Managing the Digital Audience

Managing a digital audience is truly a mixed bag: on one hand, it is now possible to understand more about who is consuming what content, where and how-maybe even why; on the other hand, it can be incredibly complicated, despite all the advantages, to do so. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-04-17 00:00:00 UTC ]
News tagged with: #digital audience #mixed bag

Other Publishing stories related to: 'Managing the Digital Audience'


Digital marketeers set for busy Christmas Day

Publishers are planning to up their marketing campaigns over the crucial festive period,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaigns


RH expands digital team

Random House is extending its digital team, and has promoted Dan Franklin, current digital editor... Continue reading at The Bookseller

[ The Bookseller | 2011-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house #digital team


ICM in management buy-out

International Creative Management, which works in partnership with Curtis Brown, has been bought... Continue reading at The Bookseller

[ The Bookseller | 2011-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #management buy- #curtis brown


History Press makes redundancies, grows digital

The History Press is in consultation with a "small number" of staff over redundancies,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #history press #small number


Survey: heaviest buyers moving to digital

The potential for digital to grow readership and increase revenue has been seriously called into... Continue reading at The Bookseller

[ The Bookseller | 2011-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increase revenue


Google Acquires Music Royalty Manager RightsFlow

Google Inc.'s YouTube said it acquired RightsFlow Inc., a small company that tracks and processes royalty payments to songwriters and music publishers. Continue reading at AllThingsD

[ AllThingsD | 2011-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #music publishers


John Blake prepares for 2012 digital push

John Blake has promoted four members of staff to reflect a new emphasis on digital publishing for... Continue reading at The Bookseller

[ The Bookseller | 2011-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john blake #digital publishing


Orion acquires digital rights to Household's backlist

Orion has acquired digital publishing rights to the entire backlist of thriller writer Geoffrey... Continue reading at The Bookseller

[ The Bookseller | 2011-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entire backlist


Condé Nast Partners with AdMeld in Private Digital Ad Exchange

In a major magazine publisher first, Condé Nast launched a private advertising exchange for select digital clientele. Partnering with service provider AdMeld, inventory from Condé’s entire digital portfolio was available at the time of the exchange’s launch. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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Bertelsmann appoints Rebuck to new group management committee

Random House parent company Bertelsmann has created a new group management committee (GMC), which... Continue reading at The Bookseller

[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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Publishers bullish over digital future

More than a third of publishers internationally believe that digital formats will account for at... Continue reading at The Bookseller

[ The Bookseller | 2011-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital future #digital formats


Package print with digital to thrive, says Schnittman

Publishers should offer "enhanced hardbacks" with print and digital packaged together,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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Flashman gets digital

HarperCollins has published George Macdonald Fraser's 12-strong Flashman series in ebook... Continue reading at The Bookseller

[ The Bookseller | 2011-12-01 00:00:00 UTC ]
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Digital Book Census shows rates creep up

Digital royalty rates paid to authors by publishers are increasing, though there remains... Continue reading at The Bookseller

[ The Bookseller | 2011-11-25 00:00:00 UTC ]
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Finding Your Way Through the Digital Maze: E-Solutions 2011

Book publishers know that their business is changing, and quickly. Whether it’s online publishing through the Web, downloadable ebooks, or app development, digital content and the technology that supports it is the newest path to sales growth and customer satisfaction. In today’s book content... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #downloadable ebooks #digital content #sales growth #continuously updated #technical support


13 Ways to Jumpstart Digital Revenue

To conclude min day's Digital Summit at the Grand Hyatt in New York City this week, three digital publishing executives shared actionable tips on how to ramp up revenue, regardless of company scale. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital summit #grand hyatt


New digital short works series for Penguin

Written By: Charlotte Williams Publication Date: Mon, 14/11/2011 - 08:22 Penguin is launching a digital series of exclusive short works called Penguin Shorts, releasing nine titles by authors including Helen Dunmore, Toby Young and Colm Toibin. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital series #colm toibin


Digital Devices Riding High

When the e-reader tablet wars heat up this holiday season, Amazon, Barnes & Noble, and other companies will be selling their wares to a consumer market that is growing increasingly comfortable with digital reading. According to BISG’s final report in volume two of its “Consumer Attitudes... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday season #barnes noble #consumer market #digital reading #consumer attitudes #e-reading devices


Industry struggling with digital skills lag

Written By: Tom Holman Publication Date: Tue, 08/11/2011 - 15:57 The books industry is not doing enough to attract and train staff to take advantage of the surge in ebook sales, this year’s Digital Book Census survey from The Bookseller has found. The survey of more than 2,200 people, nearly... Continue reading at The Bookseller

[ The Bookseller | 2011-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books industry #ebook sales


Books24x7: Professional Books Go Digital

Given ebooks’ recent growth in the trade, professional books are clearly ahead of the digital curve. Books24x7 was one of the earliest companies in the professional ebook space, licensing and repackaging ebooks for IT professionals on a subscription basis for nearly two decades. A subsidiary of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #professional books #subscription basis #staying connected