Publishers Talk Vulnerabilities and Opportunities on Final Day of Folio: Show

Trying something new isn’t always within the fabric of publishers, especially if they’re unsure of the results. In the final day of the 2018 Folio: Show, speakers highlighted how fighting through these moments of discomfort with a new brand, platform, or strategy can lead to more loyal readers and customers. Back in 2005, podcasts were barely on most people’s radar. That’s when many leaders within the space took their initial steps in dominating the platform. CaskStrength Media managing director Christina Philburn detailed her and her husband’s journey in taking such a leap, launching a podcast about whiskey. Thirteen years later, WhiskeyCast pulls in mid-six figures a year, publishing twice a week. While this sounds like an industry-insider podcast, only 11 percent of its audience actually works in alcohol. By creating such unique and specialized content, the podcast has become the “voice in everyone’s head when they’re buying whiskey,” said Philburn. At larger organizations, it’s possible to take advantage of the level of intimacy that podcasts provide, since it’s still a nascent market. Law.com is going through that journey now, unrolling podcasts that cater to its audience of lawyers, judges, and academics. “When we initially started doing this, our approach was everybody just do a podcast and we will figure out,” said Leigh Jones, editor-in-chief of Law.com. “We weren’t getting what we wanted.” Instead, Jones formalized the editorial process and decided she would... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-10-11 00:00:00 UTC ]
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Final Inspector Montalbano novel, finished years ago, is published in UK

Andrea Camilleri was determined that his crime series could not be continued by another writer, leaving concluding novel with his publisher long before his death in 2019The final novel in Andrea Camilleri’s beloved Inspector Montalbano mystery series is was published on Thursday – but the late... Continue reading at The Guardian

[ The Guardian | 2021-10-14 10:03:48 UTC ]
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Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities

Hearst builds a Youth + Wellness Group Airship to show advertisers potential opportunities for virtual, co-branded experiences that can reach young female gamers. The post Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-10-08 04:01:00 UTC ]
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German Independents: Klett-Cotta’s Tom Kraushaar and ‘Publisher Days’

Seven German book publishers—'competitors in real life,' says Klett-Cotta publisher Tom Kraushaar—look forward to the next gathering. The post German Independents: Klett-Cotta’s Tom Kraushaar and ‘Publisher Days’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-07-15 17:11:43 UTC ]
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Michael Wolff to publish third exposé of Trump, covering last days in office

Author of Fire and Fury’s final book on Trump, Landslide, will cover his ‘tumultuous last months at the helm of the country’Michael Wolff’s third book about Donald Trump, focusing on the final days of his presidency, will be published in July under a provocative title: Landslide. Related: Trump... Continue reading at The Guardian

[ The Guardian | 2021-06-17 14:56:19 UTC ]
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Talking About Censorship and Publishing

Christopher M. Finan, the executive director of the National Coalition Against Censorship, says conversation is needed to bridge divides. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-28 04:00:00 UTC ]
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U.S. Book Show: Ijeoma Oluo Wants to Talk About Revolution

In a keynote Q&A with HarperOne executive editor Rakesh Satyal, Ijeoma Oluo advocated for ordinary people dismantling racism at the grassroots level and spoke about her forthcoming book, 'Be a Revolution.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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U.S. Book Show: Making Publishing More Inclusive Demands Leadership

On the anniversary of the death of George Floyd, a panel at the U.S. Book Show discussed the challenges of and best practices for establishing a more inclusive publishing industry. It starts a the top, with a leadership that is willing to embrace the process of change. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-26 04:00:00 UTC ]
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U.S. Book Show: The Future of the Publishing Office

In the U.S. Book Show's opening panel, experts discussed the many concerns surrounding the future of the publishing office, the best practices to help bring them back safely, and how the business has changed in an age of remote work. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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U.S. Book Show: Inside Ingram, a Quiet Force in Trade Publishing

