Manga Publishers Try Games, Erotica to Grow Market

The U.S. manga market is growing again and publishers are turning to related products--from prose tie-ins and games to accessories and apparel--to reel in even more consumers. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
News tagged with: #manga publishers #manga market

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Manga, Novels, Anime, Games Mingle at Anime NYC 2019

Anime NYC 2019, held at the Javits Center November 15-17, expanded to fill the entire 410,000 square foot main exhibition floor of the convention center, with booths from anime, game, and manga companies and all kinds of merchandise. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #convention center #manga


Audio market set to grow as research backs Audible’s captions

Initial results from research conducted by Harris Interactive suggests that there may be a growing market for those who both read and listen to books, partially vindicating Audible’s efforts to introduce a facility whereby listeners can also read along with text of the audio. Continue reading at The Bookseller

[ The Bookseller | 2019-11-07 15:59:53 UTC ]
More news stories like this | News stories tagged with: #research conducted #growing market


Masterclasses on audio publishing, innovation and digital marketing at FutureBook Live

A series of "lunch & learn" masterclasses are to take place at FutureBook Live, featuring sessions on audio publishing, effective innovation, using consumer data and digital marketing. Continue reading at The Bookseller

[ The Bookseller | 2019-11-04 13:45:03 UTC ]
More news stories like this | News stories tagged with: #audio publishing #digital marketing #futurebook live #consumer data


What marketers need to know about the publishing revolution: Hear from Vox, WSJ, NYT, Hearst, Essence, Condé Nast and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation—and for the marketers that partner with them to connect with consumers, keeping up with the changing landscape is an endless challenge. To help make sense of everything that’s happening... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 16:35:00 UTC ]
More news stories like this | News stories tagged with: #bloomberg media #jarrod dicker #commercial strategy #rich antoniello #complex media #e-commerce play #revenue stream #media company #great thing #mini-conference format #sessions start #networking lunch #register heretoday #digital media #traditional publishing


Marketers feel growing pains as in-house agencies become a necessity

Going in-house isn't a question of when or if for major marketers today but rather what they will take in-house. Doing so gives them more control as well as the ability to keep up with the growing needs of digital content today. The post Marketers feel growing pains as in-house agencies become... Continue reading at Digiday

[ Digiday | 2019-10-11 04:01:45 UTC ]
More news stories like this | News stories tagged with: #digital content


ACFW 2019: Changing Market Creates New Publishing Opportunities

The 2019 American Christian Fiction Writers conference took place in San Antonio, Tex. from September 26-29, gathering 480 aspiring writers, authors, agents, and publishers, revealing trends and changes in the category. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #san antonio #christian fiction


A Publishing Factory Grows in Brooklyn

Affordable rents and the ever-burgeoning Brooklyn literary community have drawn indie presses to the Old American Can Factory in Gowanus. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #literary community


Growing kids’ market appeals to UK firms in Beijing as fair launches dedicated strand

Publishers and agents say they are expecting a positive Beijing International Book Fair, reflecting the growing Chinese market. Continue reading at The Bookseller

[ The Bookseller | 2019-08-20 19:02:53 UTC ]
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Will Publishers Roll the Dice on Board Games?

Board games are booming, but comics publishers are wary about entering the market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #board games #comics publishers


3 Publishers Share a Page From Their Experiential Marketing Playbooks

Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found a way, when, last December, it offered passersby a chance to win a dinner... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-13 15:42:27 UTC ]
More news stories like this | News stories tagged with: #target audience #b2b publications #bottom lines


Michael Joseph to publish Game of Thrones Guide with HBO

Michael Joseph has partnered with HBO to publish Game of Thrones: A Guide to Westeros and Beyond, The Complete Series in November, offering "a visually dynamic exploration of complex plots and narrative arcs". Continue reading at The Bookseller

[ The Bookseller | 2019-08-06 21:50:07 UTC ]
More news stories like this | News stories tagged with: #michael joseph


How Publishers Are Using Data to Transform Their Marketing Operations

Editor's note: This article was originally published as part of a Folio: Special Report on the state of data in publishing, but we have decided to open it up to a wider audience by publishing it below. To view the full report, click the link at the bottom. The rise of big data—and the ability... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-31 19:33:50 UTC ]
More news stories like this | News stories tagged with: #paying subscribers #b2b publications #hanley wood #phone calls #ll notice #free e-book #e-book #digital content #magazine publisher


Publishing employment grows by 3.9%

Employment in publishing grew by 3.9% in 2018, giving it the third highest growth in all UK creative industry sectors, new statistics show. Continue reading at The Bookseller

[ The Bookseller | 2019-06-27 15:25:54 UTC ]
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This Social Marketing Platform Is on Pace to Become the Largest Sports Content Publisher by Year-End

A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a... Continue reading at AdWeek

[ AdWeek | 2019-06-27 14:00:59 UTC ]
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Total UK publishing revenues down 2% in 2018; consumer book market stable

UK publishing industry revenues overall stood at £6.05bn in 2018, down 2% on the £6.15bn revenue of the previous year, according to the PA Publishing Yearbook 2018, just released.  Continue reading at The Bookseller

[ The Bookseller | 2019-06-25 05:53:24 UTC ]
More news stories like this | News stories tagged with: #publishing industry #book market


Marketers, publishers and platforms announce a global alliance for 'responsible media'

Big media players like Unilever and Procter & Gamble Co. have been talking plenty about making media more responsible. Now they’re getting more people to talk. The marketers are launching the Global Alliance for Responsible Media alongside 14 other global advertisers, the five leading agency... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 04:01:00 UTC ]
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US publisher revenues grow 6.7% in first quarter

In the first financial quarter of 2019 revenues from US publishers increased 6.7% to $2.5bn (£2bn), with growth in all categories apart from e-books and physical audio, according to the Association of American Publishers. Continue reading at The Bookseller

[ The Bookseller | 2019-06-17 14:53:07 UTC ]
More news stories like this | News stories tagged with: #financial quarter #physical audio #american publishers #american publisher #e-book


Scholastic to publish Hunger Games prequel

Scholastic will next year publish a prequel to Suzanne Collins’ bestselling The Hunger Games series in the UK, US, Canada, Ireland, Australia and New Zealand. Continue reading at The Bookseller

[ The Bookseller | 2019-06-17 11:57:14 UTC ]
More news stories like this | News stories tagged with: #year publish #suzanne collins #scholastic


New Imprint RealClearBooks Aims ‘To Disrupt’ the Political Market With Self-Publishing

In a new venture in assisted self-publishing in political books, RealClearPolitics and Gotham Ghostwriters are working with 'hybrid' publisher Amplify. The post New Imprint RealClearBooks Aims ‘To Disrupt’ the Political Market With Self-Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-13 05:50:40 UTC ]
More news stories like this | News stories tagged with: #self-publishing appeared #political books #self-publish


Platform ad revenue opportunities are growing for publishers, but scale still matters

Ad revenue from YouTube, Facebook, Snapchat and Twitter is helping publishers build more sustainable video business models -- though scale still matters. The post Platform ad revenue opportunities are growing for publishers, but scale still matters appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-22 04:01:36 UTC ]
More news stories like this | News stories tagged with: #ad revenue