Kingston University students help to market Vintage Classics Russians

Students at Kingston University have contributed towards a video marketing campaign for six titles in Vintage's "Classics Russians" collection.  Continue reading at 'The Bookseller'

[ The Bookseller | 2017-02-01 00:00:00 UTC ]

Other news stories related to: "Kingston University students help to market Vintage Classics Russians"


Russian plane grounded at Pearson airport racks up massive parking bill

A Russian cargo plane stranded at Toronto Pearson International Airport is racking up parking fees of more than $1,000 per day. Continue reading at CBC

[ CBC | 2022-06-02 18:22:24 UTC ]
More news stories like this | All news stories tagged with: #pearson


Vox Media Relaunches and Expands Group Nine’s Performance Marketing Solution

Vox Media announced Wednesday the launch of VM Connect, a rebranded and expanded version of the performance-marketing solution G9 Direct, which Vox Media inherited from Group Nine Media after it acquired the digital media company in February. As G9 Direct, the platform enabled brands to purchase... Continue reading at AdWeek

[ AdWeek | 2022-06-01 11:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #expanded version


U.S. Book Show: How TikTok Is Transforming Book Marketing

Panelists from Atria, Barnes & Noble, BookTok, Penguin, and St. Martin's gathered to discuss how the app is rewriting the rules for selling books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #selling books #barnes noble #book show


Apple’s must-see iPhone privacy ad, and how brands have been scaling up influencer marketing: Datacenter Weekly

Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age

[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | All news stories tagged with: #nielsen #macroeconomic news #nielsen alternatives #datacenter weekly


“Yoknapatawpha on the Hudson”? On the Novelistic Universe of Edith Wharton

Like William Faulkner or Thomas Hardy, and not unlike the Marvel Cinematic Universe, Edith Wharton loved some milieus too much for just one story. In its setting and characters, The Old Maid is quintessential Wharton, the New York-born author who wrote fifteen novels and novellas and became the... Continue reading at Literrary Hub

[ Literrary Hub | 2022-05-12 08:51:03 UTC ]
More news stories like this | All news stories tagged with: #pulitzer prize #william faulkner #edith wharton


University of Georgia Press Acquires NewSouth Books

The University of Georgia Press has acquired NewSouth Books, the independent trade publisher based in Montgomery, Ala. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-12 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #trade publisher #georgia press


If Classic Books Were Written for Babies

A dream reading list for all the budding intellectuals out there — and their parents. Continue reading at The New York Times

[ The New York Times | 2022-05-07 13:46:01 UTC ]
More news stories like this | All news stories tagged with: #classic books


Longtime Publishing Marketing Executive Maryann Palumbo Dies at 75

Maryann Palumbo, who rose to become v-p and director of advertising, promotion, and publicity at New American Library, died April 3. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-27 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #american library


Marketing: A Social Media ‘Read-Along’ With HarperCollins

Today's release of Don Winslow's 'City on Fire' opens a social-media 'read-along' project for HarperCollins and Tandem Collective. The post Marketing: A Social Media ‘Read-Along’ With HarperCollins appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-26 19:29:53 UTC ]
More news stories like this | All news stories tagged with: #harpercollins #tandem collective #don winslow #post marketing


Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday

[ Digiday | 2022-04-25 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #nielsen #creative types #struck deals #traditional tv


How the Book Industry Turns Its Own Racism into a Marketable Product

The failure of progressive change in contemporary book publishing is so total that there is now a whole string of books about the failure of progressive change in contemporary book publishing, often backed enthusiastically by big corporate publishers, in an elaborate circuit of denial and... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-20 08:55:05 UTC ]
More news stories like this | All news stories tagged with: #book industry #book publishing


United States Book Market: A First Quarter’s Glide and NPD’s Viewpoint

'Overall, the US book market is turning in a very strong performance by historic norms,' says NPD BookScan's Kristen McLean. The post United States Book Market: A First Quarter’s Glide and NPD’s Viewpoint appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-15 15:51:56 UTC ]
More news stories like this | All news stories tagged with: #book market #kristen mclean #strong performance


Spiritual Spins on Literary Classics

Three new books draw on great literature for access to Catholic, evangelical, and Buddhist teachings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-13 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #great literature #literary classics


Scottish university cruelly cancels poor, defenseless, under-read Jane Austen. England panics.

In exhibit #3,767 of ginned-up cancel culture panic, The Daily Mail is reporting that Stirling University in Scotland… …has removed Jane Austen [from a literature course] to help “decolonise the curriculum” and “contribute increased diversity” on the syllabus. Stirling University’s English... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-06 15:14:17 UTC ]
More news stories like this | All news stories tagged with: #english literature #daily mail


London Book Fair: Finland’s Market Continues to Swing to Subscriptions

In 2021, Finland's consumer base bought two digital books for every single print book sold, the Finnish Book Exchange, FILI, reports. The post London Book Fair: Finland’s Market Continues to Swing to Subscriptions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-05 06:06:58 UTC ]
More news stories like this | All news stories tagged with: #digital books #print book #subscriptions appeared


How Russian emigres scratched out a living once they lost their world of luxury

In "After the Romanovs,” British historian Helen Rappaport traces the changed lives of Russian exiles who fled to Paris after the Bolshevik Revolution. Continue reading at The Washington Post

[ The Washington Post | 2022-03-25 12:41:59 UTC ]
More news stories like this |


In Cold War fiction, Russian villains haunted our imagination. Now they look almost quaint.

With the invasion of Ukraine, we have clearly entered a new, dangerous and wildly unpredictable era of East/West relations, the old norms and rules of the game just so much dust. Continue reading at The Washington Post

[ The Washington Post | 2022-03-11 12:00:15 UTC ]
More news stories like this |


Walter R. Mears, Pulitzer-winning reporter featured in classic book on campaign journalists, dies at 87

He was featured in Timothy Crouse's "The Boys on the Bus," about the 1972 presidential campaign, then won a Pulitzer in 1977. Continue reading at The Washington Post

[ The Washington Post | 2022-03-06 00:22:57 UTC ]
More news stories like this | All news stories tagged with: #classic book


Rights Edition: Nicolas Roche on BIEF’s New ‘Books From France’ and Paris Book Market

Interview:  A new event—the in-person Paris Book Market—leads BIEF's spring calendar in French publishing-rights activities. The post Rights Edition: Nicolas Roche on BIEF’s New ‘Books From France’ and Paris Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-02-25 17:34:51 UTC ]
More news stories like this | All news stories tagged with: #book market #rights edition


Ingram Forms Consumer Marketing Unit

The Ingram Content Group has created a new unit that will oversee a suite of consumer marketing services centered around its Reader Reach platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-15 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #ingram content group