NBC eyes huge ad sales night as Bruins force a Stanley Cup Final Game 7

Having Zambonied the St. Louis Blues on their home ice by a score of 5-1, the Boston Bruins on Sunday night ensured that the 2019 Stanley Cup Final will go the full seven games. And while hockey fans are happy to see the season get extended by another three regulation periods, NBC is downright overjoyed. Although a Game 7 isn’t the rarest of commodities—as with the MLB World Series, the last 20 years have given rise to six of these terminal showdowns—an all-the-marbles Stanley Cup finale always delivers an abundance of commercial impressions. According to Nielsen live-same-day data, the most recent Game 7 averaged 8.54 million viewers and a 4.8 household rating on June 15, 2011, making it the fourth most-watched Stanley Cup Final broadcast of all time and the most-watched NHL game in 38 years. That the last Game 7 also featured Boston should help advertisers justify the expense of their additional investment in hockey. Not only is Boston the nation’s ninth-largest media market (and third-biggest if you toss in Providence), but the Bruins have appeared in six of the 10 most-watched Stanley Cup Final broadcasts of all time. Media buyers on Monday said NBC is asking north of $200,000 for each 30-second ad unit in Wednesday’s Blues-Bruins broadcast. According to Standard Media Index data, the average unit cost in the three 2018 Stanley Cup Final games that aired on NBC was $113,702 a pop, and overall spend for the five-game series (two of which were carried by the cable... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-10 21:23:47 UTC ]
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Prime members can get $30 off the Kindle Paperwhite Signature in the Amazon Big Spring Sale

The Amazon Spring Sale will continue through Monday, and right now it's bringing a $30 discount to the company's upgraded e-reader, the Kindle Paperwhite Signature — but unlike most of the savings we're seeing this week, this Kindle deal is only for Prime members. The sale makes the E-Ink slab... Continue reading at Engadget

[ Engadget | 2024-03-21 16:55:37 UTC ]
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The Kindle Paperwhite Signature is $30 off for Prime members during the Amazon Big Spring Sale

Amazon's Big Spring Sale has brought a $30 discount to the company's upgraded e-reader, the Kindle Paperwhite Signature. It's down to $160 instead of the $190 list price for Prime members. That's not an all-time low (we saw it drop to $125 for Prime Day last July) but still a decent discount on... Continue reading at Engadget

[ Engadget | 2024-03-20 16:30:29 UTC ]
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Religion & Spirituality Books On-Sale Calendar: April 2024

A takedown of the white christian nationalism that has infiltrated some corners of American christianity; a new book from the "Pastors Wives Tell All" podcasters; and more new religion books publishing in April. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-19 04:00:00 UTC ]
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YouTuber Dunkey’s publishing company is releasing its first game on May 9

YouTube sensation Dunkey, aka videogamedunkey or Jason Gastrow, has added game publishing to his resume. He started a company called Big Mode last year, which is releasing its first title on May 9. Animal Well is a sidescrolling Metroidvania platformer that will show up on the PS5, the Nintendo... Continue reading at Engadget

[ Engadget | 2024-03-18 15:25:19 UTC ]
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The best early Amazon Big Spring Sale deals you can shop today

There's another jumbo-sized Amazon sale on the way. The Big Spring Sale, as it's called, will run from March 20 to March 25 and include a variety of discounts on "seasonally relevant items." This doesn't look to be another Prime Day situation, however; Amazon says most of the offers will be... Continue reading at Engadget

[ Engadget | 2024-03-15 16:15:34 UTC ]
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Barbara Walters’s Wardrobe Was For Sale This Week in NYC

Women in media recently had a chance to browse and buy clothes owned by the trailblazing TV news anchor. Continue reading at The New York Times

[ The New York Times | 2024-03-15 09:04:32 UTC ]
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LaGuardia's $8 billion renovation is finally getting its flowers

