Media companies increasingly want to publish their articles, videos and graphics directly to social networks and mobile apps like Facebook, Instagram and Snapchat. Call it modern syndication.Facebook, for instance, is talking with media companies about publishing articles within the social network. A prototype involving content from The New York Times, BuzzFeed, National Geographic and possibly other publishers is expected soon. Already, publishers new and old are putting videos on Facebook, images on Instagram and screenshots from their text articles on Twitter.To determine how best to carry out this social and mobile syndication strategy, publishers are looking to hire a "platform editor." The New York Times is on the hunt for one who will be, according to its job listing, "a journalist, a technophile, a creative thinker and an evangelist The person in this role will be expected to oversee projects that shape the way our news report is published on all platforms." Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-05-13 00:00:00 UTC ]
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The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the... Continue reading at AdWeek
[ AdWeek | 2023-03-17 11:28:40 UTC ]
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When IPG-owned performance marketing agency Reprise Digital began using a form of the same AI that powers ChatGPT a couple of years ago, it started with a test. The firm pitted its OpenAI-powered copywriting software, Transcribe--paired with human editors--against internal and external teams of... Continue reading at AdWeek
[ AdWeek | 2023-03-15 00:00:00 UTC ]
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Insights from literary agencies and publishers helped writing conference attendees imagine their paths to publication. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-14 04:00:00 UTC ]
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The Norwegian developer of bespoke audiobook platforms, Beat Technology, is creating a new service, 'Volume,' for Poland's Sonia Draga. The post Poland’s Draga Group Announces an Audiobook Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-03-13 18:04:35 UTC ]
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The author of the forthcoming book ‘Shift Happens’ looks at some brilliant, idiosyncratic—and often ill-fated—gambits to transform computer input. We all know the story of the Thumb Wars of the 2000s: the skirmish between BlackBerry, iPhone, and Android over the control of the newest and most... Continue reading at Fast Company
[ Fast Company | 2023-03-06 09:00:00 UTC ]
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It's the second time in about 16 months that the Mountain View digital media company said it would shut down. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2023-03-02 23:25:40 UTC ]
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Sue Bradley on her conversation with the late Marni Hodgkin about the ‘malicious quality’ to Charlie and the Chocolate Factory and James and the Giant PeachRe the letters criticising Roald Dahl’s works (Roald Dahl’s mean and nasty books don’t deserve all this attention, 23 February), in an oral... Continue reading at The Guardian
[ The Guardian | 2023-03-01 17:24:42 UTC ]
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As it gradually rebuilds its leadership team, the graphic novel publisher has appointed former Boom! Studios executive editor Sierra Hahn its editor-in-chief. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-21 05:00:00 UTC ]
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A Hungarian book-to-animated-film project and a Canadian online platform for kids take Bologna's top Cross Media Award honors. The post Bologna Book Fair Names Cross Media Award Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-16 14:17:21 UTC ]
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Plex now has the capability to skip intros and credits, so you don't have to sit through them if you don't want to. The streaming media service has introduced its new "Skip Credits" feature, a couple of years after a similar feature debuted for intros, and it shows up as a button at the bottom... Continue reading at Engadget
[ Engadget | 2023-02-16 12:45:54 UTC ]
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Study from Women in Media finds men still dominate newsrooms and gender parity will not be achieved for at least a decadeFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastWomen in media are still vastly... Continue reading at The Guardian
[ The Guardian | 2023-02-13 01:49:08 UTC ]
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Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday
[ Digiday | 2023-02-10 05:01:00 UTC ]
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Reduced ad spends due to rising inflation and higher interest rates have battered Rupert Murdoch’s media conglomerateMedia conglomerate News Corp said on Thursday that it would cut 1,250 jobs after it missed estimates for second-quarter earnings due to weakness in its news and digital real... Continue reading at The Guardian
[ The Guardian | 2023-02-09 22:30:39 UTC ]
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Macrae, who helmed Holt in the 1980s and was president of Dutton in the 1970s, published Hilary Mantel, Jorge Luis Borges, and others during his illustrious career in publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-07 05:00:00 UTC ]
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Liberal lion won National Book Award and edited leftwing Nation, with writers including Hitchens and Cockburn, from 1978 to 2005Victor Navasky, an award-winning author and journalist who presided over the liberal US weekly the Nation and wrote influential books on the anti-communist blacklist... Continue reading at The Guardian
[ The Guardian | 2023-01-25 15:01:09 UTC ]
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I kind of love acknowledgement pages. When I was trying to find an agent for my first novel, I would go to the local Borders (it was a lifetime ago) open to them often to discover which agents and editors novelists worked with, which MFA programs they’d attended, who their early readers were. My... Continue reading at Literrary Hub
[ Literrary Hub | 2023-01-18 09:56:43 UTC ]
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During a career that began in 1965 as a California bookseller, Shoemaker founded North Point Press and Counterpoint Press, publishing such authors as Wendell Berry, Gary Snyder, MFK Fisher, Guy Davenport, James Salter, Barry Lopez, Anne Lamott, Margaret Wilkerson Sexton, Robert Hass, and Banana... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-14 05:00:00 UTC ]
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Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek
[ AdWeek | 2023-01-11 13:54:14 UTC ]
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A series of notable position changes in the industry this week at Anime NYC, Chicago Distribution Center, Henry Holt, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-10 05:00:00 UTC ]
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The commercial chiefs of ITV, Hearst and Spotify say the industry is more resilient to economic shocks than in previous downturns. Continue reading at Media Week
[ Media Week | 2023-01-09 10:49:09 UTC ]
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