More, More, More: Winning the Race to Make Enough Content

Credit: Illustration by Mary Ellen Forte/Ad AgeTwenty years ago, "content" was something we paid for, and so we savored it. We'd take time to flip through the magazine for which we had just paid $4.00.Today, content is increasingly free, thanks to cheap content-creation tools, like Android and iPhone, and free publishing tools, like Instagram and Facebook. As a result, I'd say there likely is ~10,000X as much content available as there used to be. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-08-15 00:00:00 UTC ]

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Sphere makes Wicked acquisition

Written By: Katie Allen Little, Brown imprint Sphere has acquired a "shocking" debut novel about the murder of a little girl. Editorial director Catherine Burke acquired UK and Commonwealth rights (excluding Canada) including audio and ebook in The Wicked Girls by Alex Marwood from Laetitia... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #laetitia rutherford #alex marwood #wicked girls #katie allen


Apple rewrites rules on selling content via apps

Apple has moved to block third party app developers from selling content, such as ebooks, outside of the app store, leading to speculation that it wants a cut of digital purchases, even when they are made via apps such as the Kindle app. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-01 00:00:00 UTC ]
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Apple Rejects Sony Reader App, Tightens Grip on Content Sales

Apple has reportedly rejected Sony's reader app from the App store for selling content within the app and letting customers make purchases outside the App store (such as within the Sony Reader Store, according to The New York Times. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #selling content #content sales #app store #reader app


Media Decoder: Hearst Makes Offer For Elle, Other Lagardère Titles

After a month of negotiations, Hearst has made an offer to buy 102 magazine titles from the French publisher. Continue reading at The New York Times

[ The New York Times | 2011-01-31 00:00:00 UTC ]
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Poet on winning Costa Book prize

Costa Book of the Year prize-winner, Jo Shapcott, explains her delight that poetry has been recognised by Costa two years running. Continue reading at BBC News

[ BBC News | 2011-01-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #years running #jo shapcott #costa book