Publishers Prove That Investing in Talent Pays Off

Layoffs are not a new trend in the industry. They've become so frequent at both digital and print publishers that the news of new rounds of cuts is almost unsurprising.  But not all publishers are feeling the pressures to cut staff when budgets get tighter and revenue streams become shallow. Some companies are capitalizing on the big return on investment that a strong staff provides, and whether they're setting aside a specific budget for 100 new staffers or are looking to invest more into the existing in-house talent, these publishers know that people are one of their greatest assets. “When we announced about a year ago that we were going to hire 100 people, we thought that it would probably take 12 to 15 months to do that,” says The Atlantic president Bob Cohn, and though he now expects that the hiring process will likely extend later into 2019, he still feels that they are on track. The figure of 100, while pretty, is actually not an arbitrary goal. According to Cohn, while he and his team were plotting their path of expansion, they looked at both their resources and what the estimated cost of talent was going to be and it “got darn near an even 100, so I thought let’s make it an even 100 because it’s a number we can remember." Since the plan was announced in February 2018, Cohn says that 60 new roles were created and 80 total hires were made, some of that accounting for normal turnover. At the time of publication, The Atlantic is about 40 hires away from reaching its... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-04-05 00:00:00 UTC ]
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Gender pay gap figures reveal big publishing's great divide

The UK’s biggest publishers release figures showing average differences in pay between men and women ranging from 11.3% to 29.69%The books industry may be dominated by women, but men are reaping the rewards, as the UK’s largest publishers reveal a “stark” divide in pay. Figures reported to the... Continue reading at The Guardian

[ The Guardian | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette uk #women make #great divide #books industry #figures reported


Publishers pay tribute to 'luminary' Stephen Hawking

Transworld's managing director Larry Finlay has paid tribute to "one of the world's greatest thinkers" following the death of Stephen Hawking, aged 76. Continue reading at The Bookseller

[ The Bookseller | 2018-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen hawking #paid tribute


BuzzFeed’s Jonah Peretti: Platforms need to pay publishers or risk regulation

The CEO of BuzzFeed sees Facebook returning to its roots -- and thinks that’s not a bad thing for BuzzFeed. The post BuzzFeed’s Jonah Peretti: Platforms need to pay publishers or risk regulation appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jonah peretti #pay publishers #bad thing


SoA challenges publishers to reveal how much they pay authors

The chief executive of the Society of Authors has challenged publishers to reveal how much they pay writers in their annual financial accounts. Continue reading at The Bookseller

[ The Bookseller | 2018-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pay authors #challenged publishers #pay writers


Rupert Murdoch Tells Facebook to Pay 'Trusted' Publishers

Rupert Murdoch is calling on Facebook to pay "trusted" publishers if it wants to carry their news stories and videos, much like a cable company pays networks for their channels.The media mogul, who controls The Wall Street Journal and Fox News, has been among the most vocal of the old media... Continue reading at Advertising Age

[ Advertising Age | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media mogul #adequately rewarded #major impact


Rupert Murdoch Wants Facebook to Pay Publishers a Fee for ‘Trusted’ News Content

News Corp. executive chairman and 21st Century Fox executive co-chairman Rupert Murdoch is taking on Silicon Valley. The media mogul released a statement today noting that if Facebook is going to revamp its news feed to ensure it's publishing the most legitimate, "trusted" news content on its... Continue reading at AdWeek

[ AdWeek | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #pay publishers #news content #executive chairman #silicon valley


Rupert Murdoch wants Facebook to pay 'trusted' publishers for content

Facebook has plans to tweak its News Feed to include more posts from friends and family and less from news publishers in an attempt to fix some of the platform's problems. Now news magnate Rupert Murdoch thinks that the social network should adopt a... Continue reading at Engadget

[ Engadget | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #rupert murdoch


Rupert Murdoch tells Facebook: pay 'trusted' publishers for their content

Amid policy changes at social network, media mogul criticizes it for failing to ‘adequately reward’ publishers that add value and integrityRupert Murdoch issued a new salvo in the row between Facebook and news publishers on Monday, calling on the social media company to pay publishers for their... Continue reading at The Guardian

