How the 94-year-old publisher is taking a 21st-century approach to driving loyalty among its digital audience. The post Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2016-05-11 00:00:00 UTC ]
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The government will announce cuts to business rates in the Queen’s Speech today (19th December) in a bid to revive the high street. Continue reading at The Bookseller
[ The Bookseller | 2019-12-19 04:26:38 UTC ]
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Packaged-goods focus of the Connect business Nielsen is spinning off meant less attention for the other 91 percent of the market. Continue reading at Advertising Age
[ Advertising Age | 2019-11-07 23:07:47 UTC ]
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The Booksellers Association has joined forces with more than 50 UK retailers to demand changes to the business rates system in a bid to save the high street. Continue reading at The Bookseller
[ The Bookseller | 2019-08-12 17:07:43 UTC ]
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The United Nations High Commissioner for Human Rights is urging Canadian authorities to implement a plan to address violence against Indigenous women and girls. Continue reading at CBC
[ CBC | 2019-06-17 22:05:04 UTC ]
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Backed by social media support from author and Maine resident Stephen King, a petition and lobbying effort by the Maine Writers & Publishers Alliance has successfully persuaded the 'Portland Press Herald' to reinstate its local book review coverage. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-14 00:00:00 UTC ]
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Investigative journalist John Carreyrou has won the £30,000 Financial Times and McKinsey & Company Business Book of the Year Award 2018 for Bad Blood: Secrets and Lies in a Silicon Valley Startup (Picador). Continue reading at The Bookseller
[ The Bookseller | 2018-11-14 00:00:00 UTC ]
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#inside story
Led by the writing non-profit Grub Street, a Boston literary coalition proposal for a cultural center along the city's waterfront got a boost this week with the announcement of a $2 million grant from the Calderwood Charitable Foundation should their plan be approved. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-27 00:00:00 UTC ]
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Chancellor Philip Hammond could be set to scrap plans to raise business rates by 3.9% next April. Continue reading at The Bookseller
[ The Bookseller | 2017-11-07 00:00:00 UTC ]
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Self-published authors share what they wish they’d known from the beginning. If you haven’t written a book yet, you probably know someone who has—particularly if you’re an entrepreneur. A recent industry report found ISBN registrations for self-published titles have grown more than 375% since... Continue reading at Fast Company
[ Fast Company | 2017-07-06 00:00:00 UTC ]
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Penguin Random House parent company Bertelsmann has acquired WhiteCloud Analytics, a performance management firm, to boost its education business. Continue reading at The Bookseller
[ The Bookseller | 2017-06-07 00:00:00 UTC ]
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CMO Michael Brunt details the 175-year-old magazine's strategy to boost circulation revenue by penetrating a still largely untapped market. The post Inside The Economist’s Plan to Conquer America appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-04-07 00:00:00 UTC ]
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When posting on Facebook, several content mills use multiple domains for the same article. The websites who use this tactic claim they are A/B testing URL names. But most sources suggested that URL names have no effect on user engagement and that using multiple domains can come off like an... Continue reading at Digiday
[ Digiday | 2017-01-24 00:00:00 UTC ]
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Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from... Continue reading at Digiday
[ Digiday | 2017-01-11 00:00:00 UTC ]
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In a combination of analysis, commentary, and rights-center deal-making, the 35th Sharjah fair clarifies issues and opportunities for industry growth. The post Sharjah Book Fair’s Professional Program: Boosting Business in the Arab World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-02 00:00:00 UTC ]
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Digital Trends, which was reportedly in talks to sell to Condé Nast for $120 million, has mostly flown under the radar. But the 10-year-old tech review site has become profitable by honing its Google skills while other publishers chase Facebook and video numbers. “We’ve identified the cycles a... Continue reading at Digiday
[ Digiday | 2016-09-15 00:00:00 UTC ]
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A Q&A with Jeff Hennessy, chairman and CEO of the healthcare media, events, and education company. The post Inside HMP’s Pivot from Print Publisher to Multi-Channel Events Business appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-06 00:00:00 UTC ]
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#print publisher
#education company
For Business Insider, Facebook Live means more live news and events coverage. The publisher is now doing six live streams per day across its Business Insider, Business Insider UK, Tech Insider and Insider pages. The content, which is overseen by a four-person team, focuses on covering big news... Continue reading at Digiday
[ Digiday | 2016-07-01 00:00:00 UTC ]
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Business Insider says it did 1 billion views on Facebook in March. The milestone comes just eight months after the company started publishing videos directly to the social network. The focus on social distribution has also driven a more “nuanced” approach to how Business Insider staffs its video... Continue reading at Digiday
[ Digiday | 2016-04-08 00:00:00 UTC ]
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The Arts Council will have its funding protected under the Spending Review, while business rates will be devolved to local councils. Continue reading at The Bookseller
[ The Bookseller | 2015-11-26 00:00:00 UTC ]
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Axel Springer's $343 million purchase of Business Insider set a new bar for digital publishing deals. Snark about BI's editorial content aside, the deal offers a few lessons for digital media: Size matters if you're going to be an advertising play. BI got big fast with clickable content that... Continue reading at Digiday
[ Digiday | 2015-09-30 00:00:00 UTC ]
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