Parragon Hones Its Global Publishing Strategy

A global publishing approach can take many forms. For Parragon Publishing, which started in the late 1980s as a conduit to get books into U.K. supermarket chains, the key is tailoring content that can roll out across borders in one fell swoop. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-07-13 00:00:00 UTC ]
News tagged with: #parragon publishing #late 1980s #fell swoop

Other news stories related to: "Parragon Hones Its Global Publishing Strategy"


Global Publishing Leaders 2016: Houghton Mifflin Harcourt

Houghton Mifflin Harcourt (HMH) is a global educational publishing and technology company that reaches more than 50 million students in the U.S. and 150 other countries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #technology company


Global Publishing Leaders 2016: Cornelsen

Franz Cornelsen Education Group is a Germany-based company that provides learning services and creates and distributes educational materials for a market ranging from pre-school education to vocational training. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #vocational training #pre-school education #market ranging #learning services


Global publishing chiefs condemn closure of Turkish presses

Chief executives from leading publishing houses around the world, including Markus Dohle of Penguin Random House, Carolyn Reidy of Simon & Schuster and Arnaud Nourry of Hachette Livre, have said they are "deeply concerned" about the closure of 29 publishing houses in Turkey and called on... Continue reading at The Bookseller

[ The Bookseller | 2016-08-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #deeply concerned #hachette livre #arnaud nourry #simon schuster #carolyn reidy #chief executives


B&T Launches Global Publishers Services

The new unit will be overseen by Chitra Bopardikar, who handled international sales and business development for PGW, and will provide publishers with international sales and marketing services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing services #international sales #provide publishers #business development #chitra bopardikar


Bloomsbury launches 2020 strategy to become B2B publisher

Bloomsbury has launched Bloomsbury 2020, a strategy to capitalise on the £3.4bn academic libraries market and reposition itself from "a primarily consumer publisher to a digital B2B (business-to-business) publisher". Continue reading at The Bookseller

[ The Bookseller | 2016-05-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #b2b publisher


HarperCollins France: Newest Step in ‘Global Publishing Program’

Marking its full ownership of Harlequin SA, HarperCollins France pledges more romance, plus commercial trade output that includes local authors. The post HarperCollins France: Newest Step in ‘Global Publishing Program’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #harlequin sa #full ownership #harpercollins france


How publishers are adapting their video strategies in the age of platforms

Social platforms are prioritizing video. But what works on YouTube doesn’t work on Facebook. What works on Facebook won’t work on Snapchat. With this in mind, publishers including Refinery29 and LittleThings have broke down the walls between different departments. Others, like The Atlantic and... Continue reading at Digiday

[ Digiday | 2016-03-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video strategies #platforms appeared #facebook won #social platforms


Egmont global publishing revenues down 1%

Egmont Group, the Scandinavian media group that owns Egmont Publishing, said 2015 was a "satisfactory” year, as revenues increased 1.5% to €1.6bn (£1.25bn). Continue reading at The Bookseller

[ The Bookseller | 2016-03-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #egmont group


Global HC publishing deal for Gaynor's Cottingley Fairies tale

HarperCollins has signed a global publishing deal for The Girl from the Savoy by historical novelist Hazel Gaynor. Continue reading at The Bookseller

[ The Bookseller | 2016-03-11 00:00:00 UTC ]
More news stories like this |


Snapchat’s new audience-based ad strategy could wrest control from Discover publishers

As Snapchat’s ad platform evolves, the top publishers that helped pioneer advertising there could lose some autonomy to strike their own deals. The messaging and media app wants to stop looking at Discover, where publishers like BuzzFeed, Vox, Cosmo, IGN, MTV and others post daily editions, as... Continue reading at Digiday

[ Digiday | 2016-02-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sources familiar #media app #discover channels #top publishers #post snapchat #discover publishers


Publishers’ distributed strategies face murky measurement

The frenzy to distribute digital content across social platforms has given rise to a tangle of measurement questions for publishers and their advertisers. It's impossible for publishers to get a real-time, competitive read on their content because they're at the mercy of the platforms to report... Continue reading at Digiday

[ Digiday | 2016-01-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bleacher report #wild west #report back #social platforms #post publishers


New International Publishing Standards Address Discovery and Global Commerce

A host of organizations are working to make publishing more effective worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make publishing


7 Key Questions that Will Be Answered at the The Markets: Global Publishing Summit

The Markets Global Publishing Summit at the Frankfurt Book Fair is a platform where publishers can do business with international experts from seven markets. The post 7 Key Questions that Will Be Answered at the The Markets: Global Publishing Summit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-13 00:00:00 UTC ]
More news stories like this |


Direct Sales Is a Key Strategy for Top Indonesia Publisher

A direct sales force of 5,000 young mothers has increased sales for Indonesia's Pelangi Mizan publishing group fourfold in the last three years. The post Direct Sales Is a Key Strategy for Top Indonesia Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #increased sales #key strategy #direct sales


How Self-Published Authors Can Go Global

The Frankfurt Book Fair and Publishing Perspectives offer a full-day program in October on international opportunities for self-published authors. The post How Self-Published Authors Can Go Global appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #international opportunities #self-published authors #global appeared


Why We’re Organizing a Global Publishing Summit

Publishing Perspectives and the Frankfurt Book Fair are working together on a new flagship event that will bring the international publishing community together. The post Why We’re Organizing a Global Publishing Summit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #flagship event


Download: 2015 Global Publishing Magazine and FBF Preview Guide

Download and read the latest Publishing Perspectives magazine on leadership in global publishing and book business trends in countries around the world. The post Download: 2015 Global Publishing Magazine and FBF Preview Guide appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #global publishing #post download


Global Publishing Leaders 2015: Bungei Shunju

Bungei Shunjū Ltd. was established in 1923 by the best selling writer Kan Kikuchi. The Japanese company publishes 400 fiction and nonfiction books and ten cultural magazines including the leading monthly magazine Bungei Shunjū. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nonfiction books #bungei shunjū


Global Publishing Leaders 2015: Oxford University Press

Oxford University Press, a department of the University of Oxford, has a remarkably diverse publishing program that reaches far beyond traditional university presses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
More news stories like this |


Global Publishing Leaders 2015: Egmont

Egmont is a leading Nordic media group that includes Nordisk Film, Norway’s TV 2, and PlayStation distribution along with book publishing. The company is active in 30 countries with 6,600 employees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book publishing