Ad revenue from YouTube, Facebook, Snapchat and Twitter is helping publishers build more sustainable video business models -- though scale still matters. The post Platform ad revenue opportunities are growing for publishers, but scale still matters appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-05-22 04:01:36 UTC ]
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Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller
[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Children’s publishers grew readerships during lockdown across subject areas, extending to renewed interest in their backlists as well as in their online educational resources, delegates heard at The Bookseller’s Children’s Conference this week. Continue reading at The Bookseller
[ The Bookseller | 2020-09-29 06:08:42 UTC ]
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The US publishing industry’s revenues are down 4.2% for the year to date, according to the Association of American Publishers' latest StatShot report, although Trade sales in the six-month period held on with a rise of almost 3% compared to the first half of 2019. Continue reading at The Bookseller
[ The Bookseller | 2020-08-19 02:12:36 UTC ]
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While recent efforts are encouraging, publishing needs to establish permanent methods to give people of color more opportunities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-14 04:00:00 UTC ]
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DMGT says quarterly print advertising down 69% and digital income down 17% The publisher of the Daily Mail, Mail on Sunday, the i and Metro is to cut up to 100 roles as the coronavirus pandemic continues to hammer the newspaper and magazine industry.Daily Mail & General Trust, which also... Continue reading at The Guardian
[ The Guardian | 2020-08-13 11:23:11 UTC ]
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US publishing revenues in 2019 edged up by 1.1% on the previous year, according to an Association of American Publishers (AAP) Statshot annual report. Continue reading at The Bookseller
[ The Bookseller | 2020-08-03 03:47:29 UTC ]
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A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
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Publishing, including books, newspapers and magazines, could see a £7bn fall in revenue and 51,000 jobs axed due to Covid-19's effect on bookshop closures and print sales, a report claims. Continue reading at The Bookseller
[ The Bookseller | 2020-06-17 06:06:17 UTC ]
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Publishers and authors have continued to share reading lists and offers of help following the Black Lives Matter protests sparked by the death of George Floyd in Minneapolis. Continue reading at The Bookseller
[ The Bookseller | 2020-06-05 10:41:41 UTC ]
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The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns,... Continue reading at Digiday
[ Digiday | 2020-05-18 04:00:00 UTC ]
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A "groundbreaking" study--a term used by a report's authors--found that publishers receive only a little more than half (51%) of advertisers' spend. The report, published today by ISBA, the UK trade body for brand-side marketers, raises concerns about transparency in the digital media ecosystem,... Continue reading at AdWeek
[ AdWeek | 2020-05-06 20:21:44 UTC ]
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Ten years after his award-winning début burst onto the scene, Ross MacKenzie looks back on how his writing, and the Scottish children’s scene, has grown Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 13:33:13 UTC ]
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Facing what it called "a significant decline in advertising revenues" as a result of the COVID-19 pandemic, Meredith Corp. says it's implementing sweeping pay cuts across 60% of its approximately 5,000 employees, suspending quarterly dividends and withdrawing the 2020 fiscal outlook it... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-20 17:45:12 UTC ]
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Mango Publishing tops the list for the second year in a row, while other presses are finding their own paths to move ahead. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
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In a data-driven industry, an age-old product becomes more relevant than ever. The post How 4 Publishers Are Turning Surveys Into Revenue appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-24 14:28:37 UTC ]
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Many digital publishers looking for alternative revenue streams to advertising turn to subscriptions and commerce. But Minute mMedia, home to Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-03-03 18:30:12 UTC ]
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Award-winning Christian titles can often break into the broader market, and publishers are taking notice. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
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A biography of Caroline Flack by Emily Herbert will be released by John Blake’s new firm Ad Lib Publishing in April, with a share of the profits donated to cyber bullying charities. Continue reading at The Bookseller
[ The Bookseller | 2020-02-16 13:10:53 UTC ]
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Kid-focused brand extensions are no new phenomenon in magazine publishing. Sports Illustrated Kids, Time for Kids and perhaps the longest-running of all, National Geographic Kids, have each endured for decades and remain among the most widely circulated titles geared toward young readers. But... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-11 20:35:39 UTC ]
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Publishers will continue to look beyond their legacy business models in the coming years, and lean on technologies to not only improve their operations, but also their products. This idea was the thesis of a recent survey we conducted with a representative sample of leaders from across our... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-06 15:59:25 UTC ]
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