LaGuardia Airport just won a customer satisfaction award. Yes, really.The much-maligned Queens airport that President Joe Biden notoriously compared to “some Third World country" in 2014 earned the 2023 Airport Service Quality Award (ASQ) for hubs serving 25 to 40 million passengers per year.The... Continue reading at Crains New York

[ Crains New York | 2024-03-14 19:49:00 UTC ]
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February Print Sales Dipped 0.5%

Unit sales of print books dipped 0.5% in February compared to February 2023, at outlets that report to Circana BookScan. Kristin Hannah's 'The Women' was the top seller in the month, followed by Laura Nowlin's 'If Only I Had Told Her' and Sarah J. Maas's 'A Court of Thorns and Roses.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-14 04:00:00 UTC ]
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At London Book Fair: Mapping 192 Audio Sales Channels

Subscription leads business models—some of them 'hybrid subscription— in sales channels that Dosdoce will report on at London Book Fair. The post At London Book Fair: Mapping 192 Audio Sales Channels appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-11 09:01:22 UTC ]
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A Bee’s-Eye View of the World

Using clever camera methods, a new photo book illuminates how honeybees see plants and flowers. Continue reading at The New York Times

[ The New York Times | 2024-03-08 10:00:27 UTC ]
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Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
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7 Books Written as Letters to Family Members

When I began writing my unborn son a letter in 2018, a book was the furthest thing from my mind. I wasn’t trying to unpack the countless ways in which the words “all men are created equal” have failed us in this country. Instead, I was thinking that I would write a letter, something that […] The... Continue reading at Electric Literature

[ Electric Literature | 2024-03-05 12:00:00 UTC ]
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Steam defined the modern video game industry

Gather ’round, children, and let me tell you a story about the old bugaboo we used to call DRM. Digital Rights Management was the beast under every gamer’s bed in the mid-2000s, an invisible bit of software baked into game discs that dictated and tracked player behavior under the guise of... Continue reading at Engadget

[ Engadget | 2024-03-04 16:30:21 UTC ]
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7 Books By Black Authors That Might Not Be On Your Reading List, But Should Be

“I Don’t Want To Die Poor” author Michael Arceneaux discusses his upcoming book and his fight for representation. Continue reading at HuffPost

[ HuffPost | 2024-03-04 10:45:07 UTC ]
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Reviving Literary Legacies: When Women’s Stories Finally Get Told

Rebecca Rego Barry, author of 'The Vanishing of Carolyn Wells,' on researching the prolific mystery author—whose name, which once regularly graced the pages of the 'New York Times' and this very magazine, has been all but forgotten. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-29 04:00:00 UTC ]
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Google sued for $2.3bn by European media groups over digital ad losses

Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian

[ The Guardian | 2024-02-28 19:24:36 UTC ]
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Sales Fell 6.8% at Hachette Book Group in 2023

Revenue at Hachette’s U.S. division fell 6.8% last year and was the weakest performer in Lagardère's publishing group, where total sales increased 2.2%, to €2.81 billion, and profits slipped by €1 million, to €301 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-28 05:00:00 UTC ]
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Israeli forces have burned down the library of Al-Kalima.

As reported earlier this week by Ramy Abdu, Chairman of Euro-Med Human Rights Monitor, the Israeli army has burned down the the publishing house and library of Al-Kalima in the Sheikh Radwan neighborhood in Gaza. Breaking: The Israeli army destroys and burns down the publishing house and library... Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-21 18:41:05 UTC ]
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Print Book Sales Fell 6% in January

Difficult comparisons to last January, when 'Spare' sold more than 900,000 copies, led to a 6% decline in unit sales of print books in January from a year ago. Sales improved at the end of the month with the release of 'House of Flame and Shadow' by Sarah J. Maas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-20 05:00:00 UTC ]
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From Harry Potter to Taylor Swift: how millennial women grew up with fandoms, and became a force

Fans who were girls in the era of Harry Potter, The Hunger Games and Twilight are now the women who have powered the success of Barbie and the Eras Tour. Continue reading at The Conversation

[ The Conversation | 2024-02-18 19:51:27 UTC ]
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