Parody site ClickHole isn’t aping BuzzFeed’s distributed strategy

The Onion’s ClickHole, which aims to parody viral publishers from BuzzFeed to Upworthy, isn’t embracing the distributed content model. It still wants people to watch its videos on ClickHole, which is why it only distributes to YouTube and Facebook after a video has lived on ClickHole.com for some time. The approach has led to small video audience both on ClickHole.com and on social platforms -- but ClickHole remains committed to the strategy. The post Parody site ClickHole isn’t aping BuzzFeed’s distributed strategy appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-01-26 00:00:00 UTC ]

Other news stories related to: "Parody site ClickHole isn’t aping BuzzFeed’s distributed strategy"


BuzzFeed Said to Expect 2014 Sales of Up to $120 Million

BuzzFeed, the online publisher of news, lists and quizzes that are designed to be shared on social media, is forecasting revenue of as much as $120 million in 2014, said two people with knowledge of its financials.The sales level will depend on how many advertising deals are booked next year,... Continue reading at Advertising Age

[ Advertising Age | 2013-12-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #growing faster #$40 million #top ranks #web traffic #$60 million #online publisher


Small Papers Pursue Big Digital Strategies

To any small newspaper publisher still holding out against a digital platform, consider a visit to Linton, N.D. There, few publishers serve as small or rural a community as Allan Burke, whose family-owned Emmons County Record, a 3,100-circulation ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-12-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital platform


Kids book recommendation site launched

A new book recommendation website is aimed at helping children navigate away from the... Continue reading at The Bookseller

[ The Bookseller | 2013-11-29 00:00:00 UTC ]
More news stories like this |


Strange Ads Promote an Author Who Isn't Real and a Book That Doesn't Exist

IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the... Continue reading at AdWeek

[ AdWeek | 2013-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #makes sense #fifty shades #wall street


Imperial War Museums sales and distribution to Unicorn

Unicorn Press has announced a new sales and distribution contract with the publishing arm of the... Continue reading at The Bookseller

[ The Bookseller | 2013-11-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing arm #unicorn press


Getting Kindles into Indie Bookstores Isn’t Going to Be Easy

Amazon is offering independent bookstores Kindles to sell and a commission on ebook sales, but most have rejected the proposal as bad business and "a lie." Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bad business #ebook sales


Privacy Isn’t a Right

This essay was adapted from Reputation Economics, by Josh Klein, published by Palgrave Macmillan. Continue reading at Slate

[ Slate | 2013-11-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #palgrave macmillan


Study: Programmatic Strategies Adopted by 85 Percent of Advertisers and 72 Percent of Publishers

 Programmatic buying is exploding according to a recent IAB and Winterberry Group study. However, the study also shows that some hurdles are slowing adoption rates. Continue reading at Folio Magazine

[ Folio Magazine | 2013-11-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #programmatic buying


Distribution: Consortium Adds Nicholas Brealey

Effective January 1, Consortium, a member of the Perseus Books Group, will begin distributing titles for nonfiction publisher Nicholas Brealey. Consortium will handle U.S. and Canada distribution for Nicholas Brealey, which holds offices in both Boston and London. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nicholas brealey


Distribution: IPM Adds Five

International Publishers Market announced partnerships with five new presses, effective January 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-28 00:00:00 UTC ]
More news stories like this |


Distribution: IU Press Joins Ingram

Indiana University Press has moved its U.S. and Canadian book distribution to Ingram Publisher Services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-28 00:00:00 UTC ]
More news stories like this |


Simon & Schuster and Yilin Press in Deal for Worldwide EBook Distribution

Earlier this month, Simon & Schuster and Yilin Press announced a new distribution and publishing agreement that will expand the availability of electronic editions for works in Mandarin for readers worldwide. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #readers worldwide #publishing agreement #yilin press #simon schuster


Digital Strategies: Automating Rights and Permissions

Robert Kasher, a consultant with Firstsource and digi-EXPress, argues that automating publishing rights and permission should be a priority for the digital age. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital age #digital strategies


W H Smith site to be live 'shortly'

W H Smith has said it expects its website to “be live again shortly” following its... Continue reading at The Bookseller

[ The Bookseller | 2013-10-15 00:00:00 UTC ]
More news stories like this |


How Trome’s Ladder Brand Strategy Made it the World’s Largest Spanish-Language Newspaper

In much of the INMA network worldwide, the focus is on big news brands producing life-changing, business-building journalism that transforms democracies and speaks truth to power. Yet among the other 99% of news publishers worldwide, the challeng ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
More news stories like this |


Who's Behind the Sponsored Content at BuzzFeed, Gawker, Hearst and WashPo?

What good is native advertising if it doesn't talk like a native?To help advertisers, media companies are building teams, often called studios, that create sponsored content for advertisers. Here's a look at four publishers, and how their sponsored-content teams shape up.BuzzFeed Continue... Continue reading at Advertising Age

[ Advertising Age | 2013-10-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media companies #sponsored content #native advertising


S&S to Distribute Chinese Language Ebooks from Yilin Press

Simon & Schuster will distribute Yilin Press ebooks to Chinese readers around the world. The distribution agreement was signed at the Frankfurt Book Fair. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #distribution agreement #chinese readers #simon schuster #yilin press


When The Internet Isn't Awful: What You Can Learn From The Heartbreaking, Inspiring Messages From CaringBridge

The Internet can often feel like a cesspool of bad intentions, casual cruelty, and hopeless ignorance. Which is why a social networking site like CaringBridge, which allows sick people and their families to give their communities updates on their illnesses, gives us hope for humanity. The site... Continue reading at Fast Company

[ Fast Company | 2013-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #long time


Fox's Distribution Head Mike Hopkins May Succeed Andy Forssell as Hulu CEO

Per a report from Bloomberg last night, Fox Networks president of distribution Mike Hopkins is close to being named CEO of Disney/21st Century Fox/Comcast joint venture Hulu. After founder Jason Kilar resigned in March (along with chief technology officer Tom Rich), svp of content and... Continue reading at AdWeek

[ AdWeek | 2013-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tech guy #sea change #great success #marvel universe #long history


S&S and Yilin Press Enter Distribution and Publishing Agreement

Under one of the more comprehensive trade deals with a Chinese publishing house, S&S will distribute ebooks of a broad cross-section of Yilin Press’s Mandarin language titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #yilin press #distribute ebooks #publishing agreement