[ The Guardian | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #bad news #cable companies #adequately rewarded


Rupert Murdoch suggests Facebook should pay 'trusted' publishers for news content

Facebook has been fighting something of a losing battle against the problem of fake news, but media mogul Rupert Murdoch thinks he has come up with a solution. He says that the social network should pay "trusted" publishers for the provision of news content. Facebook recently said that it wants... Continue reading at Betanews

[ Betanews | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news content #losing battle #fake news #start paying


Focused on the Road Ahead, Here’s Where Publishers Will Be Investing in 2018

Nine publishers and industry partners tell us how they plan to get the job done. The post Focused on the Road Ahead, Here’s Where Publishers Will Be Investing in 2018 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-03 00:00:00 UTC ]
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Trend-Spotting: Where Publishers Will Prioritize Their Investing in 2018

TK publishers tell us where they'll focus their initiatives in the year ahead, and the investments that will be needed to support them. The post Trend-Spotting: Where Publishers Will Prioritize Their Investing in 2018 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-29 00:00:00 UTC ]
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Pivoting to video is the biggest trend in media — but it may not prove as lucrative as publishers hope

In 2015, BuzzFeed tasked five employees with a single objective: Craft the perfect viral Facebook video. To ensure maximum share-ability, such a video had to be short — no more than 40 seconds long — and enjoyable either with or without sound as users scrolled their feeds. The team found its... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-12-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest trend #publishers hope


Publishers Must Pay to 'Volunteer' for Better Ads Standard

Getting rid of the web's most annoying ads is coming at a costfor publishers.The Coalition for Better Ads says its program to reshape the web will kick off in January, when it will begin certifying publishers that abide by its standards and approving browser makers to enforce compliance.The... Continue reading at Advertising Age

[ Advertising Age | 2017-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #targeted ads #procter gamble #play automatically


Facebook plans to stop paying publishers to make news feed videos

According to publishing sources, the original Facebook Live deals, which evolved into live and VOD licensing arrangements with 300 video partners, are going away by the end of the year. The post Facebook plans to stop paying publishers to make news feed videos appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-13 00:00:00 UTC ]
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Tracey Armstrong on Women in Publishing: ‘Still Striving for Equal Pay’

Copyright Clearance Center's Tracey Armstrong is on Frankfurt Book Fair's 'The Markets' panel of female publishing executives. The post Tracey Armstrong on Women in Publishing: ‘Still Striving for Equal Pay’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-09-25 00:00:00 UTC ]
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Publisher pays tribute to 'Titan of theatre' Peter Hall

James Hogan, publisher at Oberon Books, has paid tribute to the late Peter Hall, founder of the Royal Shakespeare Company, as a "Titan of the theatre" and treasured author who helped to transform the fortunes of the small independent press 15 years ago.  Continue reading at The Bookseller

[ The Bookseller | 2017-09-13 00:00:00 UTC ]
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Let's do something about publishing's gender pay gap

Julia Kingsford asks what can be done to close the gender pay, and C-suite, gap in publishing. Continue reading at The Bookseller

[ The Bookseller | 2017-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gender pay


Multimedia Giant China South Publishing Invests in IPR License

To 'explore new uncharted waters,' China South Publishing takes a stake in Frankfurt Book Fair's global rights and license trading platform, IPR License. The post Multimedia Giant China South Publishing Invests in IPR License appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipr license #uncharted waters #global rights


How news publisher Attn is getting Instagram to pay off

Attn created a new revenue stream from Instagram, which now accounts for about 10 percent of its overall revenue. The post How news publisher Attn is getting Instagram to pay off appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue stream


Publishers welcome PRH pledge to pay work experience participants

Other publishers have welcomed Penguin Random House's new stance on paying work experience participants, after it pledged to pay the National Living Wage to 450 candidates every year. Continue reading at The Bookseller

[ The Bookseller | 2017-04-21 00:00:00 UTC ]
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