's 'Go Set A Watchman' affected their decision to read it or not. Here's what they said... Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-10 00:00:00 UTC ]
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Three German publishers hosted a virtual romance festival, #Herzenstage, across social media to connect with young adult readers and romance fans. The post Herzenstage Virtual Romance Festival a Hit with YA Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-07 00:00:00 UTC ]
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Authors are not used enough in marketing and publicity by publishers, writer Liz Fenwick has claimed. Speaking at The Bookseller's Marketing and Publicity conference Fenwick, who is published by Orion, said that she thought in general publishers did not speak enough to authors, or on a regular... Continue reading at The Bookseller
[ The Bookseller | 2015-07-01 00:00:00 UTC ]
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Moviepilot has doubled its traffic in the past year to become the sixth-biggest site for movie buffs. In the process, it’s become highly dependent on Facebook, which supplies 80 percent of its traffic. But well aware that Facebook can turn off the traffic spigot at any time, the site is... Continue reading at Digiday
[ Digiday | 2015-06-24 00:00:00 UTC ]
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Harlequin is offering its readers in the US and Canada rewards such as autographed books via a new rewards programme. Readers can sign up to Harlequin My Rewards via the dedicated website www.harlequinmyrewards.com and earn rewards by buying books or sharing book information, including book... Continue reading at The Bookseller
[ The Bookseller | 2015-06-24 00:00:00 UTC ]
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