Having Zambonied the St. Louis Blues on their home ice by a score of 5-1, the Boston Bruins on Sunday night ensured that the 2019 Stanley Cup Final will go the full seven games. And while hockey fans are happy to see the season get extended by another three regulation periods, NBC is downright overjoyed. Although a Game 7 isn’t the rarest of commodities—as with the MLB World Series, the last 20 years have given rise to six of these terminal showdowns—an all-the-marbles Stanley Cup finale always delivers an abundance of commercial impressions. According to Nielsen live-same-day data, the most recent Game 7 averaged 8.54 million viewers and a 4.8 household rating on June 15, 2011, making it the fourth most-watched Stanley Cup Final broadcast of all time and the most-watched NHL game in 38 years. That the last Game 7 also featured Boston should help advertisers justify the expense of their additional investment in hockey. Not only is Boston the nation’s ninth-largest media market (and third-biggest if you toss in Providence), but the Bruins have appeared in six of the 10 most-watched Stanley Cup Final broadcasts of all time. Media buyers on Monday said NBC is asking north of $200,000 for each 30-second ad unit in Wednesday’s Blues-Bruins broadcast. According to Standard Media Index data, the average unit cost in the three 2018 Stanley Cup Final games that aired on NBC was $113,702 a pop, and overall spend for the five-game series (two of which were carried by the cable... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-10 21:23:47 UTC ]
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Sales of religious print books remain solid through October, offsetting slow digital sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-17 05:00:00 UTC ]
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Bandai Namco’s Sand Land finally has a release date of April 26. This is a video game adaptation of a classic manga by artist Akira Toriyama. That’s the same Akira Toriyama who created Dragon Ball, and also created the character designs for Chrono Trigger and many entries in the Dragon Quest... Continue reading at Engadget
[ Engadget | 2024-01-12 18:40:08 UTC ]
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Independent bookstores in the western U.S. came through the holidays with boosted balance sheets and tales of community connection. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-12 05:00:00 UTC ]
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Stores on the East Coast, in the South, and two chains, Half-Price Books and Kinokuniya, reported strong sales over the holidays and through much of 2023. Romantasy, prize winners and nominees, and books promoted on social media continue to dominate. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-11 05:00:00 UTC ]
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Tamara Megrelishvili, founder of Georgian bookstore Prospero's talks about the impact of diminished tourism, war, and political unease. The post In Tbilisi: Bookseller Tamara Megrelishvili on Sales Trends appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-01-10 17:45:34 UTC ]
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Circana Bookscan reports that in week 51 in the U.S., 31 million print books were sold, marking a 1-percent holiday season growth over 2022. The post Circana BookScan: A Holiday-Season Boost in US Print Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-01-10 14:11:58 UTC ]
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How many stories does it take to get to know a place? Lifelong residents may write confidently of their homeland, but among the travelogs and novels and poems and memoirs that give shape to a city, I’m partial to books written from the perspective of those still calibrating their relationship... Continue reading at Electric Literature
[ Electric Literature | 2024-01-10 12:00:00 UTC ]
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Netflix’s long-anticipated sci-fi series 3 Body Problem finally has a full trailer, following a short teaser released last year. This new trailer is over two minutes long and absolutely filled with exciting moments and tantalizing clues. Watch it below. The show’s based on a hit book series by... Continue reading at Engadget
[ Engadget | 2024-01-09 20:00:27 UTC ]
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Results were buoyed by strong sales in higher education course materials, which were up 17.9%, and at religious presses, which saw a 12.2% bump, in conjunction with a 1.5% increase in sales of adult books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-09 05:00:00 UTC ]
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Our exclusive November bestseller lists in China saw boosts from annual 'Double 11' sales and a new interest in traditional Chinese medicine. The post China Bestsellers: ‘Three-Body’ News and November Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-01-08 17:36:42 UTC ]
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A 1.7% increase in sales in the fourth quarter kept the drop at 2.6% for the year, overcoming a 4.1% drop during the first nine months. Smaller than expected losses in sales of books for adults helped to offset plunges in the children’s sector. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-05 05:00:00 UTC ]
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Southern California Independent Bookstore Bestsellers list for Sunday, January 7 Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-01-03 11:00:48 UTC ]
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The holiday sales period ended on a high note with unit sales of print books increasing 5.8% over the week ended December 24, 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-29 05:00:00 UTC ]
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Writing and reading poems is no longer a minority pastime as verse overlaps with self-help genre and classics are revisitedIt was only last year that the Scottish poet Donna Ashworth was given a publishing contract. Now the 48-year-old has ended 2023 with five of her books in the Top 20 poetry... Continue reading at The Guardian
[ The Guardian | 2023-12-24 12:00:53 UTC ]
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Handheld gaming systems are having a moment. While gaming on the go has been a thing since the Game Boy, the success of the Nintendo Switch and a string of ever-improving processors have brought an eruption of devices that let you play all sorts of games anywhere you want. Because new models... Continue reading at Engadget
[ Engadget | 2023-12-22 15:00:18 UTC ]
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How the digital media industry had to come to grips with growing privacy requirements. Continue reading at Digiday
[ Digiday | 2023-12-22 05:01:00 UTC ]
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The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management... Continue reading at Digiday
[ Digiday | 2023-12-22 05:01:00 UTC ]
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Bless me, Gaben, for I have sinned. In a moment of weakness I turned off the adult content filters in my Steam search, and now my game library has been tainted by the shame of tender, undulating flesh rendered in Unreal Engine. But fear not, fellow naughty gamers: Steam will soon let you... Continue reading at PC World
[ PC World | 2023-12-21 15:29:02 UTC ]
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For the second consecutive week, gains in adult and young adult fiction were not enough to offset declines in all other categories, resulting in a 2.9% decline in unit sales of print books last week from the comparable week in 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-21 05:00:00 UTC ]
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In talking about my debut story collection, House Gone Quiet, with friends and family, I’ve often found myself pitching the merits of the short story form itself. Due to habit or book marketing or a lack of exposure, it’s simply the case that most fiction readers who enter a bookstore are... Continue reading at Electric Literature
[ Electric Literature | 2023-12-19 12:00:00 UTC ]
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