On the opening day of the U.S. Book Show, Ingram Content Group chairman John Ingram and author Keel Hunt sat down with PW executive editor Jim Milliot, giving publishing professionals a rare glimpse of the inner workings of the distributor, printer, and publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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U.S. Book Show: Publishers Fight Pandemic Blues with the Backlist

Backlist titles have been a key driver of sales for trade book publishers over the last 12 months. At a U.S. Book Show panel, representatives from four major houses discussed strategies on how to continue to build a publisher’s backlist revenue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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Final John le Carré novel, Silverview, to be published in October

Finished before his death in December, le Carré gave his blessing to publish the novel, which follows a bookseller who becomes embroiled in a spy leakSilverview, a final full-length novel by John le Carré, in which the late author delves into “the soul of the modern Secret Intelligence Service”,... Continue reading at The Guardian

[ The Guardian | 2021-05-19 13:00:09 UTC ]
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African speculative fiction is finally getting its due. Let’s talk about books to seek out.

A few of the fresh voices: Tade Thompson, Nnedi Okorafor, Sofia Samatar and Suyi Davies Okungbowa. Continue reading at The Washington Post

[ The Washington Post | 2021-05-14 14:00:00 UTC ]
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World Book Day: Publishers Call for Canada’s Copyright Law To Be Fixed

Denouncing 'systemic exploitation of creators’ and publishers,’ Access Copyright cites more than C$150 million lost in unpaid royalties. The post World Book Day: Publishers Call for Canada’s Copyright Law To Be Fixed appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-25 22:48:58 UTC ]
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Publisher catalogues show representation on the rise but patchy

There are over 200 books published this spring alone by British writers of colour, and 400-plus when including writers of colour from around the globe. Continue reading at The Bookseller

[ The Bookseller | 2021-04-09 04:13:16 UTC ]
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Indie publishing celebrated on 2021 Rathbones Folio Prize longlist

More than half of the titles in the running for the £30,000 Rathbones Folio Prize 2021 are published by independent presses, while the 20-strong longlist also features Douglas Stuart's Booker-winning debut Shuggie Bain (Picador). Continue reading at The Bookseller

[ The Bookseller | 2021-01-20 02:47:22 UTC ]
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Bloomsbury Continuum to publish Bryant's 'modern-day Letter from America’

Bloomsbury Continuum has acquired When America Stopped Being Great by BBC New York correspondent Nick Bryant. Continue reading at The Bookseller

[ The Bookseller | 2021-01-11 12:55:05 UTC ]
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Amazon Publishing in Talks to Offer E-books to Public Libraries

The potential deal would be a breakthrough moment in the library e-book market as Amazon currently does not make its digital content available to libraries. It would also be a major coup for the Digital Public Library of America's upstart e-book platform and its SimplyE library reading app. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-04 05:00:00 UTC ]
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Harlan Ellison's The Last Dangerous Visions may finally be published, after five-decade wait

Sci-fi anthology stalled since 1974 will be produced by executor, screenwriter J Michael Straczynski, adding stories by today’s big-name SF writersIt is the great white whale of science fiction: an anthology of stories by some of the genre’s greatest names, collected in the early 1970s by Harlan... Continue reading at The Guardian

[ The Guardian | 2020-11-16 14:38:59 UTC ]
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Opportunity: India Literature and Publishing Sector Research

The British Council is seeking proposals from researchers to conduct research into India’s trade publishing and literature sectors, identifying opportunities for internationalisation and identifying challenges and issues faced by publishers and other literature organisations from working and... Continue reading at British Council global

[ British Council global | 2020-10-26 15:43:22 UTC ]
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Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’

The next Publishing Perspectives Talk at the 2020 Frankfurt Book Fair is on the digital-format usage by consumers during pandemic lockdowns. The post Publishing Perspectives Talk: ‘Digital Format Adoption and the Pandemic’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 20:46:14 UTC ]
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