You probably heard that Facebook is testing a separate feed where only promoted content appears alongside posts from friends and family. While the test is small (six countries) and only applies to publishers, I've been inundated with "organic is dead" emails, tweets and posts from clients, co-workers and industry thought leaders. Reality check: Even if... Continue reading at 'AdWeek'
[ AdWeek | 2017-11-09 00:00:00 UTC ]
News tagged with:
#reality check
The Miami Book Fair’s director of operations, Delia Lopez, and director of programs, Lissette Mendez, have been working together for 15 years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-11 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book fair
#lissette mendez
Don Brown’s graphic nonfiction book “Fever Year” skillfully brings young readers directly into the (gruesome) action. Continue reading at The New York Times
[ The New York Times | 2019-10-07 16:04:59 UTC ]
More news stories like this | All news stories tagged with:
#nonfiction book
#fresh treatment
Video is a big part of growth opportunities for publishers. At the recent Digiday Publishing Summit in Key Biscayne, Florida, we asked execs from CNN Internation, Vox and Inquisitr the role that video plays in their content and monetization strategies. The post Digiday Video: How publishers are... Continue reading at Digiday
[ Digiday | 2019-10-04 04:00:07 UTC ]
More news stories like this | All news stories tagged with:
#publishing summit
#asked execs
#key biscayne
#growth opportunities
#big part
#video content
#digiday video
Sometimes an ad gets just a little too truthful for its own good. By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age
[ Advertising Age | 2019-09-30 09:00:00 UTC ]
More news stories like this | All news stories tagged with:
#memoir
#recent months
#minority stake
#merger talks
Author Cressida Cowell has argued that the industry will become "dead in the water" without more support for children's reading, as she reiterated her campaign to make school libraries a statutory requirement. Continue reading at The Bookseller
[ The Bookseller | 2019-09-24 04:02:45 UTC ]
More news stories like this | All news stories tagged with:
#libraries
#school libraries
New Barnes & Noble CEO James Daunt gets to work on rejuvenating America’s largest bookstore retailer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-20 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#bookstore
The Nielsen Social Content Ratings measure talent's promotion of television shows across Instagram, Facebook and Twitter, and its data from Instagram just became more robust. Nielsen said in a release that the improvement was made possible by Instagram's recent enabling of creator account... Continue reading at AdWeek
[ AdWeek | 2019-09-19 13:30:21 UTC ]
More news stories like this | All news stories tagged with:
#nielsen
#television shows
On the personal and political impact of WAGE SLAVES, a graphic memoir about immigration and the erosion of rights at work by Daria Bogdanksa. Continue reading at Book Riot
[ Book Riot | 2019-09-17 10:41:35 UTC ]
More news stories like this | All news stories tagged with:
#graphic memoir
The Walking Dead artist and former UK Comics Laureate Charlie Adlard is publishing a collection of illustrations from across his career with BHP Comics. Continue reading at The Bookseller
[ The Bookseller | 2019-09-16 11:43:20 UTC ]
More news stories like this | All news stories tagged with:
#bhp comics
Amaryllis Fox shares details of her former job, but the CIA hasn’t approved her book yet. Continue reading at The Washington Post
[ The Washington Post | 2019-09-11 10:00:00 UTC ]
More news stories like this |
It’s 2019, so naturally every person in advertising feels the need to casually drop buzzwords into every conversation they have. All “thought leaders" do everything “holistically,” for example, as if that means anything to anyone. But what’s buzzier than all the buzz right now? Arguably,... Continue reading at Advertising Age
[ Advertising Age | 2019-09-06 17:46:10 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#managing directors
#leo burnett
#latin america
The sneaker startup and the boxed water brand Just may seem like odd bedfellows, but the companies share goals and material technology. Sneaker brands are famous for their unusual collaborations. Take shoe startup Koio, which recently launch a croissant-inspired sneaker with baker Dominique... Continue reading at Fast Company
[ Fast Company | 2019-09-04 11:15:21 UTC ]
More news stories like this | All news stories tagged with:
#harry potter
The National Football League announced a new partnership with TikTok, including plans to sell ads together so brands can sponsor the league’s content and hashtags on the Chinese-made mobile video app. On Tuesday, the NFL unveiled an official TikTok account that accumulated almost 260,000 fans... Continue reading at Advertising Age
[ Advertising Age | 2019-09-03 17:42:40 UTC ]
More news stories like this | All news stories tagged with:
#nielsen
#working closely
#fast growth
#find success
#live games
#younger audiences
In late October 2017, as the sexual-abuse allegations against Harvey Weinstein reverberated across the landscape of American power, five women told CNN’s Oliver Darcy that Mark Halperin, a high-profile political journalist, had harassed them at work. The allegations dated to Halperin’s time at... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2019-08-20 12:12:10 UTC ]
More news stories like this | All news stories tagged with:
#random house
#email addresses
Audible's push into original content now includes a team-up with a company best-known for its comic books and TV shows. The Amazon-owned audiobook service has struck a deal with Skybound, the team behind The Walking Dead, to create multiple Audible... Continue reading at Engadget
[ Engadget | 2019-08-13 18:43:00 UTC ]
More news stories like this | All news stories tagged with:
#audiobook
#tv shows
#comic books
#original content
#walking dead
Morrison's accolades included a Pulitzer, a Nobel Prize in literature, and a Presidential Medal of Freedom. Continue reading at Slate
[ Slate | 2019-08-06 14:40:16 UTC ]
More news stories like this | All news stories tagged with:
#award-winning author
#presidential medal
#nobel prize
#toni morrison
Content is everywhere. In fact, there is an overabundance of content out there at the click of a button or the swipe of the screen. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-02 04:00:00 UTC ]
More news stories like this |
The quintessentially American author wrote pieces for a Paris newspaper in the 1950s. Now, one of those — about a nervous chef and a magnificent cat — is being published in English for the first time. Continue reading at The New York Times
[ The New York Times | 2019-07-31 09:00:06 UTC ]
More news stories like this | All news stories tagged with:
#american author
Cambridge University Press is launching an early and open content platform to publish research outputs such as preprint papers, abstracts, conference proceedings and open data. Continue reading at The Bookseller
[ The Bookseller | 2019-07-30 08:03:04 UTC ]
More news stories like this | All news stories tagged with:
#cambridge university press
#conference proceedings
Books by Fiona Barton, Steve Cavanagh and Elly Griffiths are among the winners of this year’s Dead Good Reader Awards for crime and thriller novels. Continue reading at The Bookseller
[ The Bookseller | 2019-07-22 02:40:27 UTC ]
More news stories like this | All news stories tagged with:
#elly griffiths
#steve cavanagh
#fiona barton