Ofcom chair raises prospect of regulation for Google and Facebook

Patricia Hodgson says she believes sites could be classified as publishers, as businesses face pressure over fake newsThe chairman of the media regulator Ofcom has said she believes internet businesses such as Google and Facebook are publishers, raising the prospect that they could eventually face more regulation.Dame Patricia Hodgson also revealed that the board of Ofcom discussed how the internet could be regulated in the future at a strategy day last week, although she said this was ultimately a matter for the government. Related: Facebook says likely Russia-based group paid for political ads during US election Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2017-10-10 00:00:00 UTC ]
News tagged with: #political ads

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Publishers Creating Facebook Instant Articles Can Now Simultaneously Work on Google AMP (Apple News Soon)

The software-development kit for Facebook's Instant Articles media-rich, quick-loading stories from publishers now supports Google AMP, and the social network said support for Apple News is on the way. Partner engineering director Piyush Mangalick said in a Facebook Media blog post that an... Continue reading at AdWeek

[ AdWeek | 2017-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enable publishers #apple news


Google case raises doubts about German news copyright law

German news publishers suing Google for copyright dues under a 2013 law may get more than they bargained for, with implications for readers and newspapers throughout the EU.Rather than rule in their favor, the Berlin court hearing their case has raised doubts about the validity of the very law... Continue reading at PC World

[ PC World | 2017-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german government #european commission #digital services


Families of San Bernardino attack victims accuse Facebook, Google and Twitter of aiding terrorism in lawsuit

Relatives of the victims of the San Bernardino terrorist attack filed a federal lawsuit Wednesday against Twitter, Google and Facebook, accusing the tech giants of knowingly supporting Islamic State and its extremist agenda. The lawsuit filed in U.S. District Court for the Southern District of... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lawsuit filed #tech giants #district court #southern district


Could Google and Facebook’s Challengers Steal Away Ad Budgets by Working Together on Metrics?

In an Adweek magazine feature story this week about Facebook's and Google's metrics issues, Treasure Data CMO Kiyoto Tamura offered what seemed like a novel idea. What if Twitter, Snapchat and Pinterest worked together--perhaps with either the Advertising Research Foundation or the Interactive... Continue reading at AdWeek

[ AdWeek | 2017-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad budgets


Google Ramps Up Header Bidding Alternative as Pressure Mounts From Facebook

Fresh on the heels of Facebook's header bidding endorsement, Google is moving to add dozens of technology partners and hundreds of publishers to the open beta of its header bidding alternative, called exchange bidding dynamic allocation, or EBDA.Google is expected to start the open beta by early... Continue reading at Advertising Age

[ Advertising Age | 2017-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pressure mounts #direct knowledge #coming months #playing field #ad inventory


Digital TV Players Eye Blockchain to Block Facebook, Google

Advertisers and publishers could get help from Bitcoin technology.The idea of using blockchain to handle digital ad transactions is starting to seep into the conversation among advertisers, digital publishers and ad tech vendors. Blockchain is the technology behind Bitcoin; it supports the... Continue reading at Advertising Age

[ Advertising Age | 2017-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blockchain technology #digital publishers #digital currency #established players


What publishers admire about the Google-Facebook duopoly

"Facebook and Google understand the users' needs. They have all the data, they know how to read it and integrate it into products like AMP and Instant Articles." The post What publishers admire about the Google-Facebook duopoly appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google-facebook duopoly


French to fight fake news with backing from Google, Facebook

News organizations operating in France will open up a new fact-checking service, CrossCheck, at the end of this month. Their initial focus will be on covering the forthcoming French elections, but with a number of international organizations participating, the project's reach could... Continue reading at PC World

[ PC World | 2017-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #initial focus #comment threads #draft news #publish content #social web


How Independent Publishers Can Fight the Google-Facebook Duopoly

The digital advertising ecosystem comprises an unlevel playing field vastly favoring the duopoly of Google and Facebook. Controlling 85% of media spend and 80% of referral traffic to independent publishers, this duopoly sets the rules and uses undue influence. Publishers and marketers alike... Continue reading at Advertising Age

