Paying for traffic: the end of the last taboo?

Why is it a big deal for publishers to pay to promote their content on Facebook? The post Paying for traffic: the end of the last taboo? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-09-02 00:00:00 UTC ]
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Other news stories related to: "Paying for traffic: the end of the last taboo?"


How RebelMouse's Social Publishing Platform Can Make Your Traffic Sing Like The Dodo

The same content management system that helped The Dodo reach 1 million views in its first month is now available to all.When the animal news site The Dodo launched in January, it was able to bring in 1 million views in its first month without a single developer. That number has now grown to 7.5... Continue reading at Fast Company

[ Fast Company | 2014-06-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social web #publishing platform


BEA 2014: Subscription Model Takes Center Stage at Making Information Pay

"Subscription has arrived in a really big way for media," noted Len Vlahos, BISG executive director, in his opening remarks to the 2014 Making Information Pay conference at BEA. And for those who question whether the subscription model is coming to the publishing business, Ted Hill, president of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ted hill #publishing business #subscription model


BEA 2014: Strong Traffic, Talk of Amazon-Hachette

Show-goers have been impressed with BookExpo America 2014 so far, saying it's one of the most exciting and energetic in recent years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Food and Tech Startup Investments Pay Off for HCP

Harvard Common Press is augmenting its publishing efforts with investments in culinary and tech startups, as well as establishing a co-working space, the Food Loft, in Boston. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #co-working space #publishing efforts


Harman: UK can 'pay its way in the world' through literature

People who create content need to be protected, Harriet Harman told The Publishers Association... Continue reading at The Bookseller

[ The Bookseller | 2014-05-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishers association #create content


Comixology Ends In-App Buying on iOS apps

Much as predicted at the time of its acquisition by Amazon, Comixology is removing in-app purchasing from its iOS apps, eliminating the 30% sales commission to Apple. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ios apps


Frequent library visits equates to £1,359 pay rise

Going to the library frequently is the same as getting a pay rise of £1,359 a year,... Continue reading at The Bookseller

[ The Bookseller | 2014-04-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pay rise


London Book Fair 2014: Making Digital Pay at Cenveo Publisher Services

For Cenveo Publisher Services, 2014 is the year digital strategies must deliver in terms of profits for its publisher clients. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Amazon paying ebook settlement cash back to Kindle users

Remember that antitrust suit concerning publishers, ebooks and price rigging? The good news, at least if you bought one of the affected titles between April 2010 and May 2012, is that Amazon is sending some money your way. If the book you purchased... Continue reading at Engadget

[ Engadget | 2014-03-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #antitrust suit #kindle users


Campaign to end gender-specific children's books gathers high-profile publishing support

Waterstones, children's laureate Malorie Blackman, poet laureate Carol Ann Duffy and Phillip Pullman among supportersA national campaign to stop children's books being labelled as "for boys" or "for girls" has won the support of Britain's largest specialist bookseller Waterstones, as well as... Continue reading at The Guardian

[ The Guardian | 2014-03-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #work directly #early years


Billy Coffey: Writing a Different Ending

Still captivated by the distinctive small Virginia town where he grew up, Billy Coffey returns to its proxy in his latest novel, which explores what happens when 20 years’ worth of guilt about a young man’s untimely death overtakes three high school classmates. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-12 00:00:00 UTC ]
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The Best Cold-Weather Comics for Winter's End

With Spring just around the corner, here are some of the best cold-weather comics to see out the end of the season. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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Parents push to end gender division of boys' and girls' books

Let Books Be Books campaign wins instant repsonse from publisher Usborne, in time for International Women's DayA campaign to break down gender divides in children's publishing has met with instant success, after one of the publishers under fire announced they will stop producing titles labelled... Continue reading at The Guardian

[ The Guardian | 2014-03-07 00:00:00 UTC ]
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Award-Winning Authors Struggling to Make Ends Meet

Writing for The Guardian, Robert McCrum observes that “the credit crunch and the internet are making writing as a career harder than it has been for a generation.” Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-04 00:00:00 UTC ]
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BBC prepared to pay 'in excess of £15m' to build new EastEnders set

Corporation wants new facilities to drag soap out of 1980s into 21st century and more gentrified east London.The cost of building the new set for BBC1's EastEnders is likely to top £15m, a tender document for the sprawling lot in north London has revealed.The new facilities at the BBC's studios... Continue reading at The Guardian

[ The Guardian | 2014-02-14 00:00:00 UTC ]
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Facebook Withdrawal: Viral Publishers See Traffic Plunge

Publishers that rely on Facebook to drive large portions of their traffic are at constant risk of having the rug pulled out from under their feet. A recent algorithm tweak may have done just that. The post Facebook Withdrawal: Viral Publishers See Traffic Plunge appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-02-14 00:00:00 UTC ]
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Travelers Can Now Pay For Flights Via Social Media

KLM Royal Dutch Airlines said the decision to add payment via social media came from customer requests.Passengers can now pay for their flights via social media on KLM Royal Dutch Airlines. The company announced Tuesday that passengers will be able to use Facebook and Twitter to book flights,... Continue reading at Fast Company

[ Fast Company | 2014-02-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #customer requests #book flights


Premium Publishers Are Getting Victimized By Traffic Fraud, Too

In a past life, Michael Tiffany fought cyber crime for financial institutions. Then he notice the same techniques were being used to defraud the advertising industry.The problem was big enough to draw Mr. Tiffany into the battle against traffic fraud full-time and, in 2013, he started a company... Continue reading at Advertising Age

[ Advertising Age | 2014-02-12 00:00:00 UTC ]
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Indy Star's Bizarre Tale of Real-Life Exorcism Wins Huge Mobile Traffic, but Cashing In Is Harder

Gannett's Indianapolis Star is happily learning what movie studios have long known: Ghost stories are a huge draw."The exorcisms of Latoya Ammons," a 5,300-word feature by investigative reporter Marisa Kwiatkowski, has become one of the most widely read pieces in the paper's history since it was... Continue reading at Advertising Age

[ Advertising Age | 2014-02-12 00:00:00 UTC ]
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When Publishers Pay for Video Ad Views

Quality video ad inventory is still scarce. That's why companies such as Conde Nast, Meredith, AOL, and Entrepreneur.com are eager to generate as many video views as they possible can, and why they buy traffic from platforms like Swagbucks to help.The post When Publishers Pay for Video Ad Views... Continue reading at Digiday

[ Digiday | 2014-02-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #buy traffic #video views #conde nast #publishers pay