Marie Claire publisher claims new technology boosts newsletter subs 60% in a year

IPC Media claims its email marketing has been "revolutionised" by a new technology platform that has led newsletter subscriptions to increase almost 60% in a single year. Continue reading at 'Media Week'

[ Media Week | 2011-06-30 00:00:00 UTC ]
News tagged with: #single year #email marketing #technology platform

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Trade-Published Romance Sees a Coronavirus Boost in the States

Unit sales of romance ebooks 'increased 17 percentage points from January through May 2020' in the US market, NPD Books reports. The post Trade-Published Romance Sees a Coronavirus Boost in the States appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-08-20 14:14:36 UTC ]
More news stories like this | News stories tagged with: #states appeared #ebooks

Sharmaine Lovegrove: ‘You must spend a year in a bookshop before you get a job in publishing’

Seeing unexpected pairings of readers and books quickly dispels the idea of who reads what• Time to reset: more brilliant ideas to remake the worldI have a party trick. If you name three books you like and two you hate, I can write you a reading list of 10 books you will love.I’ve gained this... Continue reading at The Guardian

[ The Guardian | 2020-08-15 10:00:40 UTC ]
More news stories like this | News stories tagged with: #ve run #publishing industry #sharmaine lovegrove #brilliant ideas #ve worked #bookshop

Record Year for British Publishing in 2019

U.K. publisher sales rose to £6.3 billion in 2019, 4% higher than in 2018 and 20% higher than in 2015, making 2019 the biggest year ever for U.K. publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-22 04:00:00 UTC ]
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“The Inbox Is the New Doorstep,” As Newsletters Evolve, Publishers Adapt Their Tactics

Offering publishers direct relationships with their readers, on their own terms, email newsletters remain as vital as ever in the platform age. But a relatively old tool can still be adapted to new purposes, and concurrent with the rise of the self-contained, narrative newsletter, publishers... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-21 21:51:05 UTC ]
More news stories like this | News stories tagged with: #sunday mornings #in-depth features #subscriber lists #significant amount #workflow challenges #concerted effort #balancing act #ground rules #promotional messaging #rigorous eye #pretty limited #delayed gratification #easy-to-digest showcase #highly effective #paid subscriber

“The Inbox Is the New Doorstep,” As Newsletters Evolve, Publishers Adapt Their Tactics

Industry Dive, New York magazine and The New Yorker share tips on boosting open rates, engaging readers and evaluating success in email. The post “The Inbox Is the New Doorstep,” As Newsletters Evolve, Publishers Adapt Their Tactics appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-21 21:51:05 UTC ]
More news stories like this | News stories tagged with: #industry dive #york magazine

PA salutes 2019 as UK publishing's 'best year ever', but calls for Covid support

The Publishing Association has released its latest Yearbook statistics, showing growth in both the industry's print and digital revenues, making 2019 in its estimation “the biggest year ever for UK publishing”. Continue reading at The Bookseller

[ The Bookseller | 2020-07-21 05:50:22 UTC ]
More news stories like this | News stories tagged with: #biggest year #uk publishing #showing growth #digital revenues #publishing association

Constable claims self-publishing success Why Women Are Blamed for Everything

Constable is publishing a book this summer exploring the reasons why women are blamed for male violence. Continue reading at The Bookseller

[ The Bookseller | 2020-07-20 01:16:35 UTC ]
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Mary Trump's memoir sells 950,000 on first day, setting a record for publisher

'Too Much and Never Enough,' Mary L. Trump's book on her uncle Donald Trump sets record for Simon & Schuster. But POTUS has nothing on Voldemort. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-07-16 16:14:02 UTC ]
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Hedge fund Chatham plans to buy newspaper publisher McClatchy out of bankruptcy, ending 163 years of family control

Hedge fund Chatham plans to buy newspaper publisher McClatchy out of bankruptcy, ending 163 years of family control Continue reading at ABC News

[ ABC News | 2020-07-12 18:20:00 UTC ]
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Trump Family Doubles Down, Urges Court to Block S&S from Publishing Mary Trump’s Tell-All

In an unusually massive reply brief, Trump family attorney Charles B. Harder ripped publisher Simon & Schuster for rushing ahead with the publication of Mary L. Trump’s explosive tell-all. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-08 04:00:00 UTC ]
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Donald Trump's niece Mary set to publish explosive book about her family

Too Much and Never Enough, due in August, is expected to detail her role as primary source for exposé of the president’s tax affairsDonald Trump’s niece, Mary Trump, will publish a “harrowing and salacious” book about the president this August, according to reports.The Daily Beast revealed on... Continue reading at The Guardian

[ The Guardian | 2020-06-15 12:17:31 UTC ]
More news stories like this | News stories tagged with: #primary source #mary trump #simon schuster

Moscow School of Publishing: This Year a Digital Seminar Program

This year's Moscow School of Publishing program has been delivered in a series of digital lectures and conversations from the Garage Museum. The post Moscow School of Publishing: This Year a Digital Seminar Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-03 14:33:53 UTC ]
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Bologna names Best Children's Publishers of the Year, as event moves online

The winners of the Bologna Prize for the Best Children's Publishers of the Year have been revealed as an online edition of the 57th Bologna Children's Book Fair (BCBF) launches, with Italian publisher Camelozampa named the winner in the Europe category. Continue reading at The Bookseller

[ The Bookseller | 2020-05-05 09:16:49 UTC ]
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Publishing for the future: how children’s books have changed in 20 years

Looking back and charting changes in a business as multi-faceted and all-encompassing as children’s books is a tricky business. Given that the peak titles from the past last a very long time while most titles fade away fairly fast and the least successful disappear surprisingly completely it is... Continue reading at The Bookseller

[ The Bookseller | 2020-04-29 19:37:34 UTC ]
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Aster to publish A Year of Living Simply by Kate Humble

Aster, part of the Octopus Publishing Group, has acquired A Year of living Simply: From Complexity to Contentment by Kate Humble. Continue reading at The Bookseller

[ The Bookseller | 2020-03-19 12:41:53 UTC ]
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Bonnier unveils three-year portfolio of new Louise Pentland publishing

Bonnier Books UK has announced a raft of new books by Louise Pentland publishing across its adult non-fiction, adult fiction and children’s fiction imprints. Continue reading at The Bookseller

[ The Bookseller | 2020-03-12 12:01:32 UTC ]
More news stories like this | News stories tagged with: #adult fiction #bonnier

5 Trends Publishers Should Embrace This Year

One of my greatest lessons at Flipboard has been that no two publishers are the same. While our business discussions typically revolve around two key areas—growth and monetization—there are so many paths to achieving both. In my role as Flipboard’s head of paid content partnerships, I have... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-02 19:29:48 UTC ]
More news stories like this | News stories tagged with: #purchase intent #editorial guidelines #creative ways #organic growth #continued growth #major areas

AT&T boosts spending on R&D after four years of declines amid Time Warner buy, investments

AT&T Inc. managed something it hasn’t since 2014: An increase in spending on research and development. The Dallas telecommunications and now media company increased in investment in R&D last year by about $80 million to $1.28 billion, an increase of about 7 percent, it said in its... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-02-25 16:16:46 UTC ]
More news stories like this | News stories tagged with: #$80 million #exchange commission #time warner

Mountaineers Books Names New Publisher as It Turns 60

As Mountaineers Books—the independent publisher of outdoor recreation, sustainable lifestyle, and conservation books—turns 60, it shifts around its staff. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-25 05:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publisher