Instagram's cautious roll-out of its in-stream ads is now underway.U.S. users who open the app in the coming week will see an "educational ad" from Instagram itself, according to a blog post. Confirmed advertisers to follow it are Adidas, Ben & Jerry's, Burberry, General Electric, Levi's, Lexus, Macy's, Michael Kors, PayPal and Starwood, all experienced publishers of organic content on the platform. Ads can be either photos or videos. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-10-25 00:00:00 UTC ]
News tagged with:
#coming week
#michael kors
If you use Facebook and found yourself momentarily feeling either better or worse in early 2012, an algorithm may have caused your shift in mood. And that's what has some social media users upset today. A controversial research study published by the Proceedings of the National Academy of... Continue reading at AdWeek
[ AdWeek | 2014-06-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#rest assured
#news feeds
A Facebook researcher apologized after conducting an experiment that temporarily influenced what almost 700,000 readers saw on their news feeds, reviving some customers' concerns about privacy issues.The number of positive and negative comments that users saw on their feeds of articles and... Continue reading at Advertising Age
[ Advertising Age | 2014-06-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#national academy
#news feeds
Facebook has gotten plenty of flack for its privacy practices, but here’s a new way to distrust the social media service: It may be playing with your emotions. As reported by The A.V. Club, in January 2012, Facebook adjusted its newsfeed algorithm for several hundred thousand users to see how... Continue reading at PC World
[ PC World | 2014-06-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#body language
#nonverbal cues
#national academy
#emotional state
Digital chief on rethinking the rules of journalism, shaking off the magazine group tag, and developing innovationM Scott Havens, senior vice president of digital at newly independent Time Inc is not a man to pussyfoot around journalistic conventions. We have to rethink the old church and state... Continue reading at The Guardian
[ The Guardian | 2014-06-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#sports illustrated
#scott havens
#digital chief
Oculus VR has accused game publisher ZeniMax Media of attempting to cash in on Facebook’s pending acquisition of the wearable virtual reality technology company.In a court filing challenging ZeniMax’s ownership claims in its virtual reality technology, Oculus also cited mail from a former... Continue reading at PC World
[ PC World | 2014-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#crude prototype
#non-disclosure agreement
#dallas division
#northern district
#district court
#pending acquisition
Facing industry pressure from mobile ride-booking applications Uber Technologies Inc. and Lyft Inc., American United Taxi Services is pushing back with an app of its own. "TAXIMKE" is designed with its competitors' concept in mind: order, book and track a taxi through your smartphone. Unlike... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2014-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#selling point
#credit card
#pushing back
#mobile app
Mobile marketing startup SessionM, trying to prove its efforts can help spur sales, announced a partnership with Datalogix to measure the success of digital campaigns. SessionM says the partnership is the best way to show marketers that mobile is effective, which many question. Datalogix... Continue reading at AdWeek
[ AdWeek | 2014-06-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#consumer data
#big player
#weather channel
#app publishers
Back in mid-2012 Hearst launched its private ad exchange, six months after Condé Nast launched its own. At the time, the exchanges were set to offer a buying experience relegated to the publishers' stable of brands. Remnant ads were sold via RTB, but leveraged audience data around the brands... Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#targeting capabilities
On April 24, during an all-hands meeting at Gawker Media's SoHo headquarters, founder and publisher Nick Denton was extolling the virtues of Kinja, his proprietary publishing platform that allows readers to participate in the company's editor ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-06-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#gawker media
Last August, when the media praised celebrity doctor Mehmet Oz for helping to save a British tourist who'd been hit by a cab, Hearst Magazines' multi-million dollar bet on a Dr. Oz magazine seemed like money in the bank.All of that hero talk seemed to be forgotten this week, however, as a Senate... Continue reading at Advertising Age
[ Advertising Age | 2014-06-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#tv show
#hearst magazines
Publishers looking beyond Facebook and Twitter for social media traffic growth are increasingly finding a compelling alternative in Pinterest. The post Pinterest, a proven traffic driver, is now a customizable ad unit appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-06-19 00:00:00 UTC ]
More news stories like this |
CANNES, France—From magazines to TV, radio to newspapers, every medium has come to embrace native advertising. If Yahoo can leave its past behind, then surely advertisers can too. That was, more or less, Yahoo CEO Marissa Mayer's advice to brands and advertisers attending the Cannes Lions... Continue reading at AdWeek
[ AdWeek | 2014-06-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#hunger games
#general mills
#wide range
British spies are authorized to spy on British citizens’ Internet communications transiting through servers outside the U.K., a civil rights group has discovered.Privacy International uncovered the information as part of a lawsuit it filed against the U.K. government over its alleged involvement... Continue reading at PC World
[ PC World | 2014-06-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#published ahead
#director general
#intelligence services
Facebook comes under fire for all manner of things -- it's just part and parcel of being a social network. When users are not up in arms at the site's privacy policies, they are found voicing their disapproval at the types of content they're not allowed to publish on their timelines. There are... Continue reading at Betanews
[ Betanews | 2014-06-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#community standards
#privacy policies
Germany’s overall book sales rose slightly (0.2%) in 2013 to €9.54bn (£7.7bn),... Continue reading at The Bookseller
[ The Bookseller | 2014-06-13 00:00:00 UTC ]
More news stories like this |
Amazon has refreshed its entire collection of cloud music apps with the releases of Amazon Music for Windows 3.0, Amazon Music for Mac 3.0, Amazon Music for iPad and iPhone 3.0 and Amazon Music for Android 3.0. All four platforms share similar updates, and accompany Amazon’s foray into music... Continue reading at Betanews
[ Betanews | 2014-06-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#music streaming
Uber quietly pulled a video ad Thursday night after learning the featured driver never worked for other ridesharing services.Earlier this week, Uber published a video ad on Facebook profiling a driver who jumped ship from Lyft. Only problem was: He never drove for Lyft.Read Full Story Continue reading at Fast Company
[ Fast Company | 2014-06-13 00:00:00 UTC ]
More news stories like this |
For $99, Prime members get a streaming video service, ebook lending library, free two-day shipping--and starting today, a music service.Amazon is rounding out its Prime membership with the addition of a streaming music service. On Thursday the e-commerce giant launched Prime Music with more than... Continue reading at Fast Company
[ Fast Company | 2014-06-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#additional cost
#prime membership
#starting today
#prime members
#music service
#inside amazon
E-book publisher RosettaBooks is launching an interactive e-reading app for mobile phones and tablets that allows consumers to buy an inventory of backlist classics from Rosetta's retail partners. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#retail partners
#mobile phones
Google has a new message for premium publishers: "Hey, let us help you sell your video ads."Google has created a new ad-buying program for premium publishers to automate their video ad sales in a bid to expand their video business beyond YouTube.The company already helps some publishers manage... Continue reading at Advertising Age
[ Advertising Age | 2014-06-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#search giant
#video business
#video ads
#premium publishers