Octopus is rolling out a guerilla marketing campaign for Women Don’t Owe You Pretty, as the debut feminist memoir's sales exceed 100,000 copies through UK Bookscan in its first six months. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-12-07 02:21:29 UTC ]
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Cornerstone has initiated countdown for the launch of astronaut Tim Peake's Hello, is this Planet Earth? on 17th November with a full roster of marketing and promotional activity. Continue reading at The Bookseller
[ The Bookseller | 2016-11-17 00:00:00 UTC ]
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#17th november
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Following the BBC documentary on Virago, Kathy Gale looks at another successful feminist publisher, The Women's Press. Continue reading at The Bookseller
[ The Bookseller | 2016-11-09 00:00:00 UTC ]
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William Collins has acquired the "free-wheeling history of the women who made modern Britain" by Channel 4 News anchor Cathy Newman after a "hotly contested" auction. Continue reading at The Bookseller
[ The Bookseller | 2016-11-08 00:00:00 UTC ]
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The Innocent Drinks co-founder has compiled a book of advice from ‘extraordinary people’ that he hopes will give something back—in more ways than one. Continue reading at The Bookseller
[ The Bookseller | 2016-11-08 00:00:00 UTC ]
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Clothing brand Barbour is basing its Christmas campaign on Raymond Briggs’ The Snowman and The Snowdog, in a collaboration with Penguin Ventures. Continue reading at The Bookseller
[ The Bookseller | 2016-11-04 00:00:00 UTC ]
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Campaigns for Richard Dawkins, Max Porter and Chris Packham are among the winners of the Book Marketing Society awards for the May-August 2016 season. Continue reading at The Bookseller
[ The Bookseller | 2016-11-04 00:00:00 UTC ]
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Virago has been praised as "brave" and "inspiring" from people in the trade after a BBC documentary traced the history of the women's publisher from its early-1970s roots to the present day. Continue reading at The Bookseller
[ The Bookseller | 2016-11-02 00:00:00 UTC ]
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#present day
Waterstones has pledged to raise more money for Oxfam after an “escalation” in the humanitarian refugee crisis in Europe stemming from war-torn Syria. Continue reading at The Bookseller
[ The Bookseller | 2016-11-01 00:00:00 UTC ]
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#refugee campaign
#waterstones launches
The 2016 presidential election has ushered in many "firsts," from the nomination of the first female major party candidate to the first time (at least in memory) that a presidential nominee has been recorded saying that he likes to "grab women by the pussy." In light of these firsts—and many,... Continue reading at AdWeek
[ AdWeek | 2016-11-01 00:00:00 UTC ]
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HarperCollins has launched an outdoor marketing campaign for A Sticky Note Guide to Life by cartoonist Instachaaz (Chaz Hutton). Continue reading at The Bookseller
[ The Bookseller | 2016-10-27 00:00:00 UTC ]
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Two Hachette UK companies, Hachette Children’s Group (HCG) and Octopus, have struck a 10-year partnership with the National Gallery Company to produce activity books for children and adults. Continue reading at The Bookseller
[ The Bookseller | 2016-10-26 00:00:00 UTC ]
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Fourth Estate is to publish Slay in Your Lane, a guide to life for a generation of black British women by Yomi Adegoke and Elizabeth Uviebinene. Continue reading at The Bookseller
[ The Bookseller | 2016-10-25 00:00:00 UTC ]
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Actors Gal Gadot and Lynda Carter on Friday made appearances at the Hall of Justice to commemorate the naming of the DC Comics character they've both portrayed as the ambassador for the empowerment of women and girls worldwide.Er sorry did I say Hall of Justice? Silly me. I meant the United... Continue reading at Advertising Age
[ Advertising Age | 2016-10-22 00:00:00 UTC ]
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More than 40 companies, individuals and products have been shortlisted across eight different categories at this year's FutureBook Awards. Continue reading at The Bookseller
[ The Bookseller | 2016-10-21 00:00:00 UTC ]
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Facebook will be promoting Live through television ads, billboards, and even buses. Facebook will be promoting Live through television ads, billboards, and even buses.Since the launch of Facebook Live last April, there have been broadcasts shot on all seven continents and... Continue reading at Fast Company
[ Fast Company | 2016-10-21 00:00:00 UTC ]
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#vast majority
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Octopus has bagged a book of healthy recipes for over-40s, co-authored by one half of the team behind The Fast Diet. Continue reading at The Bookseller
[ The Bookseller | 2016-10-19 00:00:00 UTC ]
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Rep. Duncan Hunter (R-Alpine) has been pushing the U.S. Coast Guard to buy or lease a polar ice-breaking ship owned by one of his top campaign contributors, although officials repeatedly have said the vessel doesn’t meet the service’s needs. The ship in question, the Aiviq, is a privately owned,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-10-13 00:00:00 UTC ]
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#privately owned
The United Nations (UN) is to name comic book character Wonder Woman as its new honorary ambassador for the empowerment of Woman and Girls. Continue reading at BBC News
[ BBC News | 2016-10-13 00:00:00 UTC ]
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The firing pistol for the annual rights frenzy ahead of the Frankfurt Book Fair (FBF) has sounded, with publishers battling it out to find the next The Girl on the Train as the psychological thriller phenomenon shows little sign of slowing down. Continue reading at The Bookseller
[ The Bookseller | 2016-10-10 00:00:00 UTC ]
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The Octopus Publishing Group has launched a new lifestyle imprint called Aster, and appointed former Michael Joseph publisher and author Kate Adams to lead it. Continue reading at The Bookseller
[ The Bookseller | 2016-10-07 00:00:00 UTC ]
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