[ Advertising Age | 2017-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business models #user base #multiple devices #treasure trove #massive scale


Apple joins Amazon, Google and Facebook in AI research group

Apple published its first paper on AI last month and now the company is set to join five others in a newly-formed research group. The Partnership on AI announced today that Apple would become its sixth founding member, adding to a lineup that already... Continue reading at Engadget

[ Engadget | 2017-01-27 00:00:00 UTC ]
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Facebook, Google, consolidation: What drove media deals in 2016

Media ownership is being overhauled as companies try to figure out their place in a world where 85 percent of digital dollars are going to two companies: Facebook and Google. The platform giants' dominance were factors in AT&T's $85 billion bid for Time Warner and other mega deals that were... Continue reading at Digiday

[ Digiday | 2016-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #digital dollars #platform giants #time warner


What the Proliferation of Fake News on Google and Facebook Means for Advertisers

Just days after facing harsh criticism for allowing fake news stories to be read unchecked across the internet, Google and Facebook are now rushing to put in place policies that cut off advertising dollars for websites publishing fictional information. The move—which aims to potentially stem the... Continue reading at AdWeek

[ AdWeek | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lets readers #issues surrounding


Facebook and Google take action against fake news sites

Responding to growing concerns over the spread of misinformation online in the weeks and months before Election Day, Facebook and Google have announced plans to restrict sites that publish fake news from using online advertising. Continue reading at Stuff

[ Stuff | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing concerns #election day #announced plans #online advertising


Google, Facebook Say They Won't Serve Ads to Fake News Sites

Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age

[ Advertising Age | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology platforms #display ads #moving forward


Google, Facebook will not place ads on sites distributing fake news

Google plans to update its AdSense program policies to prevent placement of its ads on sites distributing fake news.Facebook also said Monday it had updated the policy for its Audience Network, which places ads on websites and mobile apps, to explicitly clarify that it applies to fake news.“In... Continue reading at PC World

[ PC World | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #display ads #audience network #fake news


How to use Facebook to take advantage of Google’s Q4 price surge

What are the best practices for optimizing Facebook campaigns this holiday season? Leading publishers are taking advantage of cost-per-page-view campaigns to maximize their ROI at the end of the year and fight Google's price surges. Join this session to learn what these campaigns should look... Continue reading at Digiday

[ Digiday | 2016-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taking advantage #fight google #facebook advertising #holiday season #leading publishers #sponsored content


Google, Facebook, Amazon, IBM and Microsoft Team Up to Make Artificial Intelligence Less Scary

The Partnership on Artificial Intelligence to Benefit People and Society was unveiled today by Google, Facebook, Amazon, IBM and Microsoft. Indeed, that's quite a name and quite a list of companies. Their chief mission is to promote public understanding of AI while developing standards and... Continue reading at AdWeek

[ AdWeek | 2016-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #research revealed #work cut


Why Relying on Facebook and Google Comes With Trade-Offs for Brands

  brightcove.createExperiences(); COLOGNE, Germany—While Facebook and Google are dominating digital ad budgets (and increasingly, consumers' time) because they give marketers sophisticated and granular targeting, advertisers are getting squeezed with the amount of data that the... Continue reading at AdWeek

[ AdWeek | 2016-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #flip side #global head #giving companies


EU proposals could see news publishers paid by Google and Facebook

Measures are part of a series of planned European commission changes designed to strengthen rights of creators and publishersNews publishers would have stronger rights to demand payment from digital giants such as Google and Facebook in exchange for using their content, under proposed European... Continue reading at The Guardian

[ The Guardian | 2016-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #original content #digital giants #record labels


Facebook Seizes Header Bidding to Challenge Google in Programmatic Ad Sales

A digital advertising battle royale is taking shape, as Facebook appears to be moving forward with plans to compete against Google for programmatic ad dollars that have historically been dominated by the search giant.Facebook has a simple strategy: bring advertiser demand from the Facebook... Continue reading at Advertising Age

[ Advertising Age | 2016-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taking shape #moving forward #search giant #ad inventory #index exchange #audience network