National Geographic is the king of the social media jungle, according to a top 10 list released by Shareablee. The New York-based digital data company has ranked NatGeo as the most effective publisher in the social space for the month of July, with 46.4 million engagements on Facebook, Twitter and Instagram. The Washington D.C. nonprofit has recently proven more than capable in terms of thrilling social media followers with visual storytelling. NatGeo's Instagram videos, in particular, have performed admirably with sweeping footage of off-the-beaten-path locations such as Lake Powell, Arizona. The magazine's Instagram feed has amassed more than 6.5 million followers. NatGeo's messaging on Twitter is an example of how brands use social media to build community—with tweets about how geckos turn their sticky toes on and off (answer: they change the angles of their toe hairs) to a photo gallery of the dramatic front lines of wildfires. Meanwhile, Shareablee's data boded well for other publishers as well. Sports site Bleacher Report came out on top in terms of Facebook engagements, with 6.5 million, followed closely by Huffington Post (6.1 million) and BuzzFeed (6 million). Below are other highlights from the stats. Automotive is the fastest growing category, highlighted by Road and Track as well as Car and Driver accelerating to nearly 60 percent growth in the category. Entertainment publishers had 59 million engagements, dominated by BuzzFeed, People.com and TMZ. ... Continue reading at 'AdWeek'
[ AdWeek | 2014-08-18 00:00:00 UTC ]
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Writers Kimberly Drew and Jenna Wortham have edited and brought forth to the world Black Futures, a visually-stunning mixed-media anthology that threads together different facets of Black culture and thought by some of today’s most esteemed poets, artists, academics, and creatives. At its heart,... Continue reading at Literrary Hub
[ Literrary Hub | 2020-12-11 09:49:52 UTC ]
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A Frisco startup is looking to cut through the noise of other social media apps and give digital content creators a way to reach more fans. TUBBR, an invite-only social network, announced landing Angel Funding from Global Ascent Partners that it plans to use for its upcoming beta launch.... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-10-24 12:00:00 UTC ]
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West End performer and author Carrie Hope Fletcher has advised industry professionals to mobilise their social media platforms and create "engaging, authentic" content to increase audiences. Continue reading at The Bookseller
[ The Bookseller | 2020-09-30 13:54:26 UTC ]
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After reporting success with a similar scheme in the US, Havas Media Group wants to make it easier for UK advertisers to buy digital media that targets underrepresented audiences. Continue reading at Media Week
[ Media Week | 2020-09-21 15:04:05 UTC ]
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A new pair of female-focused titles—Izzy Newton and the S.M.A.R.T. Squad: Absolute Hero and Girls Can—looks to inspire and empower young readers. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-14 04:00:00 UTC ]
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Over the last five years, a number of U.S. digital media darlings journeyed to the U.K. and beyond, fuelled by venture-capital funding with sights set on global expansion. The post ‘Not enough money to go around’: US digital-media publishers curb international expansion appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-08-26 04:01:12 UTC ]
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The Bookseller would like to capture the trade’s thoughts on social media and, in particular, "cancel culture" and its impacts on UK publishing, bookselling and writing. Continue reading at The Bookseller
[ The Bookseller | 2020-07-01 19:32:20 UTC ]
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A reader considers how social media has given libraries a new tool for community engagement, outreach, and promotion. Continue reading at Book Riot
[ Book Riot | 2020-06-22 10:32:03 UTC ]
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Nosy Crow has acquired Granny Came to England on the Empire Windrush by Patrice Lawrence. Continue reading at The Bookseller
[ The Bookseller | 2020-06-21 14:26:59 UTC ]
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Looking to showcase the popularity of Black literature, Amistad Press has launched the hashtag campaign #BlackoutBestsellerList and #BlackPublishingPower in an effort to support the work of Black authors and Black book professionals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-15 04:00:00 UTC ]
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Internet Archive’s National Emergency Library initiative, which made more than 1.3 million books available online for free, will end early as publishers sue for copyright infringement. The nonprofit began offering free books during March as the coronavirus pandemic forced Americans to quarantine... Continue reading at Literrary Hub
[ Literrary Hub | 2020-06-12 14:06:26 UTC ]
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Each year around this time, digital publishers and tech platforms typically announce their content plans for the year ahead. These annual upfront and NewFront pitches are a bid to partner more closely with agencies and advertisers to reassemble audiences across the ever-changing video landscape.... Continue reading at Advertising Age
[ Advertising Age | 2020-05-28 13:42:00 UTC ]
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We continue to be inspired by all of the thoughtful acts of kindness around the publishing industry. Collectively, our industry is coming together and using our compassion and creativity to help others. To date, we have given 24 shout-outs that have no doubt made an impact on several thousands... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-01 15:53:27 UTC ]
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Pondr hopes to raise at least $10 million this year and has already netted at least $1 million from Cargill heirs Whitney and Betty Macmillan. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-04-30 09:00:00 UTC ]
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A coalition of African-American independent booksellers and publishers convened a national video conference call to survey the state of black books around the country in the wake of the new coronavirus pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-24 04:00:00 UTC ]
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At the recent Digital Media India conference, Rohan Tiwary of Google Asia Pacific, offered updates on some of the company’s ongoing Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-03-17 17:30:42 UTC ]
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Long maligned as the domain of headhunters and contrived self-promoters, LinkedIn has a tendency to serve as an afterthought in publishers' social strategies, a platform familiar enough to be acknowledged but far less important than Facebook, Instagram or Twitter. Yet unlike those platforms,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-12 17:31:13 UTC ]
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Many digital publishers looking for alternative revenue streams to advertising turn to subscriptions and commerce. But Minute mMedia, home to Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-03-03 18:30:12 UTC ]
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Serious thought is given to publishing troubling images, of death or distress for example, but even then context is keyOn the morning after the Streatham terror attack, the Guardian’s print edition carried a single-column photograph of the perpetrator, Sudesh Amman, at the bottom of the front... Continue reading at The Guardian
[ The Guardian | 2020-02-16 19:00:37 UTC ]
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Miami Herald and Kansas City Star publisher has suffered as readers give up traditional subscriptions and get news onlineThe publisher of the Miami Herald, the Kansas City Star and dozens of other newspapers across the country is filing for bankruptcy protection. Related: Controversy rages over... Continue reading at The Guardian
[ The Guardian | 2020-02-13 14:36:40 UTC ]
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