Maximizing Digital Ad Inventory

As advertising dollars continue to tighten, publishers are looking for ways to prove their inventory’s worth to clients. Forbes relies on digital ad and inventory management provider Maxifier to optimize the metrics important to its advertising partners. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-06-07 00:00:00 UTC ]
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Sissay, Rankin and Anam to headline Bradford digital festival

Lemn Sissay, Ian Rankin and Tahmima Anam are to lead Bradford Literature Festival, as this year's digital edition releases new events on a daily basis to re-create the festival environment.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-23 17:10:34 UTC ]
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Mike Martoccia Named to Digital Sales/Marketing Role with APG

Mike Martoccia, who has been consulting with Adams Publishing Group since February, has been named APG’s vice president of digital Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-06-19 18:48:41 UTC ]
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Digital Media Companies are Likely to Wait Even Longer for Payments

Payment terms are stretching longer and late payments are becoming more prevalent in the digital media industry—trends that were already Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-06-18 16:48:48 UTC ]
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This new nonprofit trains people for digital media jobs after leaving prison

Twelve formerly incarcerated fellows will learn how to produce videos, podcasts, and other digital media in Second Chance Studio’s yearlong program. For someone who’s just gotten out of prison, it can often be nearly impossible to land a job, both because of the bias of hiring managers and... Continue reading at Fast Company

[ Fast Company | 2020-06-18 06:00:14 UTC ]
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‘The money is just not showing up’: Digital media companies are likely to wait even longer for payments

The average payment terms in the digital media space is 59 days, up from 49 days last year. The post ‘The money is just not showing up’: Digital media companies are likely to wait even longer for payments appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-06-18 04:01:34 UTC ]
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B2B Publishers Call to End Data Misuse in Online Ad Auctions

A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #bad actors #held accountable #demand-side platform #ad revenue #article pages #ip addresses


Boldwood and Ad Lib snare Tiger King book for new e-book venture

Boldwood Books has launched an e-book collaboration with John Blake's Ad Lib, starting with a book that reveals all about the stars of hit Netflix series “Tiger King”. Continue reading at The Bookseller

[ The Bookseller | 2020-06-15 19:13:40 UTC ]
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Istanbul’s ‘Sunflower’ ITEF Goes Digital – With Translation Provided

The coronavirus pandemic pushes another literary festival into the digital realm, and Turkey's program expects to trump others as a tri-lingual event. The post Istanbul’s ‘Sunflower’ ITEF Goes Digital – With Translation Provided appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-15 04:10:08 UTC ]
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To Change How You Publish in the Digital Age, Start with a Question

Publishers considering transforming their businesses from print first or print-centric to digital first or digital-centric should begin by asking lots of people a simple question: what would you like to be able to do that you can’t do now? Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-12 04:00:00 UTC ]
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Moscow School of Publishing: This Year a Digital Seminar Program

This year's Moscow School of Publishing program has been delivered in a series of digital lectures and conversations from the Garage Museum. The post Moscow School of Publishing: This Year a Digital Seminar Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-03 14:33:53 UTC ]
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Opinion: How digital media can get serious about building transparency, privacy and neutrality in a post-cookie world

Google’s sunsetting of third-party cookies gives us an opportunity to shape our long-term future. Continue reading at Advertising Age

[ Advertising Age | 2020-06-03 10:30:00 UTC ]
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BookExpo 2020: Adult Book and Author Dinner Goes Digital

BookExpo helds its first Adult Book and Author Dinner, in lieu of a breakfast, on Wednesday night, showcasing five of the big books of the year, in wide-ranging forms and styles, via Zoom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-28 04:00:00 UTC ]
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Most Australian News Corp small papers to go digital-only

Australia’s largest newspaper publisher says most of its suburban and regional mastheads across the country will become digital-only next month Continue reading at ABC News

[ ABC News | 2020-05-28 03:22:47 UTC ]
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News Corp announces end of more than 100 Australian print newspapers in huge shift to digital

Print editions of dozens of regional newspapers to finish, with sweeping job cuts feared‘Gutting’: News Corp Australia’s newspaper print closures will leave ‘thousands of stories’ untoldNews Corp Australia has confirmed that more than 100 local and regional newspapers will become digital only or... Continue reading at The Guardian

[ The Guardian | 2020-05-27 23:38:41 UTC ]
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Frankfurter Buchmesse Is a Go: A 2020 Physical-and-Digital Fair

Anticipating in-person participation from throughout Europe–and from abroad as travel restrictions allow–the fair will go forward. The post Frankfurter Buchmesse Is a Go: A 2020 Physical-and-Digital Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-05-27 16:15:42 UTC ]
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News Corp Australia to Cut ‘Up to a Third of Workforce’ in Move Towards Digital-Only Publishing

News Corp Australia is poised to cut hundreds of jobs as it moves towards digital-only publishing for many of its Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-05-27 14:51:01 UTC ]
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Coronavirus Impact: Amid Losses, Poland Stages Its First Digital Book Fair

Trends reported by Polish publishers show downturns in sales of as much as 70 percent during the spring, and the cancellation of the Warsaw Book Fair has seen the market stage a digital effort, BookTarg. The post Coronavirus Impact: Amid Losses, Poland Stages Its First Digital Book Fair appeared... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-05-27 14:49:28 UTC ]
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News Corp to cut hundreds of jobs in move towards digital-only publishing

Publisher of the Australian, the Daily Telegraph and the Herald Sun is expected to stop publishing as many as 100 titles News Corp Australia is poised to cut hundreds of jobs as it moves towards digital-only publishing for many of its local and regional papers and more copy sharing among its... Continue reading at The Guardian

[ The Guardian | 2020-05-27 10:53:51 UTC ]
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The academic digital revolution is here... again

What’s an industry painstakingly crafted on authority, history and traditional processes to do, when suddenly the world rips up the rule book and says: Forget the last 300 years. Do something else! Now, your authority is challenged, your history less important, and your traditional processes... Continue reading at The Bookseller

[ The Bookseller | 2020-05-27 06:34:43 UTC ]
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High streaming figures for Hay Festival Digital first weekend

Hay Festival Digital events were streamed over 210,000 times in the virtual festival's opening weekend (Saturday 23rd May to Bank Holiday Monday, 25th May), with people from more than 63 countries tuning in.   Continue reading at The Bookseller

[ The Bookseller | 2020-05-26 11:37:30 UTC ]
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